Experience

Feltrinelli Education

• Italy
• Higher Education
• 1 - 100 Employee

• Digital Advisor

  • Jul 2022 - Present



RCS Academy

• Italy
• Professional Training and Coaching
• 1 - 100 Employee

• Social Media Teacher

  • Apr 2022 - Present

  Social Media Teacher for the Master in "Communication and New Media" Social Media Teacher for the Master in "Communication and New Media"



Freelance

• Digital Advisor

  • Sep 2020 - Present

  Consultant, Teacher and Advisor for Agencies, Startups and companies to help them achieve their business goals and deal with the digital environment. Consultant, Teacher and Advisor for Agencies, Startups and companies to help them achieve their business goals and deal with the digital environment.



DigitAlly

• Italy
• Professional Training and Coaching
• 1 - 100 Employee

• Teacher of marketing and Digital Advisor

  • Oct 2019 - Nov 2022

  Responsible for teaching and planning of the Accelerator Master in 8 weekends and Teacher for the Facebook Advertising course Responsible for teaching and planning of the Accelerator Master in 8 weekends and Teacher for the Facebook Advertising course



So Simple Communication

• Italy
• Advertising Services
• 1 - 100 Employee

• Head Of Digital Marketing

  • Mar 2018 - Mar 2022

  Creation of complex and integrated digital strategies, planning and optimization of digital campaigns and team management and coordination. Creation of complex and integrated digital strategies, planning and optimization of digital campaigns and team management and coordination.



GroupM Italy

• Italy
• Advertising Services
• 100 - 200 Employee

• Digital Marketing Executive

  • Nov 2016 - Mar 2018

  Management and planning of multimedia campaigns with advanced analysis and reporting of results. Creation and optimization of social and video campaigns. Creation of timely and performance-oriented strategies. Strategic analysis of the client's needs and objectives for the creation of customized strategies. Use of the most modern optimization and reporting tools. Management and planning of multimedia campaigns with advanced analysis and reporting of results. Creation and optimization of social and video campaigns. Creation of timely and performance-oriented strategies. Strategic analysis of the client's needs and objectives for the creation of customized strategies. Use of the most modern optimization and reporting tools.



MediaCom

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Biddable Media Specialist

  • Feb 2016 - Nov 2016

  Setup, management and optimization of SEM campaigns [Google Partner Certification]. Create specific ad copies and keywords lists, define bidding strategies. Setup, management and optimization of PPC campaigns [YouTube, Facebook, Twitter]. Daily performance analysis and optimizations based upon ROI goals and client KPIs. Setup, management and optimization of SEM campaigns [Google Partner Certification]. Create specific ad copies and keywords lists, define bidding strategies. Setup, management and optimization of PPC campaigns [YouTube, Facebook, Twitter]. Daily performance analysis and optimizations based upon ROI goals and client KPIs.



Bath Ales

• Food & Beverages
• 1 - 100 Employee

• General Assistant

  • Feb 2015 - Sep 2015

  General assistant for Bath Ales and management of the store and the adjacent Pub. General assistant for Bath Ales and management of the store and the adjacent Pub.



Nike

• United States
• Retail
• 700 & Above Employee

• Assistant Manager

  • Aug 2012 - Feb 2015

  I was the assistant manager in the Juventus Stadium shop. Started as part-time clerk I got more responsibility coordinating a team of fifteen members. I worked also as a logistic assistant in the warehouse that supplies all Juventus stores in Turin. I also interacted with members of senior managements, had to coordinate closely with the marketing department, and supervised and trained new employees. I was the assistant manager in the Juventus Stadium shop. Started as part-time clerk I got more responsibility coordinating a team of fifteen members. I worked also as a logistic assistant in the warehouse that supplies all Juventus stores in Turin. I also interacted with members of senior managements, had to coordinate closely with the marketing department, and supervised and trained new employees.



Radio Flash 97.6,

• Torino, Italia

• Editorial Internship,

  • Mar 2008 - Mar 2009

  Helped the editorial staff prepare the live session and everything that deals with the live broadcast as news, music and interviews. Helped the editorial staff prepare the live session and everything that deals with the live broadcast as news, music and interviews.