Fizza Nayab
Content Specialist at Parsec growth- Claim this Profile
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Bio
Experience
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Parsec Growth
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Pakistan
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Marketing Services
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1 - 100 Employee
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Content Specialist
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Nov 2022 - Present
Scriptwriting: Creating both long-form and short-form scripts for various clients, delivering impactful narratives that resonate with their target audience. Collaborating closely with clients to understand their objectives and transform their ideas into persuasive scripts. Content Repurposing: Repurposing existing content to maximize its reach and effectiveness across different platforms. This involves adapting blog posts, articles, and videos into social media content, infographics, and other engaging formats to increase user engagement and drive traffic. Content Scheduling and Management: Developing and implementing content calendars to strategically schedule and publish content across multiple channels maintaining a strong online presence for clients. Social Media Content Creation: Crafting engaging social media content, including posts, captions, and graphics, to attract and engage target audiences. Leveraging storytelling techniques, creative visuals, and a deep understanding of each platform's best practices to drive brand awareness and audience interaction. Blog Writing: Producing informative and engaging blog posts on various topics, demonstrating expertise and thought leadership for clients. Utilizing SEO strategies and keyword optimization to increase organic traffic and improve search engine rankings. Copywriting: Developing persuasive copy for marketing materials, websites, landing pages, and advertisements. Capturing the essence of clients' brands and effectively communicating their unique value propositions to drive conversions and boost sales. Video Sales Letter (VSL) Writing: Crafting compelling scripts for video sales letters, presenting products or services in an engaging and persuasive manner. Collaborated with video editors to provide clear directions and ensure the seamless integration of script and visuals. Show less
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Freelancer.com
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Australia
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IT Services and IT Consulting
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700 & Above Employee
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Freelance Writer
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Jan 2019 - Jun 2023
Creating compelling content for clients focusing on SEO and keyword optimization. Writing and formatting documents using word processing software and tools. Producing and incorporating high-quality long-form articles into clients' content strategy to increase user engagement. Developing creative and original content for media marketing and outreach programs in different formats including brochures, blog posts, and social media posts. Writing informative, interpretative, historical, and investigative features for clients. Creating conversational scripts forming an immediate rapport with the audience. Show less
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3reesixty
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Content Writer
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Mar 2016 - Apr 2019
Transcription - English transcriptions of conversations, tutorials, and vlogs. Writing, Editing, and Proofreading Text - Writing, editing, and proofreading content for various clients. Research Writing - Research writing for the cognitive development of children under the age of six years for the Department of Behavioral Sciences at FJWU. Article Writing - Wrote expository, persuasive, descriptive, and research articles using SEO for clients. Blogging - Generated, wrote, and posted content for fashion, food, travel, and lifestyle bloggers. Product Description - Wrote product descriptions of women's clothing for a fashion brand. Worked for a Brazilian client dealing in kitchen appliances and Christmas products. Show less
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Education
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University of the Punjab
Bachelor's degree, English Language and Literature/Letters