Felipe Pescador Santos

Head of Marketing & Communications at Voike Music
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Capital District, Colombia, CO
Languages
  • Ingles -

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Experience

    • United States
    • Digital Accessibility Services
    • 1 - 100 Employee
    • Head of Marketing & Communications
      • Aug 2023 - Present

      Responsible for the creation and execution of strategies that drive business growth and brand positioning. Responsible for the creation and execution of strategies that drive business growth and brand positioning.

    • Marketing & Business Consultant
      • Jan 2010 - Present

      Helping others like me who took that first step towards personal and professional development through their own businesses. I am also a speaker on topics related to entrepreneurship and online marketing. Helping others like me who took that first step towards personal and professional development through their own businesses. I am also a speaker on topics related to entrepreneurship and online marketing.

    • Colombia
    • Advertising Services
    • 1 - 100 Employee
    • Country Manager
      • Jan 2013 - Present

      Country head, new business development and the strategy for the three countries. Managing of the local team, 36 people Country head, new business development and the strategy for the three countries. Managing of the local team, 36 people

    • Netherlands
    • Travel Arrangements
    • 700 & Above Employee
    • Commercial Vice President - Commercial Strategy Director
      • Mar 2015 - Jul 2015

      In charge of developing commercial strategies aimed at the engagement, implementation, and maintenance of corporate accounts (over 150). In charge of developing commercial strategies aimed at the engagement, implementation, and maintenance of corporate accounts (over 150).

    • Sales Manager LATAM
      • Aug 2009 - Oct 2012

      Responsible for developing and executing the marketing and sales strategy related to the commercialization and distribution of digital content. In charge of managing large accounts, negotiating and opening new businesses in Central and South America. Also responsible for managing digital licenses and leading the marketing and sales team (15 people). Responsible for developing and executing the marketing and sales strategy related to the commercialization and distribution of digital content. In charge of managing large accounts, negotiating and opening new businesses in Central and South America. Also responsible for managing digital licenses and leading the marketing and sales team (15 people).

    • United States
    • Musicians
    • 700 & Above Employee
    • Key Account Manager - Andean Region
      • Apr 2008 - Mar 2009

      Promotion of artists in digital channels, such as mobile phone operators, streming, downloads, etc, developing marketing and sales actions for the distribution of digital content in the region Promotion of artists in digital channels, such as mobile phone operators, streming, downloads, etc, developing marketing and sales actions for the distribution of digital content in the region

    • Entertainment Providers
    • 700 & Above Employee
    • Marketing Analyst Andean Region
      • Jun 2007 - Apr 2008

      In charge of analyzed the data of the region and built reports to developed strategies related to the sale and promotion of products at retailers. Also helps coordinate the trade marketing team to implement the correct strategy. In charge of analyzed the data of the region and built reports to developed strategies related to the sale and promotion of products at retailers. Also helps coordinate the trade marketing team to implement the correct strategy.

    • United States
    • Facilities Services
    • 1 - 100 Employee
    • Sales Manager
      • Jun 2005 - May 2007

      Responsible for opening new businesses and creating dealerships in Colombia. Responsible for opening new businesses and creating dealerships in Colombia.

    • Colombia
    • Museums
    • 100 - 200 Employee
    • Consulting work in Industrial Engineering
      • Mar 2006 - Jun 2006

      Consultancy work: Analysis of processes, cost centers and income in order to generate more profit and reduce expenses for the development of new projects. ACHIEVEMENTS: • Savings of $ 450,000,000 for reengineering was generated for the company. Consultancy work: Analysis of processes, cost centers and income in order to generate more profit and reduce expenses for the development of new projects. ACHIEVEMENTS: • Savings of $ 450,000,000 for reengineering was generated for the company.

    • Administrative Sub Director(Replacement ).
      • Feb 2004 - Dec 2004

      FUNCTIONS: Supervised projects related to student programs and business trainings. FUNCTIONS: Supervised projects related to student programs and business trainings.

Education

  • Pratzi
    Expert Membership - Training in Marketing and Business, Business, management, marketing and related disciplines
    2022 - 2022
  • ADC
    Strategist, Consultant, Facebook Ads & Instagram Ads Specialist,Inbound Marketing, Others, Digital Marketing
    2018 - 2021
  • IEDGE - Instituto Europeo de Posgrado
    European Specialty in Digital Interactive Marketing and Online Advertising - 2013, Marketing
    2013 - 2013
  • Universidad San Pablo-CEU
    Master of Business Administration (MBA)
    2011 - 2012
  • CPI Institute - Minneapolis - Minnesota
    Sales Training
    2006 - 2006
  • Pontificia Universidad Javeriana
    Marketing Direction
    2006 - 2006
  • Escuela Colombiana de Ingeniería 'Julio Garavito'
    Industrial Engineer, MBA - Mercadeo y
    1999 - 2004

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