Federica Bruno

Senior Account Manager at AvantGrade.com
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Contact Information
us****@****om
(386) 825-5501
Location
Varese, Lombardy, Italy, IT
Languages
  • Inglese Full professional proficiency
  • Spagnolo Elementary proficiency

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5.0

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Enrico Lugnan

Working with Federica has been an amazing experience. She is a tough and dedicated leader always taking the extra step to deliver results and make sure the team is happy. 100% would recommend!

Andrea Buttignolo

Federica è stata molto di aiuto nella mia crescita in azienda. Siamo entrati in Emporio Adv a pochi mesi di distanza e abbiamo subito condiviso un progetto molto impegnativo per un cliente importante. Il suo supporto e il lavoro di squadra ci hanno permesso di concludere questa prima esperienza in modo positivo e consolidante. Questo è stato il trampolino di lancio per la nostra crescita e collaborazione. Dopo 5 anni abbiamo condiviso molti clienti, dalla realtà più piccola alla multinazionale migliorando le nostre skill e potenziando le nostre conoscenze attraverso un confronto sempre aperto e vivo. Le sue conoscenze digitali e di comunicazione (on e offline) le permettono di essere un account manager puntuale, di portare sempre nuove idee al cliente e di stimolare la squadra a fare di più. Nelle presentazioni al cliente, nella gestione dei progetti da e verso l'agenzia e nello sviluppo di nuove proposte risulta professionale e sempre disponibile, con una grande propensione all'ascolto ma, allo stesso tempo, con una forte leadership.

Federico Bacciolo

Nei vari progetti in cui abbiamo lavorato assieme Federica ha dimostrato grandi capacità. Persona estremamente competente, ha notevoli qualità di problem solving, capacità di mediare tra cliente e fornitore per la perfetta riuscita di ogni progetto, nonchè capacità di lavorare sotto stress senza mai perdere calma e lucidità ma restando invece concentrata e orientata all'obiettivo finale.

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Experience

    • Switzerland
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Manager
      • Jan 2023 - Present

    • Italy
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Manager
      • Jan 2022 - Dec 2022

      Main Clients: Essilor-Luxottica, Atos, TRIVI, Dinamo, Exergy, Thytronic, Industrie ILPEA. Main Clients: Essilor-Luxottica, Atos, TRIVI, Dinamo, Exergy, Thytronic, Industrie ILPEA.

    • Italy
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Manager
      • Sep 2016 - Jan 2022

      Main Clients: Calzaturificio SCARPA, Banca IFIS, Promoturismo Friuli Venezia-Giulia, La Biennale di Venezia, Frag, Bastianich Wines. Start-ups: Anita Bilardi, IZMEE, BBOOM, Extingua, Showgroup.- I am able to understand Client briefs in order to produce and present to Managers projects, proposals, contracts and budgets accordingly.- I contribute in defining project approach and scope, creating project schedules, and ensuring that project deliverables meet all quality goals.- Leading teams to reach projects goals.- Customer relationship management, listening skills, communication skills and problem solving.

    • Italy
    • Design Services
    • 1 - 100 Employee
    • Account Project Manager
      • Jan 2020 - Dec 2021

      Development and launch of the new “drink-à-porter” fashion concept. Brand of steel water bottles and fashion accessories distributed in the main fashion stores in Italy and worldwide. Development and implementation of Marketing and Communication plan. Launch e-commerce channel.* Leading Comms & Marketing teams:- Branding and positioning- Concept, creativity, photo and video shooting- AtL / BtL communication materials and advertising campaign coordination- Digital Business: owned e-commerce and Amazon Channel- Licensing & Collab- PR & Communication + influencer- Brand Content & Events

    • Apparel & Fashion
    • Account Project Manager
      • Jan 2020 - Dec 2021

      Development and launch of the new brand of steel bottles with the iconic red cap. Middle market distribution. Launch of Amazon and e-commerce channels. Development and implementation of Marketing and Communication plan.* Leading Comms & Marketing teams:- Branding and positioning- Concept, creativity, photo and video shooting- AtL / BtL communication materials and advertising campaign coordination- Digital Business: owned e-commerce and Amazon Channel- Licensing & Collab- PR & Communication + influencer- Brand Content & Events

