Federica Morao
Social Media Consultant at Jakala S.p.A.- Claim this Profile
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English Professional working proficiency
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Spanish Professional working proficiency
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French Elementary proficiency
Topline Score
Bio
ESTHER T.
I had the pleasure of working for Federica, in several roles. During this time, Federica proved herself as a very capable leader, strategic thinker, and someone who always strives to do the right thing. She was able to bring a broad set of experiences and perspectives to bear, maintained a passion for continual learning and mentoring, and instilled an incredible amount of loyalty and trust in, and for, her team. As a leader, Federica always maintained and communicated a strong strategic vision, provided constructive and actionable feedback, and upheld a level of accessibility, openness, and candor. I recommend Federica without reservations.
Valeska Campos
I worked closely with Federica in New Zealand, and found her an excellent person, both inside and outside the company. She was always thoughtful, reliable, knowlegeable within her career and had a friendly personality wich made her a pleasure to work with. She is competent and has excellent communication skills, with an ability to speak both english and spanish fluently. Federica would be a valuable addition within any company she chooses to join and I have not hesitation in recommending her highly.
ESTHER T.
I had the pleasure of working for Federica, in several roles. During this time, Federica proved herself as a very capable leader, strategic thinker, and someone who always strives to do the right thing. She was able to bring a broad set of experiences and perspectives to bear, maintained a passion for continual learning and mentoring, and instilled an incredible amount of loyalty and trust in, and for, her team. As a leader, Federica always maintained and communicated a strong strategic vision, provided constructive and actionable feedback, and upheld a level of accessibility, openness, and candor. I recommend Federica without reservations.
Valeska Campos
I worked closely with Federica in New Zealand, and found her an excellent person, both inside and outside the company. She was always thoughtful, reliable, knowlegeable within her career and had a friendly personality wich made her a pleasure to work with. She is competent and has excellent communication skills, with an ability to speak both english and spanish fluently. Federica would be a valuable addition within any company she chooses to join and I have not hesitation in recommending her highly.
ESTHER T.
I had the pleasure of working for Federica, in several roles. During this time, Federica proved herself as a very capable leader, strategic thinker, and someone who always strives to do the right thing. She was able to bring a broad set of experiences and perspectives to bear, maintained a passion for continual learning and mentoring, and instilled an incredible amount of loyalty and trust in, and for, her team. As a leader, Federica always maintained and communicated a strong strategic vision, provided constructive and actionable feedback, and upheld a level of accessibility, openness, and candor. I recommend Federica without reservations.
Valeska Campos
I worked closely with Federica in New Zealand, and found her an excellent person, both inside and outside the company. She was always thoughtful, reliable, knowlegeable within her career and had a friendly personality wich made her a pleasure to work with. She is competent and has excellent communication skills, with an ability to speak both english and spanish fluently. Federica would be a valuable addition within any company she chooses to join and I have not hesitation in recommending her highly.
ESTHER T.
I had the pleasure of working for Federica, in several roles. During this time, Federica proved herself as a very capable leader, strategic thinker, and someone who always strives to do the right thing. She was able to bring a broad set of experiences and perspectives to bear, maintained a passion for continual learning and mentoring, and instilled an incredible amount of loyalty and trust in, and for, her team. As a leader, Federica always maintained and communicated a strong strategic vision, provided constructive and actionable feedback, and upheld a level of accessibility, openness, and candor. I recommend Federica without reservations.
Valeska Campos
I worked closely with Federica in New Zealand, and found her an excellent person, both inside and outside the company. She was always thoughtful, reliable, knowlegeable within her career and had a friendly personality wich made her a pleasure to work with. She is competent and has excellent communication skills, with an ability to speak both english and spanish fluently. Federica would be a valuable addition within any company she chooses to join and I have not hesitation in recommending her highly.
