Fiona MacGillivray

Executive General Manager, Marketing & Communications at Actuaries Institute Australia
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Sydney Area

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Experience

    • Australia
    • Education Administration Programs
    • 1 - 100 Employee
    • Executive General Manager, Marketing & Communications
      • Oct 2022 - Present

      Heading up Marketing and Communications, I lead a team of marketing and communications specialists to communicate with members, elevate brand actuary, manage education marketing, and inform and profile actuaries around key societal and industry issues via thought leadership and media. The Actuaries Institute is the peak professional body for Members in Australia and overseas, representing the interests of the profession to government, business and the community. Actuaries use data for good by harnessing the evidence to navigate into the future and make a positive impact. They think deeply about the issue at hand, whether it’s advising on commercial strategy, influencing policy, or designing new products. Actuaries are adept at balancing interests of stakeholders, clients, and communities. They’re called upon to give insight on complex problems, they’ll look at the full picture. Actuaries analyse the data and model scenarios to form robust and outcome-centred advice.

    • Australia
    • Non-profit Organizations
    • 1 - 100 Employee
    • Wildlife Rescue Volunteer
      • Jun 2019 - Present

      I am a volunteer wildlife rescuer and carer for WIRES, with a focus on bird rehabilitation. I am also the Deputy Leader of the Emergency Response Team. I am a volunteer wildlife rescuer and carer for WIRES, with a focus on bird rehabilitation. I am also the Deputy Leader of the Emergency Response Team.

    • Australia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Marketing Director
      • Apr 2021 - Oct 2022

      SEC Newgate is part of global strategic communications agency SEC Newgate S.p.A,. Clients include listed companies, federal and state government departments, NFPs and industry bodies. In a newly created role, I was brought in to draft and implement a marketing strategy for the marquee Australian practice. This included identifying and implementing profile-raising activities and branding initiatives, managing digital and social media, and creating content. I also created best practice event management, account management and digital marketing frameworks for the firm. In addition, I led two large transformational projects: • The firm’s rebrand • The implementation and management of their marketing automation platform, HubSpot

    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Global Energy Brand, Marketing and Communications Director
      • Jul 2018 - May 2019

      As the Global Energy Brand, Marketing and Communications Director, I managed a global team across the energy sectors of mining & metals, oil & gas, and power & utilities. Supporting the Global Energy Leader, the role brought together the three sector go-to-market strategies into one industry program.

    • Global Mining & Metals Brand, Marketing and Communications Director
      • Jan 2007 - May 2019

      As the Global Mining & Metals Brand, Marketing and Communications Director, I created a strong global brand in the market for the sector through an innovative marketing and communications strategy. Working as a core member of the global leadership team, this role supported the firm’s robust growth ambitions.

    • Sector Marketing Leader
      • Jan 2005 - Jan 2007

      I was brought into EY to launch and lead the sector brand, marketing and communications program across Australia.

    • Australia
    • Law Practice
    • 700 & Above Employee
    • Marketing / Business Development Manager, Asia Pacific
      • Jan 2000 - Jan 2005

      In this newly created role, I was employed to create and manage all marketing and business development programs for Allens’ offshore offices in China, Hong Kong, Singapore, Cambodia, Indonesia, Thailand, PNG, Korea and Japan. This included facilitating business planning and client care programs, identifying key cross-selling opportunities within the network, fostering strategic relationships with business partners, drafting client pitch documents, and raising the profile of the offshore offices within the firm.

    • Netherlands
    • Banking
    • 700 & Above Employee
    • Communications Manager, Asia
      • Aug 1995 - Nov 1998

      I initially managed the editorial and production of ING's award-winning research materials for Greater China, before moving across into a newly created role of Communications Manager for their Asian practice. As part of this, I ran their Asia-based investment conferences for institutional investors and managed internal communications across the region. I initially managed the editorial and production of ING's award-winning research materials for Greater China, before moving across into a newly created role of Communications Manager for their Asian practice. As part of this, I ran their Asia-based investment conferences for institutional investors and managed internal communications across the region.

Education

  • University of Melbourne
    AsiaLink Leadership Program
    -
  • University of the Witwatersrand
    Post Graduate Diploma in Management (Wits Business School)
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  • University of Cape Town
    Bachelor of Arts (B.A.), Majors - English and Psychology
    -

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