    • Apparel & Fashion
    • Account Project Manager
      • Jan 2020 - Dec 2021

      Brand of women's bags 100% Made in Italy, distributed in more than 500 of the best boutiques in the world. Development and implementation of Marketing and Communication plan. Launch of e-commerce channel.* Leading Comms & Marketing teams:- Branding and positioning- Concept, creativity, photo and video shooting- AtL / BtL communication materials and advertising campaign coordination- Digital Business: owned e-commerce and Amazon Channel- Licensing & Collab- Coordination of Agencies and Press Offices (Milan, Munich and Tokyo) + influencer - Brand Content & Events

    • Italy
    • Events Services
    • 1 - 100 Employee
    • Account Project Manager
      • 2019 - 2020

      Development and launch of the new app: the greatest network of entertainment professionals for events organization.* Leading Product development (creation, design and development of the portal)* Development and implementation of Marketing and Communication plan.* Leading Comms & Marketing teams for:- Definition and implementation of the launch strategy- Digital strategy planning and implementation (advertising, social media,SEO, SEA, data analysis)- Partnership and collaboration

    • Maritime Transportation
    • Marketing Officer
      • 2015 - 2016

      - Marketing and communication support to the HQ Marketing Dept. for the Metec 2015 fair (catalogues, brochures, business cards)- Digital communication (new website development: content creation, graphical design)- Internal communication - intranet project: internal audit, interviews, content design development (contents structure, levels of access, profiles, graphical design, UX)- Pre-press coordination- Print suppliers coordination- Back office Sales and Marketing - Marketing and communication support to the HQ Marketing Dept. for the Metec 2015 fair (catalogues, brochures, business cards)- Digital communication (new website development: content creation, graphical design)- Internal communication - intranet project: internal audit, interviews, content design development (contents structure, levels of access, profiles, graphical design, UX)- Pre-press coordination- Print suppliers coordination- Back office Sales and Marketing

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Key Account, Project Manager
      • Feb 2010 - Jan 2015

      - Project management- Coordination of multifunctional team of internal and external resources (graphic designers, communication agencies, digital/web agencies, translation agencies)- Supervision of layout according to different brands guidelines (Whrilpool, KitchenAid, Ignis, Bauknecht, IKEA)- Projects quotation- Project delivery on time, cost & quality to the customer- Customer relationship management - Project management- Coordination of multifunctional team of internal and external resources (graphic designers, communication agencies, digital/web agencies, translation agencies)- Supervision of layout according to different brands guidelines (Whrilpool, KitchenAid, Ignis, Bauknecht, IKEA)- Projects quotation- Project delivery on time, cost & quality to the customer- Customer relationship management

    • Editorial Assistant, Editorial Writer
      • 2008 - Jan 2015

      - Press office and media communication- PR, events- Website and social media- Copywriting, interviews- Photo shooting supervision and coordination- Photo selection and archiving- Content curation and revision- Customer and suppliers relationship - Press office and media communication- PR, events- Website and social media- Copywriting, interviews- Photo shooting supervision and coordination- Photo selection and archiving- Content curation and revision- Customer and suppliers relationship

    • Press office, Media Relation, Event Organiser
      • 2005 - 2007

      - Organisational activities for cultural events of “Il Festival del Racconto 2006” .- Press office and media communication- News, press conference, press release- Advertising material, and promotional activities - Website creation and content curation www.ilfestivaldelracconto.it - Organisational activities for cultural events of “Il Festival del Racconto 2006” .- Press office and media communication- News, press conference, press release- Advertising material, and promotional activities - Website creation and content curation www.ilfestivaldelracconto.it

Education

  • Università degli Studi dell'Insubria
    Laurea Magistrale, University degree in Marketing and Communication
    2004 - 2010
  • Universidad de Salamanca
    ERASMUS PROJECT, Comunicazione delle organizzazioni, generale
    2004 - 2005
  • Ninja Academy
    Corso in Digital Marketing
    2016 - 2016
  • Econsultancy
    Corso in: Customer Experience, Customer Journey, Digital Transformation, Digital Marketing
    2016 - 2016
  • Business Voice SRL
    Business English – intensivo
    2015 - 2015
  • Ninja Academy
    Corso in Social Media Marketing & Community Management
    2014 - 2014
  • Liceo Classico E.Cairoli, Varese
    Maturità
    1997 - 2002

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