Credentials
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Benvenuti nel Metaverso
Fastweb Digital AcademyAug, 2022- Nov, 2024 -
Gli obiettivi di marketing su Google
Fastweb Digital AcademyAug, 2022- Nov, 2024 -
Gli obiettivi di marketing su Meta (Facebook)
Fastweb Digital AcademyAug, 2022- Nov, 2024 -
Define and Establish a Community - Certificate of Completion
FacebookAug, 2021- Nov, 2024 -
Develop Community Strategies and Processes - Certificate of Completion
FacebookAug, 2021- Nov, 2024 -
Make Strategic Content Decisions for a Community - Certificate of Completion
FacebookAug, 2021- Nov, 2024 -
Scrivere per il Web
Fastweb Digital AcademyJun, 2021- Nov, 2024 -
Facebook Marketing Strategy
Fastweb Digital AcademyMay, 2021- Nov, 2024 -
SEO Foundations
LinkedInMay, 2021- Nov, 2024 -
Email marketing con MailChimp
Fastweb Digital AcademyApr, 2021- Nov, 2024 -
Fotografia smart. Come sfruttare le potenzialità del vostro smartphone
Fastweb Digital AcademyApr, 2021- Nov, 2024 -
Google Ads Essential Training
LinkedInJan, 2021- Nov, 2024 -
Marketing emozionale: nuove tecniche di vendita per l'hospitality business ed effective self awareness nelle fasi di negoziazione
EBIT VENETO - Ente Bilaterale territoriale dell'Industria Turistica per la Regione VenetoDec, 2020- Nov, 2024 -
Master di specializzazione in Digital Marketing
Job FarmDec, 2020- Nov, 2024 -
PowerPoint Essential Training (Office 365/Microsoft 365)
LinkedInOct, 2020- Nov, 2024 -
EF SET Certificate™ - C2 Proficient
EF Standard English Test (EF SET)Apr, 2020- Nov, 2024 -
SEO, SEM & SEA: ottimizzazione del posizionamento e gestione delle campagne di advertising online
EBIT VENETO - Ente Bilaterale territoriale dell'Industria Turistica per la Regione VenetoMar, 2020- Nov, 2024 -
Social media LAB: gli strumenti del digital marketing (Facebook, Instagram, YouTube) – LIVELLO BASE
EBIT VENETOJan, 2020- Nov, 2024 -
Luxury management: strategie di comunicazione e marketing pills
EBIT VENETO - Ente Bilaterale territoriale dell'Industria Turistica per la Regione VenetoNov, 2019- Nov, 2024 -
Digital restaurant: strategie e opportunità per valorizzare l’F&B department
EBIT VENETO - Ente Bilaterale territoriale dell'Industria Turistica per la Regione VenetoOct, 2019- Nov, 2024 -
Laboratorio digitale: strumenti di grafica per non esperti per creare contenuti visivi di qualità
EBIT VENETO - Ente Bilaterale territoriale dell'Industria Turistica per la Regione VenetoOct, 2019- Nov, 2024 -
GOOGLE ADS FUNDAMENTALS
WMR Academy - Web Marketing & Research AcademyFeb, 2019- Nov, 2024 -
L'Isis e le nuove forme del jihadismo
ISPI - Istituto per gli Studi di Politica InternazionaleFeb, 2017- Nov, 2024 -
Eccellenza in Digitale - Google
GoogleNov, 2016- Nov, 2024 -
National Police History Check
The Personnel Risk Management GroupOct, 2014- Nov, 2024 -
Google Analytics per principianti
Google Digital Academy (Skillshop)Apr, 2021- Nov, 2024 -
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Aug, 2022- Nov, 2024 -
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)May, 2021- Nov, 2024 -
Certificato di partecipazione alla Job Call 'Community Manager'
Just Knock
Experience
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JAKALA
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Italy
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Business Consulting and Services
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700 & Above Employee
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Social Media Consultant
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Aug 2022 - Present
- Account management- Design and coordination of social media editorial plan (Facebook, Instagram, LinkedIn)- Creating and defining moodboard, managing before, during and after a day photo shoot- Scouting and defining agreement with influencer- Monitoring of the main KPIs and insights reporting- Collaboration with graphics and Digital departments for the management, implementation and optimization of the social strategy based on the client's needs
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Social Media & Digital PR Manager
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Jul 2021 - Aug 2022
- Design and coordination of social media editorial plan(Facebook, Instagram, Twitter) in order to increase fan base, brand awareness and engagement- Management and monitoring of communities- Monitoring of the main KPIs and insights reporting- Collaboration with graphics and Digital departments for the management, implementation and optimization of the social strategy based on the client's needs
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The Human Factor Community
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Italy
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Public Relations and Communications Services
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1 - 100 Employee
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Content Creator
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Apr 2021 - Aug 2021
I collaborate as a volunteer Content Creator for #TheHumanFactor heading section. The Human Factor, the COMMUNITY where new ideas are made by entrepreneurs, manager and experts comparing each other by sharing experiences and points of view. We believe in people and in their capability to inspire. We spread cases of success within every sector by promoting social responsibility, human leadership and sustainability. I collaborate as a volunteer Content Creator for #TheHumanFactor heading section. The Human Factor, the COMMUNITY where new ideas are made by entrepreneurs, manager and experts comparing each other by sharing experiences and points of view. We believe in people and in their capability to inspire. We spread cases of success within every sector by promoting social responsibility, human leadership and sustainability.
