Fernanda Alvarez Portilla

Head of Marketing at Nick Fouquet
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Contact Information
us****@****om
(386) 825-5501
Location
MX
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
  • French Limited working proficiency

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Experience

    • United States
    • Apparel & Fashion
    • 1 - 100 Employee
    • Head of Marketing
      • Feb 2023 - Present

    • Social Media Manager
      • Jan 2022 - Feb 2023

  • Humano Urbano
    • Mexico City Metropolitan Area
    • Public Relations Manager
      • Jun 2020 - Oct 2020

      - Acted as a liaison between the brand and influencers to generate content - Increased engagement by 50% across social media platforms for this startup company - Directed and edited promotional trailers for placement on digital platforms - Acted as a liaison between the brand and influencers to generate content - Increased engagement by 50% across social media platforms for this startup company - Directed and edited promotional trailers for placement on digital platforms

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Social Media Coordinator
      • Jan 2019 - Aug 2020

      - Organized/developed digital platforms as well as designed print media for events hosted at museum - Increased engagement of the museum’s social media profiles by 40% - Worked 15 hours per week while carrying a full course load - Organized/developed digital platforms as well as designed print media for events hosted at museum - Increased engagement of the museum’s social media profiles by 40% - Worked 15 hours per week while carrying a full course load

    • Germany
    • Sporting Goods Manufacturing
    • 700 & Above Employee
    • Ambassador
      • Aug 2017 - Jul 2019

      - Increased brand awareness through event marketing, demonstrations, sales and brand promotion - Participated in half marathons and other sport events representing the brand - Curated social media content promoting the brand in digital platforms - Increased brand awareness through event marketing, demonstrations, sales and brand promotion - Participated in half marathons and other sport events representing the brand - Curated social media content promoting the brand in digital platforms

    • United States
    • Recreational Facilities
    • 1 - 100 Employee
    • Camp Counselor, Lifeguard and Waterski Instructor
      • May 2016 - Aug 2018

      Summer Job - 3 months (2016, 2018) Summer Job - 3 months (2016, 2018)

  • Miami Entertainment Group
    • Miami, Florida, United States
    • Event Marketing Intern
      • Jan 2017 - May 2017

      - Scouted fields of opportunity to scale the brand by acquiring new venues, developing brand themes, and offering a unique perspective - Successfully conducted negotiations with customers, venues, and suppliers - Curated lifestyle events involving music, food, beverage, art, and entertainment to highlight our clients’ value - Scouted fields of opportunity to scale the brand by acquiring new venues, developing brand themes, and offering a unique perspective - Successfully conducted negotiations with customers, venues, and suppliers - Curated lifestyle events involving music, food, beverage, art, and entertainment to highlight our clients’ value

Education

  • Pepperdine University
    Double Major - Bachelor's degree, Integrated Marketing Communication and Philosophy
    2018 - 2020
  • Instituto Tecnológico Autónomo de México
    Ingeniería Industrial, Business Administration and Management, General
    2015 - 2017
  • Unidad Educativa Tomás Moro
    High School Diploma
    2013 - 2015
  • Woldingham School
    GCSE
    2010 - 2012

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