Fernando Miguel
Co-Founder and President at Superea- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Credentials
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Governing Family Enterprises
Kellogg Executive EducationOct, 2019- Oct, 2024
Experience
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Superea
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El Salvador
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Retail Groceries
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1 - 100 Employee
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Co-Founder and President
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Aug 2020 - Present
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Director
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Feb 2020 - Present
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Blokitubos
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El Salvador
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Construction
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1 - 100 Employee
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General Member Board
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Apr 2015 - Present
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EY
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Entertainment Providers
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1 - 100 Employee
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Manager
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Aug 2019 - Feb 2020
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Senior Consultant
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Sep 2016 - Aug 2019
Advisory Services - Performance Improvement - Strategy and Customer
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McCombs School of Business
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United States
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Higher Education
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1 - 100 Employee
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MBA Candidate
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Jul 2014 - May 2016
Vice President, McCombs Graduate Operations Group Vice President, McCombs Latin American Hispanics MBA Activities and Societies: Graduate Consulting Group, Graduate Finance Association Vice President, McCombs Graduate Operations Group Vice President, McCombs Latin American Hispanics MBA Activities and Societies: Graduate Consulting Group, Graduate Finance Association
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MBA Summer Intern
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Jun 2015 - Jul 2015
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Managing Director
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Oct 2011 - Jun 2014
• Managed the P&L and operation of three stores; increased total profits by 15% by implementing cost efficient initiatives and in-house maintenance policies • Performed detailed supplier analysis to ensure competitive pricing; reduced total food cost by 8% after one month ongoing supplier negotiations • Conducted manager performance evaluations; increased employee morale and reduced turnover from 10% to almost zero through personalized coaching and transparency of important business metrics during periodic meetings • Expanded catering offerings across all three stores and launched a marketing campaign through social media and coupons, enhancing catering revenue by more than 50% within a year • Led eight-month real estate negotiation with purchaser, broker, and landlord to sell downtown store and transition it to new ownership; managed post-transaction activities and supported start-up operations for new store concept
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Evantage Inc
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Advertising Services
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1 - 100 Employee
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B2B Sales and marketing consultant
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Jun 2011 - Nov 2011
• Created relationships with more than 1,500 small businesses in the DFW area over a period of 5 months; sold contracts and achieved sales at a conversion rate twice as high as the next leader on the team • Gathered best practices across the organization and constantly updated internal software with data in order to identify key areas of improvement • Managed customer communication touch points including cold calling, trust building, contract negotiation and follow up • Built a team from zero to five people targeted to Hispanic representatives that helped the company increase market share in the Hispanic market
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Active Member
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Oct 2009 - May 2011
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Research Analyst and Project Manager at Marketing department
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May 2009 - Jul 2009
• Implemented in-store monitoring initiatives including surveillance cameras and other reinforcing techniques that resulted in better customer service and a decrease in inventory loss • Redeveloped the company's webpage along with software technicians so that visitors could buy online. • Conducted a marketing research analysis on customer preferences and expectations and presented recommendations to the general managers and CEO • Developed new marketing strategies (Pricing & R&D) that gave the company a better positioning in the market
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Education
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Latitud
Latitud Fellow - LF7 -
The University of Texas at Austin - Red McCombs School of Business
Master of Business Administration (M.B.A.), Finance and Consulting -
Texas Christian University - M.J. Neeley School of Business
Bachelor of Business Administration, Entrepreneurial Management -
University of St. Thomas (TX)
Bachelor of Business Administration (B.B.A.), Finance, General