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Almar Jesolo Resort & Spa
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Italy
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Hospitality
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1 - 100 Employee
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Marketing & Communications Executive
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Jan 2019 - Mar 2021
In charge of managing online and offline communication for a 5-star luxury hotel in Lido di Jesolo (Venice) in order to increase revenues & brand awareness. ATL & BTL campaigns: - Define the strategic marketing and communications plan with the GM in accordance to the budget - Develop competitor analysis and the brand positioning strategy - Design of promotional material in Italian and English for online and offline channels as brochure, flyer, menu - Competitor analysis and definition of the brand positioning strategy SMM: - Design and coordination of social media editorial calendar (Facebook, LinkedIn, Twitter) and management of Instagram copies and community - Managing of Facebook and Instagram campaigns with Brand awareness, Lead generation, traffic and conversion goals SEA: - Coordination with an external agency for SEM campaigns (Brand and NoBrand) on Google, Yandex and Bing platforms Content Management & Copywriting responsibilities: - Photo and copy updates for the website with Wordpress in 7 languages. SEO activities in Italian and foreign languages using keyword search tools like Google Keyword Planner - Update of e-shop (skincare products and towels for body's retreat): textual and visual content uploading in Italian and English; SEO optimization - Management and updates for booking platform (Vertical Booking) and of third-party accounts (TripAdvisor, Booking.com, etc.), OTAs and Travel Agencies PR Marketing: - Support in PR and media relations activities (monitoring of press releases) and management of collaboration activities with influencers in resorts Other duties: - Management of internal communication activities - Images and Layout editing: Gimp, InDesign, Photoshop (basic) - Photo shoot coordination, support to press visit planning and collaboration with Italian influencers - Brand Reputation Specialist - Corporate identity of the main and collateral brands - Onboarding and training of two employees Show less
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Almar Jesolo Resort & Spa
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Italy
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Hospitality
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1 - 100 Employee
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Marketing & Communications Intern
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May 2018 - Nov 2018
I have done an extra-curricular internship in the Marketing & Communications Department of a Five-star resort in Lido di Jesolo, near Venice; it has been an experience that allowed me to get in touch with the luxury hospitality industry and to practice my Web Marketing skills. Along with the team, I have contributed to pursue the goals to to increase revenues & brand awareness. - Design of promotional material in Italian and English for online and offline channels as brochure, flyer, menu - Content Management & Copywriting responsibilities: Photo and copy updates for the website with Wordpress in 7 languages. SEO activities in Italian and foreign languages using keyword search tools like Google Keyword Planner Managing and updating for booking engine (Vertical Booking) Management of third-party accounts (Tripadvisor, Booking.com, etc.), OTAs and Travel Agencies - Social Media Strategy: Design and coordination of social media editorial calendar (Facebook and Twitter) and management of Instagram - Email marketing: design and content updates of newsletter in 7 languages - Coordination of photo shooting and support to the press visit planning - Images editing: Gimp - Brand Reputation Specialist - General office management Show less
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Missione Shahbaz Bhatti Onlus
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Badoere, Treviso Area, Italy
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Volunteer Communications Associate
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Feb 2018 - Apr 2018
The Association “Missione Shahbaz Bhatti Onlus” (MSB) is inspired by the thought and vision of Shahbaz Bhatti, Federal Minister of Minorities Affairs in Pakistan from 2008 to 2011 and Chairman of All Pakistan Minorities Alliance (APMA) – the largest minorities movement in Pakistan - and it was founded after his murder, on 2nd March 2011. Shahbaz Bhatti has dedicated 28 years of his life to promote human equality, social justice and interfaith harmony in Pakistan, battling persecution against Christian minorities in Pakistan. I have contributed to the managing of association's website with Wordpress and Social media channels and tp the PR activities with Italian and Pakistani associates. Show less
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Israel-Italy Chamber of Commerce and Industry
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Israel
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International Trade and Development
