Felicity Allan (La Terra)
Travel Partnerships Manager and Writer at Adelady- Claim this Profile
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Bio
Bennet Stephens
Felicity is a very independent manager. Very hands-on approach to address dynamic situations. Felicity was instrumental in rebuilding MH market share and it's presence in Victoria and South Australia during the transition of the organisation. We enjoyed working together.
Steve Derviniotis
Felicity and I collaborated on marketing plans when she was in her role as marketing manager for Flight Centre SA and WA, and I was at Flexigroup as National Sales Manager. Felicity helped tremendously by seeking out cost effective niche opportunities to raise brand awareness and complement the National advertising schedule. Felicity was able to craft campaigns that reflected the parochial nature of the Adelaide market while adding to a National direction. Her sense for understanding and representing the local community and balancing numerous stakeholders who have different agendas, shows exactly how well she is able to handle complexity and she does it with a smile. Felicity often worked with our company (Flexigroup) to tight deadlines and competing timelines and she was able to handle all demands within required timeframes. I strongly commend Felicity for her marketing abilities, professionalism and her ability to build relationships in her network. Regards, Steve Derviniotis
Bennet Stephens
Felicity is a very independent manager. Very hands-on approach to address dynamic situations. Felicity was instrumental in rebuilding MH market share and it's presence in Victoria and South Australia during the transition of the organisation. We enjoyed working together.
Steve Derviniotis
Felicity and I collaborated on marketing plans when she was in her role as marketing manager for Flight Centre SA and WA, and I was at Flexigroup as National Sales Manager. Felicity helped tremendously by seeking out cost effective niche opportunities to raise brand awareness and complement the National advertising schedule. Felicity was able to craft campaigns that reflected the parochial nature of the Adelaide market while adding to a National direction. Her sense for understanding and representing the local community and balancing numerous stakeholders who have different agendas, shows exactly how well she is able to handle complexity and she does it with a smile. Felicity often worked with our company (Flexigroup) to tight deadlines and competing timelines and she was able to handle all demands within required timeframes. I strongly commend Felicity for her marketing abilities, professionalism and her ability to build relationships in her network. Regards, Steve Derviniotis
Bennet Stephens
Felicity is a very independent manager. Very hands-on approach to address dynamic situations. Felicity was instrumental in rebuilding MH market share and it's presence in Victoria and South Australia during the transition of the organisation. We enjoyed working together.
Steve Derviniotis
Felicity and I collaborated on marketing plans when she was in her role as marketing manager for Flight Centre SA and WA, and I was at Flexigroup as National Sales Manager. Felicity helped tremendously by seeking out cost effective niche opportunities to raise brand awareness and complement the National advertising schedule. Felicity was able to craft campaigns that reflected the parochial nature of the Adelaide market while adding to a National direction. Her sense for understanding and representing the local community and balancing numerous stakeholders who have different agendas, shows exactly how well she is able to handle complexity and she does it with a smile. Felicity often worked with our company (Flexigroup) to tight deadlines and competing timelines and she was able to handle all demands within required timeframes. I strongly commend Felicity for her marketing abilities, professionalism and her ability to build relationships in her network. Regards, Steve Derviniotis
Bennet Stephens
Felicity is a very independent manager. Very hands-on approach to address dynamic situations. Felicity was instrumental in rebuilding MH market share and it's presence in Victoria and South Australia during the transition of the organisation. We enjoyed working together.
Steve Derviniotis
Felicity and I collaborated on marketing plans when she was in her role as marketing manager for Flight Centre SA and WA, and I was at Flexigroup as National Sales Manager. Felicity helped tremendously by seeking out cost effective niche opportunities to raise brand awareness and complement the National advertising schedule. Felicity was able to craft campaigns that reflected the parochial nature of the Adelaide market while adding to a National direction. Her sense for understanding and representing the local community and balancing numerous stakeholders who have different agendas, shows exactly how well she is able to handle complexity and she does it with a smile. Felicity often worked with our company (Flexigroup) to tight deadlines and competing timelines and she was able to handle all demands within required timeframes. I strongly commend Felicity for her marketing abilities, professionalism and her ability to build relationships in her network. Regards, Steve Derviniotis
Experience
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Adelady + Hello SA
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Australia
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Online Audio and Video Media
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1 - 100 Employee
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Travel Partnerships Manager and Writer
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Dec 2021 - Present
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Solitaire Automotive Group
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Australia
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Marketing Manager
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Aug 2020 - Nov 2021
Lead the marketing team to plan and execute the marketing strategy for all brands and dealerships under the Solitaire Automotive Group, including Audi, Jaguar, Land Rover, Volkswagen, Aston Martin, Alfa Romeo, Fiat, Volvo and Maserati. Lead the marketing team to plan and execute the marketing strategy for all brands and dealerships under the Solitaire Automotive Group, including Audi, Jaguar, Land Rover, Volkswagen, Aston Martin, Alfa Romeo, Fiat, Volvo and Maserati.
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Flight Centre Travel Group
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Australia
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Travel Arrangements
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700 & Above Employee
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State Marketing Manager SA/WA/NT
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Jan 2018 - Sep 2020
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Malaysia Airlines
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Malaysia
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Airlines and Aviation
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700 & Above Employee
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Sales Manager VIC/TAS/SA/NT
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Aug 2016 - Jan 2018
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Virgin Australia
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Australia
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Airlines and Aviation
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700 & Above Employee
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Regional Industry Sales Manager VIC/TAS/SA
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Sep 2010 - Aug 2016
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Cover-More Group
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Insurance
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300 - 400 Employee
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State Sales Manager
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Dec 2009 - Sep 2010
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AAT Kings
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Australia
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Travel Arrangements
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100 - 200 Employee
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State Sales Manager
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Jan 2007 - Dec 2009
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Creative Holidays
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Travel Arrangements
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1 - 100 Employee
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Business Development Manager
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Jan 2000 - Jan 2007
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Education
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Marketing Week Mini MBA with Mark Ritson
Mba, Marketing/Marketing Management, General