Felicia Lo

UI/UX Design Lead at SB Creative Lab
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Contact Information
us****@****om
(386) 825-5501
Location
Baldwin Park, California, United States, US
Languages
  • French Limited working proficiency
  • Chinese Native or bilingual proficiency
  • English Native or bilingual proficiency

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Experience

    • United States
    • Design Services
    • 1 - 100 Employee
    • UI/UX Design Lead
      • May 2022 - Present

      Lead the design of all SBCL event web pages, mobile and desktop and delegate tasks to the design and development team. Develop the theme for SBCL major events (design challenges and designathons) and implement them in our websites and marketing materials.

    • Director of UX Projects Teams
      • May 2022 - Present

      Expand the Projects Team series participants by 200% by revamping the program to be experience-level inclusive. Recruit and conduct interviews for each cycle of projects teams and coordinate with multiple project managers to ensure success in each team.

    • UX Designer, Graphic Designer
      • Dec 2021 - Present

      Brainstorm and create the events and resources pages, including desktop and mobile (ie. 2022 Designathon site), while adhering to the established brand identity and design language in collaboration with a team of 5 designers.

    • Co Director
      • May 2022 - Jun 2023

      Foster a design community on UCSB campus, speak at various workshops and provide design and career resources to members. Oversee and coordinate with Logistics, Design, and Marketing teams to ensure the internal operations of the club

    • Project Manager Team Lead
      • Dec 2022 - Mar 2023

      Provided design service to a non-profit (Small Acts For Sustainability), recruited 5 designers, 1 design lead, and 1 account manager to form a team to build the branding and the product of a period tracking app from the ground up. Some features include tracking and predicting periods, providing educational resources, and suggesting educational material for young menstruators in underserved communities based on period symptoms. Led user and market research to collect data as the backbone for the product and gain an understanding of target users. Led the usability testing at the end of the design cycle to ensure user flow.Enhanced team and client relationships through clear communication and contract drafting. Provided ample annotation to ensure a smooth developer handoff process to BUILD UMass. Show less

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Product Designer
      • Mar 2023 - Sep 2023

    • UI/UX Design Intern
      • Jan 2023 - Mar 2023

      Optimized product's user flow, conducted user research, and redesigned PoolUp's landing page.

  • Melius
    • Santa Barbara, California, United States
    • Lead Product Designer
      • Feb 2022 - May 2022

      • Lead a team of 3 in creating the website and mobile app design of Melius, an accessible and inclusive mental health platform made for students and campus counselors/therapists to increase resources for students and connection with mentors. • Brainstorms information structure of the platform with the founder while advocating for inclusivity and accessibility in the designs. • Design the website and app with the focus on its UI/UX aspects, and create an user-friendly and effective app • Lead a team of 3 in creating the website and mobile app design of Melius, an accessible and inclusive mental health platform made for students and campus counselors/therapists to increase resources for students and connection with mentors. • Brainstorms information structure of the platform with the founder while advocating for inclusivity and accessibility in the designs. • Design the website and app with the focus on its UI/UX aspects, and create an user-friendly and effective app

  • Self-employed
    • Arcadia, California, United States
    • French Tutor
      • Mar 2018 - Feb 2020

      • Guided students in high school French courses by instructing French grammar and general course content outside of class time to improve their fluency and understanding of the language. • Improved students' grades by an average of 15% (as reported by corresponding teachers) • Provided advice and knowledge on French writing assignments • Guided students in high school French courses by instructing French grammar and general course content outside of class time to improve their fluency and understanding of the language. • Improved students' grades by an average of 15% (as reported by corresponding teachers) • Provided advice and knowledge on French writing assignments

Education

  • UC Santa Barbara
    Bachelor of Science - BS, Mechanical Engineering
    2020 - 2024
  • Rhode Island School of Design
    Design, A
    2020 - 2020

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