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1 - 100 Employee
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University Apprenticeship
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Sep 2017 - Dec 2017
I have done the University Apprenticeship included within the Master Program I have attended at IULM University, by assisting in Italian-Israeli delegations, organizing meetings and conferences, helping the events management in collaboration with the Italian Embassy, by translating from Italian to English and vice-versa and by doing market analysis and database creation as well as press releases creation. Lastly, the topic for the thesis of the Master Program final paper has been focused on the internship itself. Show less
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Connect4Climate
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United States
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Non-profit Organizations
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1 - 100 Employee
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PR Assistance to interviews
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Jun 2017 - Jun 2017
During the #All4TheGreen week, preparing the Environment G7, I have taken part of the Staff as volunteer by welcoming guests and providing support to logistic and technical team to 'Sustainable Development Goals Media Zone'. During the #All4TheGreen week, preparing the Environment G7, I have taken part of the Staff as volunteer by welcoming guests and providing support to logistic and technical team to 'Sustainable Development Goals Media Zone'.
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el PRADO Palo Alto
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Hospitality
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1 - 100 Employee
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Working Holiday Visa
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Oct 2015 - Apr 2016
I have been living 7 months in New Zealand under the Working Holiday Visa scheme, during which I have worked as a waitress and cleaner for 6 months and later I have enjoyed a road trip through both islands. I have been living 7 months in New Zealand under the Working Holiday Visa scheme, during which I have worked as a waitress and cleaner for 6 months and later I have enjoyed a road trip through both islands.
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Australia
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Sydney, Australia
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Working Holiday Visa
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Oct 2014 - Aug 2015
At the age of 22, I have moved to Australia under the Working Holiday Visa program, during which I have worked for 5 months and then traveled; I also completed the 88 days of farm doing wwoofing in Tasmania, that means I could apply for the second Working Holiday Visa. At the age of 22, I have moved to Australia under the Working Holiday Visa program, during which I have worked for 5 months and then traveled; I also completed the 88 days of farm doing wwoofing in Tasmania, that means I could apply for the second Working Holiday Visa.
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Fondazione di Venezia
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Venice, Italy
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Scholarship as Cultural Mediator
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Aug 2014 - Sep 2014
Due to a Ca 'Foscari University scholarship, I have gained a brief experience as a cultural mediator by welcoming visitors to the temporary 'M9 Transforming the City' exhibition and by assisting tourists during the exposition. Due to a Ca 'Foscari University scholarship, I have gained a brief experience as a cultural mediator by welcoming visitors to the temporary 'M9 Transforming the City' exhibition and by assisting tourists during the exposition.
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AIESEC Association
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Venice, Italy
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Member in Outgoing Global Internship Program team
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Sep 2013 - Apr 2014
After spending some weeks abroad with two AIESEC volunteer programs, I decided to work within the organization itself at the university in Venice, by taking care of the info-events planning, by managing candidates - from the interview until assisting them through the internship process - and maintaining actively contacts between the faculty and AIESEC foreign committees. After spending some weeks abroad with two AIESEC volunteer programs, I decided to work within the organization itself at the university in Venice, by taking care of the info-events planning, by managing candidates - from the interview until assisting them through the internship process - and maintaining actively contacts between the faculty and AIESEC foreign committees.
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Education
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2016 - 2017
Libera Università di Lingue e Comunicazione IULM
Master of Communication, International Relations and Affairs -
2011 - 2014
Ca' Foscari University of Venice
Bachelor's Degree, Economics, Art
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