Fernando Calvachi - Digital Marketing Growth Strategist
Co-Founder, Marketing Director at Fast Hook Digital- Claim this Profile
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English Full professional proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Credentials
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Billy Gene is Marketing Certified Partner Agency
Billy Gene Is Marketing, Inc.Mar, 2020- Sep, 2024 -
Certified Facebook Partner Agency
FacebookJul, 2019- Sep, 2024 -
Inbound Marketing Certification
HubSpotMar, 2016- Sep, 2024 -
Adwords Certification
GoogleFeb, 2016- Sep, 2024 -
Analytics Certification
GoogleFeb, 2016- Sep, 2024 -
Mobile Advertising Certification
GoogleFeb, 2016- Sep, 2024
Experience
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Fast Hook Digital
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United States
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Advertising Services
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1 - 100 Employee
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Co-Founder, Marketing Director
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Oct 2017 - Present
Fast Hook Digital is a West Palm Beach-based advertising agency for e-commerce brands.We are driven and passionate to help our customers scale and multiply sales profitably.✅ So far, we've generated $6+ million in e-commerce sales for our clients.✅ Certified Partners at Billy Gene is Marketing✅ Certified Facebook Partner Agency (Account Level)We help you run paid advertising for your brand including Facebook & Instagram Ads, Google Ads & Youtube Ads (depending on your goals).We also offer Facebook/IG Ads consulting and conversion optimization consulting for your store.Ready to take your e-commerce sales to the next level? DM me or send me an email at hello@fasthookdigital.com
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Self-employed
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Real Estate
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1 - 100 Employee
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Digital Marketing Consultant
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Apr 2016 - Present
Developed strategic insights for businesses across multiple industries and implemented different digital marketing strategies to help businesses grow.I have successfully delivered consulting services ranging from online presence, conversion optimization, online advertising, email marketing, and other marketing-related services. Developed strategic insights for businesses across multiple industries and implemented different digital marketing strategies to help businesses grow.I have successfully delivered consulting services ranging from online presence, conversion optimization, online advertising, email marketing, and other marketing-related services.
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Skyline Security
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United States
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Computers and Electronics Manufacturing
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Door to Door Sales Representative
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Jun 2018 - Oct 2018
Sold home security systems to cold leads by knocking on doors in assigned neighborhoods. I also traveled to different cities & states to sell the service to different demographics. I did hundreds of sales presentations; conveying service features and benefits, overcoming objections, and negotiating with prospects. I also handled post-installation customer service to ensure customer satisfaction and to generate referrals.I sold security systems to 82 customers in 5 months. Sold home security systems to cold leads by knocking on doors in assigned neighborhoods. I also traveled to different cities & states to sell the service to different demographics. I did hundreds of sales presentations; conveying service features and benefits, overcoming objections, and negotiating with prospects. I also handled post-installation customer service to ensure customer satisfaction and to generate referrals.I sold security systems to 82 customers in 5 months.
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Kutama
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1 - 100 Employee
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Co-Founder, Marketing Director
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Jan 2015 - Apr 2016
Created and scaled one of the first e-commerce stores in Ecuador. The store operated profitably until I moved to the U.S and decided to close up shop.Kutama was an online Natural Food & Personal Care store. Created the brand, sales & marketing strategies; established a partner program that increased revenue by 27% in one year; managed the e-commerce platform (powered by Shopify); contracted suppliers and freelancers; managed day-to-day operations. Created and scaled one of the first e-commerce stores in Ecuador. The store operated profitably until I moved to the U.S and decided to close up shop.Kutama was an online Natural Food & Personal Care store. Created the brand, sales & marketing strategies; established a partner program that increased revenue by 27% in one year; managed the e-commerce platform (powered by Shopify); contracted suppliers and freelancers; managed day-to-day operations.
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Marketing Director
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Apr 2013 - Jan 2015
A home security & garage door opener company. Helped the company grow its revenue by 23% by increasing customer retention and implementing digital marketing strategies.Created and managed Google Ads campaigns. Implemented SEO, CRM, and Whatsapp campaigns strategies. Analyzed customers' needs and implemented a recurring service model that increased customer retention significantly. A home security & garage door opener company. Helped the company grow its revenue by 23% by increasing customer retention and implementing digital marketing strategies.Created and managed Google Ads campaigns. Implemented SEO, CRM, and Whatsapp campaigns strategies. Analyzed customers' needs and implemented a recurring service model that increased customer retention significantly.
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Digital Marketing Specialist
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Jun 2011 - Apr 2013
A mobile and responsive web design agency. Managed Google Ads campaigns, managed the company's social media profiles, developed and managed email marketing campaigns, managed the company's website. A mobile and responsive web design agency. Managed Google Ads campaigns, managed the company's social media profiles, developed and managed email marketing campaigns, managed the company's website.
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Think
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Business Consulting and Services
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1 - 100 Employee
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Marketing Intern
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Jan 2010 - Jan 2011
A business management consulting and corporate coaching firm. Worked on advertising, creation and execution of direct mail campaigns, project management, event planning, maintaining relationships with existing clients. A business management consulting and corporate coaching firm. Worked on advertising, creation and execution of direct mail campaigns, project management, event planning, maintaining relationships with existing clients.
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Education
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Ask me how to 10X your digital marketing results 🚀 I'll be happy to help!
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2011 - 2016
Universidad de Las Américas (EC)
B.S. in Marketing with thesis., Marketing -
2009 - 2009
Mesa Community College
Exchange Semester Abroad, Marketing
Community
