Fidel Serrano Bello
Transformation Director - Dealz Europe at Pepco Group Limited- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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German Limited working proficiency
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French Limited working proficiency
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Portuguese Limited working proficiency
Topline Score
Bio
Marco Midali
Fidel and I worked together during one year to design a new strategic framework for the IMED Cluster (Italy, Spain, Portugal and Greece). Fidel stategic acumen was key to define the vision always challenging and pushing the team thinking out of the box. Fidel's experience in strategic planning was fundamental to lead the team to reach the expected result.
Anna Segatti
Fidel is a very skilled professional in the field of strategy development and business transformation. His calm and rational approach combined with a pleasant personality is highly effective in reaching the objective, managing conflict and achieving results.
Marco Midali
Fidel and I worked together during one year to design a new strategic framework for the IMED Cluster (Italy, Spain, Portugal and Greece). Fidel stategic acumen was key to define the vision always challenging and pushing the team thinking out of the box. Fidel's experience in strategic planning was fundamental to lead the team to reach the expected result.
Anna Segatti
Fidel is a very skilled professional in the field of strategy development and business transformation. His calm and rational approach combined with a pleasant personality is highly effective in reaching the objective, managing conflict and achieving results.
Marco Midali
Fidel and I worked together during one year to design a new strategic framework for the IMED Cluster (Italy, Spain, Portugal and Greece). Fidel stategic acumen was key to define the vision always challenging and pushing the team thinking out of the box. Fidel's experience in strategic planning was fundamental to lead the team to reach the expected result.
Anna Segatti
Fidel is a very skilled professional in the field of strategy development and business transformation. His calm and rational approach combined with a pleasant personality is highly effective in reaching the objective, managing conflict and achieving results.
Marco Midali
Fidel and I worked together during one year to design a new strategic framework for the IMED Cluster (Italy, Spain, Portugal and Greece). Fidel stategic acumen was key to define the vision always challenging and pushing the team thinking out of the box. Fidel's experience in strategic planning was fundamental to lead the team to reach the expected result.
Anna Segatti
Fidel is a very skilled professional in the field of strategy development and business transformation. His calm and rational approach combined with a pleasant personality is highly effective in reaching the objective, managing conflict and achieving results.
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Experience
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Pepco Group Limited
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United Kingdom
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Retail
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1 - 100 Employee
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Transformation Director - Dealz Europe
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Feb 2017 - Present
Development and management of a centralised Business Transformation Programme for the Dealz businesses in Spain, France and Poland, leading the delivery of the most complex, cross-functional transformation projects. Development and management of a centralised Business Transformation Programme for the Dealz businesses in Spain, France and Poland, leading the delivery of the most complex, cross-functional transformation projects.
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Management Consultant
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Jan 2015 - Jan 2017
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Avon
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Personal Care Product Manufacturing
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700 & Above Employee
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Executive Director of Strategy and Business Development WEMEA
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Jul 2010 - Dec 2014
Member of the regional Operating Council and accountable for developing the business strategy across WEMEA region. Lead the regional business planning process focused on driving change; work as part of the regional board to develop comprehensive strategies; engaged and provided business support at country level. Member of the country management boards and responsible for developing the business strategy for the UK, Continental Europe and North Africa & Middle East clusters, ensuring it aligns with the regional vision and also cascades into individual country strategies and plans. Show less
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Tesco
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Jordan
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Business Supplies & Equipment
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700 & Above Employee
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Senior Operations Development Manager
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Jul 2007 - Jun 2010
Lead the deployment of a new Operating Model in all Tesco's Central European businesses, focussing on cross-functional and end-to-end best practice retail processes Lead the deployment of a new Operating Model in all Tesco's Central European businesses, focussing on cross-functional and end-to-end best practice retail processes
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Accenture
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Ireland
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Business Consulting and Services
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700 & Above Employee
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Management Consultant
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Feb 1999 - Jul 2007
Member of the UK Retail practice, giving management consulting advice to top UK retailers. Clients included: - John Lewis - House of Fraser - The Co-operative Group - Sainsbury's - Unilever Member of the UK Retail practice, giving management consulting advice to top UK retailers. Clients included: - John Lewis - House of Fraser - The Co-operative Group - Sainsbury's - Unilever
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John Lewis
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United Kingdom
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Truck Transportation
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Management Consultant
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Apr 2006 - Jun 2007
Worked as part of a John Lewis and Accenture team to deliver the programme for the new Assortment Planning and Replenishment tools. Worked as part of a John Lewis and Accenture team to deliver the programme for the new Assortment Planning and Replenishment tools.
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House of Fraser
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United Kingdom
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Retail
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700 & Above Employee
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Management Consultant
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Aug 2005 - Apr 2006
Worked as part of a House of Fraser and Accenture team to plan and execute the integration of people, systems and processes between recently acquired Beattie’s eleven department stores and House of Fraser. Worked as part of a House of Fraser and Accenture team to plan and execute the integration of people, systems and processes between recently acquired Beattie’s eleven department stores and House of Fraser.
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The Co-operative Group
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United Kingdom
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Retail Groceries
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1 - 100 Employee
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Management Consultant
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Oct 2004 - Jul 2005
Worked as part of a Co-op and Accenture team to plan and execute the first phase of the Assortment and Space workstream from conceptual design to implementation. Worked as part of a Co-op and Accenture team to plan and execute the first phase of the Assortment and Space workstream from conceptual design to implementation.
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Sainsbury's
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United Kingdom
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Retail
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700 & Above Employee
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Management Consultant
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Nov 2000 - Sep 2004
Worked as part of a Sainsbury's and Accenture team to design and implement business processes and tools for range and space management, including integration of customer, product and store/ format strategies. Worked as part of a Sainsbury's and Accenture team to design and implement business processes and tools for range and space management, including integration of customer, product and store/ format strategies.
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Unilever
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United Kingdom
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Manufacturing
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700 & Above Employee
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Management Consultant
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Jan 2000 - Oct 2000
Part of a comprehensive business strategic review; responsible for carrying out a benchmark research on key CPG companies across supply chain, marketing, product development, commercial and category management to determine best practices. Part of a comprehensive business strategic review; responsible for carrying out a benchmark research on key CPG companies across supply chain, marketing, product development, commercial and category management to determine best practices.
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Education
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University of Manchester - Manchester Business School
MSc, Operations Management -
Universidad Pontificia Comillas
MEng, Industrial Engineering -
Universidad Nacional de Educación a Distancia - U.N.E.D.
BA, Economics -
Colegio Santa Maria del Mar