Felicia Hyde

Senior Writer at Mahalaya
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Elk Grove, California, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • SEO Certification
    HubSpot Academy
    Apr, 2023
    - Nov, 2024

Experience

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Senior Writer
      • Jan 2021 - Present

      • Contributed to the launch of monthly Filipinx community newspaper, securing the front page of inaugural issue for immigration and incarceration news feature • Crafted long-form articles focused on social justice, education, and arts with remote collaboration with local and international participants, increasing website traffic by 20% in the first three months • Promoted news stories and community information on Instagram, expanding Mahalaya's following to over 1,000 in the first six months and increasing social media engagement by 25% through strategic approaches • Maintains relationships with 20+ key sources across education, activism, art, and politics spheres to stay informed on Filipinx community's needs and interests through cultivation Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Beauty Advisor
      • Aug 2021 - Present

      • Increased sales by cross-selling products and scheduling beauty appointments based on customer interests, resulting in a 50% boost in satisfaction • Signed up 114 customers for the company loyalty program, exceeding the data capture goal by 2% • Train new team members on effective merchandising techniques, resulting in a 30% decrease in setup time • Increased sales by cross-selling products and scheduling beauty appointments based on customer interests, resulting in a 50% boost in satisfaction • Signed up 114 customers for the company loyalty program, exceeding the data capture goal by 2% • Train new team members on effective merchandising techniques, resulting in a 30% decrease in setup time

    • Political Organizations
    • 400 - 500 Employee
    • Sales Associate and Organization Advocate
      • Jun 2018 - Jun 2020

      • Educated 150+ customers daily about Human Rights Organization and San Francisco policies, resulting in 20% growth in new members • Increased online engagement by 30% through Instagram marketing campaigns and partnerships with 15+ neighboring businesses • Educated 150+ customers daily about Human Rights Organization and San Francisco policies, resulting in 20% growth in new members • Increased online engagement by 30% through Instagram marketing campaigns and partnerships with 15+ neighboring businesses

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Contributing Writer
      • Apr 2020 - May 2020

      SF State’s Journalism 575 Community Media Spring course. Taught by Professor Jon Funabiki, the class is a collaboration with El Tecolote. SF State’s Journalism 575 Community Media Spring course. Taught by Professor Jon Funabiki, the class is a collaboration with El Tecolote.

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
      • Jan 2020 - May 2020

      • Improved team productivity by 25% with weekly check-ins and task tracking, ensuring timely delivery of high-quality content• Led a team of 8 staff writers in the production of 50+ articles per month, resulting in a 40% increase in readership over a 6-month periodsuggestions.• Achieved a 95% accuracy rate in verifying final copy and section layouts, ensuring that all content aligned with established guidelines

      • Aug 2019 - Dec 2019

      • Generated 6 front-page feature articles, which contributed to a 30% increase in readership and engagement with occasional contributions to Op-Ed, Health, and Campus Life• Earned "Most Creative Ledes" recognition for dance and theater feature articles, resulting in a 25% rise in social media shares

    • Communications Intern
      • Aug 2017 - Dec 2017

      • Directed bi-weekly financial literacy and cultural sensitivity workshops for 50+ students and faculty • Assisted 20+ cultural clubs to create relief packages for those affected by natural disasters and holidays • Directed bi-weekly financial literacy and cultural sensitivity workshops for 50+ students and faculty • Assisted 20+ cultural clubs to create relief packages for those affected by natural disasters and holidays

Education

  • San Francisco State University
    Bachelor of Arts - BA, Journalism
    2015 - 2020

Community

You need to have a working account to view this content. Click here to join now