Experience

Highland Whisky Shop
• United Kingdom
• Beverage Manufacturing
• 1 - 100 Employee
• Founder & Director

  • Sep 2021 - Present


GUR Business Consultancy

• United Kingdom
• Beverage Manufacturing

• Founder & Chief Consultant

  • Aug 2018 - Present

  GUR Business Consultancy is a company specialised in wine & spirits industry. Our key objective is helping our clients to grow their business in foreign markets. We have experience in management of international sales & marketing, export & import operations, and distribution. We also conduct market research projects for providing business and consumer insights in target markets. GUR Business Consultancy is a company specialised in wine & spirits industry. Our key objective is helping our clients to grow their business in foreign markets. We have experience in management of international sales & marketing, export & import operations, and distribution. We also conduct market research projects for providing business and consumer insights in target markets.


Alba Whisky Trail
• United Kingdom
• Travel Arrangements
• Founder & Travel Designer

  • Apr 2019 - Present

My Whisky Stuff
• Retail
• Founder & Director

  • Jan 2020 - Apr 2023


GÜR Research Consultancy

• Founder & Chief Consultant

  • Apr 2014 - Mar 2019

  GÜR Research Consultancy aims to provide timely and accurate consumer insight and business intelligence to its clients. We design projects based on your business requirements, manage the entire process with excellence, and analyse the findings by expertise. Our team of consultants and analysts have experience in food & beverages, alcoholic beverages, and packaging industries. GÜR Research Consultancy aims to provide timely and accurate consumer insight and business intelligence to its clients. We design projects based on your business requirements, manage the entire process with excellence, and analyse the findings by expertise. Our team of consultants and analysts have experience in food & beverages, alcoholic beverages, and packaging industries.



TİB Pazarlama İçecek Sanayi ve Dış Ticaret Limited Şirketi

• Founder & Managing Director

  • Sep 2011 - Dec 2018

  Founded TİB Marketing as an importer company of premium spirits based in Istanbul, Turkey. The company’s operations also included marketing, sales, and distribution of imported goods in an extremely challenging alcoholic beverages market. Product portfolio consists of a number of Scotch whisky brands, vodka, gin, and liqueurs imported from the UK and other European countries. Mostly worked on managing sales & marketing activities for the imported products in order to establish the brands. Founded TİB Marketing as an importer company of premium spirits based in Istanbul, Turkey. The company’s operations also included marketing, sales, and distribution of imported goods in an extremely challenging alcoholic beverages market. Product portfolio consists of a number of Scotch whisky brands, vodka, gin, and liqueurs imported from the UK and other European countries. Mostly worked on managing sales & marketing activities for the imported products in order to establish the brands.



Canadean

• Spain
• Accounting

• Consultant

  • Jan 2010 - Jul 2016

  Canadean is the leading global beverage market specialist. As Consultant for Turkey, Azerbaijan, and Jordan, I had been responsible for conducting business research interviews in those countries and producing the market reports. Canadean is the leading global beverage market specialist. As Consultant for Turkey, Azerbaijan, and Jordan, I had been responsible for conducting business research interviews in those countries and producing the market reports.



Yıldız Holding

• Türkiye
• Manufacturing
• 700 & Above Employee

• International Consumer Insight Manager

  • Aug 2013 - Apr 2014

  I was responsible for planning, budgeting, and managing consumer research projects on confectionery categories in markets outside of Turkey - mostly in the regions of East Europe, Middle East, North Africa, and Turkic Countries. I had also analysed market research findings and prepared presentations to the marketing management teams. I was responsible for planning, budgeting, and managing consumer research projects on confectionery categories in markets outside of Turkey - mostly in the regions of East Europe, Middle East, North Africa, and Turkic Countries. I had also analysed market research findings and prepared presentations to the marketing management teams.



Synovate

• Market Research
• 700 & Above Employee

• Research Manager

  • Mar 2011 - Sep 2011

  I managed one of the client service teams of quantitative research executives and the clients from various industries; including food, personal care, home appliances, and business consultancy. I also worked for improving brand & advertising research tools and developing business generated from those tools. I managed one of the client service teams of quantitative research executives and the clients from various industries; including food, personal care, home appliances, and business consultancy. I also worked for improving brand & advertising research tools and developing business generated from those tools.



Millward Brown

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Account Manager, Client Service (Istanbul, Turkey)

  • Sep 2009 - May 2010

  Millward Brown is a leading global market research agency specialised in advertising, marketing communications, media and brand equity research. Key objective of this role is helping clients to find the right answers to their central business questions by providing relevant consumer insights. I managed one of the quantitative client service teams of research executives and a client portfolio of both global and local brands - mainly from FMCG industry. Millward Brown is a leading global market research agency specialised in advertising, marketing communications, media and brand equity research. Key objective of this role is helping clients to find the right answers to their central business questions by providing relevant consumer insights. I managed one of the quantitative client service teams of research executives and a client portfolio of both global and local brands - mainly from FMCG industry.

• Senior Account Executive, Client Service (London, UK)

  • Aug 2007 - Jun 2009

  As a member of key account teams, I worked with both global and local brands from a large variety of industries. My responsibilities included: crafting and implementing market research projects, analysing and presenting the findings, and liaising with the client during the entire process. As a member of key account teams, I worked with both global and local brands from a large variety of industries. My responsibilities included: crafting and implementing market research projects, analysing and presenting the findings, and liaising with the client during the entire process.



MediaCom

• Tunisia
• IT System Design Services
• 1 - 100 Employee

• Research Director, Strategic Planning (Istanbul, Turkey)

  • Dec 2005 - Jul 2006

  MediaCom is one of the world’s leading media agencies. Key responsibilities of my role included: managing the research team, analysing various media and consumer research (i.e. media consumption research and Target Group Index - TGI™), and building the strategic platform for communication plans. MediaCom is one of the world’s leading media agencies. Key responsibilities of my role included: managing the research team, analysing various media and consumer research (i.e. media consumption research and Target Group Index - TGI™), and building the strategic platform for communication plans.

• Research Executive, Client Service (Istanbul, Turkey)

  • Oct 2004 - Nov 2005

  Key responsibilities are project management, analysing and reporting the research results, and liaising with the clients. Key responsibilities are project management, analysing and reporting the research results, and liaising with the clients.