Experience

SEO Maven

• United States
• Advertising Services
• 1 - 100 Employee

• Founder, Lead Business Consultant

  • Apr 2019 - Present

  Hollywood, Florida, United States We are a boutique marketing agency specialized in SEO, CRO & performance marketing.



Advertising Avenue

• Advertising Services
• 1 - 100 Employee

• Senior Marketing Analyst

  • Sep 2017 - Present

  Miami/Fort Lauderdale Area Leading Search Engine Optimization (SEO) efforts for portfolio of clients, overall analytics reporting and support.



MedicosTV

• United States
• Broadcast Media Production and Distribution

• Co-Founder, Chief Marketing Officer

  • Jan 2017 - Present

  Miami/Fort Lauderdale Area MedicosTV is the only linear OTT/OTA Television Network in Spanish dedicated to educating the Hispanic community about Health and Wellness. MedicosTV is available via smart TV apps, affiliates, Over the air channels and online. www.medicostv.com



Lusso Ventures

• United States
• Automotive

• Co-Founder

  • Oct 2019 - Jan 2022

  Hollywood, Florida, United States Luxury, performance, style and fun beyond your regular luxury car rental. Learn more at: https://www.lussorides.com/



Ferrari of Fort Lauderdale

• United States
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Marketing Analyst and Strategist

  • Mar 2015 - Apr 2021

  Miami/Fort Lauderdale Area Key responsibilities: Marketing analyst responsible for providing support to the marketing team in all direct response tactics for lead generation. Other responsibilities include leading SEO for all dealer sites, providing performance reporting for Porsche, Maserati, Alfa Romeo and Ferrari websites.



VUE Software

• Director of Marketing

  • Jun 2013 - Jan 2017

  Coconut Creek, FL General Responsibilities: Responsible for building VUE Software’s marketing department and meeting lead goals for the sales team. In charge of all advertising budgets, directed the development of all products websites, landing pages, and development of value-exchange items: ad copy, email copy, website copy, white papers, case studies, infographics, brochures, and data sheets. Developed a B2B-specific yearly integrated marketing campaign for all company products across all lines of business… Show more General Responsibilities: Responsible for building VUE Software’s marketing department and meeting lead goals for the sales team. In charge of all advertising budgets, directed the development of all products websites, landing pages, and development of value-exchange items: ad copy, email copy, website copy, white papers, case studies, infographics, brochures, and data sheets. Developed a B2B-specific yearly integrated marketing campaign for all company products across all lines of business including events, internet marketing automation, paid search, SEO, affiliate marketing, drip campaigns, content development, PR, and webinars. Negotiated all ad contracts. Responsible for the ongoing metrics associated with of all internet marketing tactics including PPC and Social Media ads. Show less



College of Business & Technology

• United States
• E-Learning Providers

• Marketing Director

  • Mar 2009 - Jun 2013

  Miami/Fort Lauderdale Area Managed multi-million dollar marketing & advertising budgets to develop brand awareness and positioning campaigns by using traditional media, outdoor, direct response campaigns, CRM, social media, events, and internet marketing to increase enrollment and meet goals.



Al Dan Trading

• United States
• Consumer Goods

• Marketing Analyst - Corporate Team

  • May 2004 - Aug 2008

  Miami/Fort Lauderdale Area Developed and executed a B2B marketing campaign for the positioning of more than 25,000 new "general store" merchandise products to customers in Miami, FL and Los Angeles, CA.



QUIMICA TECNICA, C.A.

• Marketing Coordinator – Project Based

  • Mar 2004 - May 2004

  Maracaibo, Venezuela Tasked with the development of a B2B marketing plan for the commercialization of a portfolio of chemical products including soaps, lubricants, and disinfectants across the industrial sector.



Dominion Developers, LLC

• United States
• Advertising Services
• 1 - 100 Employee

• Project Coordinator - Project Based

  • Oct 2003 - Mar 2004

  Miami/Fort Lauderdale Area Key responsibilities: Managed the procurement and on-time installation of new computer equipment for the new Miami Office.



Total Vision Magazine, Inc.

• Marketing Internship

  • Jun 2003 - Sep 2003

  Miami/Fort Lauderdale Area Contributed to the development of the magazine's brand including: logo, slogan, and layout. Adjunct contributor.



JG Quality Transport Services, Inc.

• Office Manager

  • Jun 1999 - May 2003

  Miami/Fort Lauderdale Area Helped reduce overhead costs to increase productivity, simplify processes, and increase sales.