Fiona Tully

Managing Director at Sift Media
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Contact Information
us****@****om
(386) 825-5501
Location
UK

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5.0

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Paul Newman

Fiona is one of those rare types who is equally adept at the creative and commercial aspects of publishing. She really understands what makes a brand tick and has an impressive ability to drive changes that deliver results – something she has demonstrated on many occasions, most notably in launching Computer Arts Collection and CreativeBloq.com

Richard Jefferies

Fiona has a strong track record of delivering profitable sales as a publisher. She has an ability to inspire and engage her colleagues as well as a wealth of experience in marketing and I would have no hesitation in recommending her to any employer.

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Credentials

  • Certified Scrum Product Owner
    Scrum Alliance

Experience

    • United Kingdom
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Managing Director
      • Jan 2019 - Present

    • Group Publisher
      • Sep 2014 - Present

      Responsible for leading the sales, content and client services teams for a number of Sift Media's B2B communities: MyCustomer (for marketing, sales, customer service and customer experience professionals) and HRZone and TrainingZone (for professionals responsible for people and organisational development).

    • Publisher
      • Oct 2013 - Sep 2014

      Running Sift Media's HR and Training businesses with an emphasis on defining and delivering a three year strategy to develop our content, increase customer insight, expand our portfolio of services and strengthen our online B2B community of HR and Training professionals and drive new business opportunities.

    • United States
    • Book and Periodical Publishing
    • Publisher
      • Jul 2012 - Jul 2013

      Publisher of music-making brands within Future's Creative Group including market-leading brands: Guitarist, Total Guitar and Guitar Techniques. Responsible for launching new products and brand development across print, digital (online, digital editions, social media, apps) and events. Launched Learn Guitar Now! video apps and multiple bookazines and specials.

    • Publisher
      • Jul 2008 - Jul 2012

      Publisher of digital design brands within Future's Creative Group including market-leading brands: Computer Arts, .net, 3D World and ImagineFX. Responsible for launching new products and brand development across print, digital (online, digital editions, social media, apps) and events. Launched ImagineFX Presents series, Computer Arts Collection and www.creativebloq.com

    • Head of Brand Marketing
      • Apr 2006 - Jun 2008

      Headed up Future's Bath-based brand marketing function, managing a team of thirteen people across Games, Computing, Design, Craft, Music, Sports and Auto sectors. Provided strategic marketing input into major launch projects including TechRadar.com, BikeRadar.com and MusicRadar.com

    • Marketing Communications Manager
      • 1991 - 2000

      Marketing management and implementation including strategic planning, partnership marketing, direct and online marketing communications, print, event and sponsorship management, supplier management, internal communications and PR. Marketing management and implementation including strategic planning, partnership marketing, direct and online marketing communications, print, event and sponsorship management, supplier management, internal communications and PR.

Education

  • University of Lancaster
    BA (Hons), English Literature
    1988 - 1991
  • De Aston School
    3 'A' levels, English, History, Sociology
    1986 - 1988
  • Cherry Willingham Comprehensive School
    9 'O' levels
    1981 - 1986

Community

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