Diretor de Exportação

• Sep 2023 - Present

Export Sales Director

• Oct 2019 - Sep 2023

• Manages sales&marketing in 22 countries with more than 70 client accounts (off-trade, on-trade and distributors) and 120 skus;; • Achieved a constant yearly sales growth. Closed 2022 with 16% increase in sales volume and 28% in turnover by entering new international markets and creating tailored range of products that allowed us to better position the brand internationally and widen our portfolio; • In charge of training, coaching and presenting new product launches to distributors sales teams; • Responsible for negotiating new distribution agreements in international markets; • Develops the sales forecast per market and per client account assuring the company strategy; • Develops the business plan for new market entry assuring a brand with a product range that complies with the labelling requirements and is suitable for the target market along with a pricing strategy that secures the proper positioning in the market; • Assures the implementation of the marketing plan for each client account in order to achieve forecasted sales and drive brand awareness; • Develops and presents the monthly report with market feedback and sales figures to the board of Administrators; • Coordination and participation in international tradeshows; Show less

Export Area Manager

• Dec 2015 - Sep 2019

• Responsible for the management of sales in Asia and Europe; • Responsible for entering the Hong Kong market in 2018 by listing our brands, Bon Appetit and Tenorio in three premium retail chains "Market Place by Jasons", “3hreeSixty”, “The Oliver’s Delicatessen” and securing a new partner to handle national distribution and manage the promotional plan; • Responsible for entering the Japanese market in 2019 by listing our Bom Petisco brand in – AEON - the biggest Japanese retailer and securing a new partner to handle national distribution and implement the promotional plan; • Developed sales forecast per market and client account assuring the company market strategy; • Achieved yearly growth for current client accounts and new international markets; • In charge of training the sales staff of all client accounts and presenting new product launches; • Developed the business plan for new market entry assuring a brand with a product range that complies with the labelling requirements and is suitable for the target market along with a pricing strategy that secures the proper positioning in the market; • Assured the implementation of the marketing plan for each client account in order to achieve forecasted sales and drive brand awareness; • Participated in the following tradeshows; ANUGA, SIAL PARIS, GULFOOD, SISAB. Show less

Sales Manager International Markets

• Oct 2013 - Nov 2015

• Responsible for sales management in North America and the United Kingdom; • Activated Delta Q sales in the USA by developing and implementing a tailored promotional plan for the market making Delta Q coffee capsules the biggest selling coffee segment for Delta Cafés in the US market; • Developed the annual sales budget assuring the sales objectives for each international market in accordance with the strategic objectives defined by the company; • Regular in loco follow up in order to assure the business development, identify additional opportunities/risks, suggest improvements, analyze ROI of agreed upon investments, present new product launches and provide training to the sales team and distributors; • Assured the implementation of the marketing plan for each client account in order to achieve forecasted sales and drive brand awareness; Show less

Export Sales Manager

• Sep 2011 - Oct 2013

• Responsible for all international sales of Olive Oils and Wine in mainland China; • Responsible for closing a nationwide distribution agreement for mainland China with Greens Foods a subsidiary of YINGLI SOLAR; • Developed sales forecast per market and client account assuring the company market strategy; • Achieved yearly growth for current client accounts and new international markets; • In charge of training the sales staff of all client accounts and presenting new product launches; • Developed the business plan for new market entry assuring a brand with a product range that complies with the labelling requirements and is suitable for the target market along with a pricing strategy that secures the proper positioning in the market; • Assured the implementation of the marketing plan for each client account in order to achieve forecasted sales and drive brand awareness; Show less

International Business Development Executive

• Feb 2009 - Sep 2011

• In charge of New Business Development with focus in Spain and the United Kingdom; • Developed the business plan for new market entry assuring a brand with a product range that complies with the labelling requirements and is suitable for the target market along with a pricing strategy that secures the proper positioning in the market; • Development of the annual sales budget for each international market in accordance with the strategic objectives defined by the company; • Participated in the following tradeshows; ITCA, ALIMENTARIA, SIAL, SIRHA and ANUGA; Show less