Fazal Mahmud Roni
Sr. Manager, Marketing at Square Toiletries Limited- Claim this Profile
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English Full professional proficiency
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Bengali Native or bilingual proficiency
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Bio
Anwar Ahmed
Though the workplace was new for him, Fazal Mahmud was quick in learning and acclimatized with the new environment in a different demography very easily. He cut out his ways of work very effectively and efficiently, and we being the sales team achieved remarkable results because of his relentless support. He is very friendly, knows what to do in the right time to keep the momentum going in favor of the company, and at the same time, very strict about maintaining compliance issues. It was indeed a pleasure to work with a team player like him back in Grameenphone Ltd. Barisal regional office.
Md. Momenur Rashid Siddiquee
It was a pleasure working with Fazal Mahmud Roni, whom I found to posses sincere professionalism as well as dedication in everything he did. He was a great colleague of mine and an excellent team member. Apart from his professional qualities what I like the most about Roni is his honesty and straight forwardness. He is a fantastic human being and a great friend to have. My very best wishes will always remain with him.
Anwar Ahmed
Though the workplace was new for him, Fazal Mahmud was quick in learning and acclimatized with the new environment in a different demography very easily. He cut out his ways of work very effectively and efficiently, and we being the sales team achieved remarkable results because of his relentless support. He is very friendly, knows what to do in the right time to keep the momentum going in favor of the company, and at the same time, very strict about maintaining compliance issues. It was indeed a pleasure to work with a team player like him back in Grameenphone Ltd. Barisal regional office.
Md. Momenur Rashid Siddiquee
It was a pleasure working with Fazal Mahmud Roni, whom I found to posses sincere professionalism as well as dedication in everything he did. He was a great colleague of mine and an excellent team member. Apart from his professional qualities what I like the most about Roni is his honesty and straight forwardness. He is a fantastic human being and a great friend to have. My very best wishes will always remain with him.
Anwar Ahmed
Though the workplace was new for him, Fazal Mahmud was quick in learning and acclimatized with the new environment in a different demography very easily. He cut out his ways of work very effectively and efficiently, and we being the sales team achieved remarkable results because of his relentless support. He is very friendly, knows what to do in the right time to keep the momentum going in favor of the company, and at the same time, very strict about maintaining compliance issues. It was indeed a pleasure to work with a team player like him back in Grameenphone Ltd. Barisal regional office.
Md. Momenur Rashid Siddiquee
It was a pleasure working with Fazal Mahmud Roni, whom I found to posses sincere professionalism as well as dedication in everything he did. He was a great colleague of mine and an excellent team member. Apart from his professional qualities what I like the most about Roni is his honesty and straight forwardness. He is a fantastic human being and a great friend to have. My very best wishes will always remain with him.
Anwar Ahmed
Though the workplace was new for him, Fazal Mahmud was quick in learning and acclimatized with the new environment in a different demography very easily. He cut out his ways of work very effectively and efficiently, and we being the sales team achieved remarkable results because of his relentless support. He is very friendly, knows what to do in the right time to keep the momentum going in favor of the company, and at the same time, very strict about maintaining compliance issues. It was indeed a pleasure to work with a team player like him back in Grameenphone Ltd. Barisal regional office.
Md. Momenur Rashid Siddiquee
It was a pleasure working with Fazal Mahmud Roni, whom I found to posses sincere professionalism as well as dedication in everything he did. He was a great colleague of mine and an excellent team member. Apart from his professional qualities what I like the most about Roni is his honesty and straight forwardness. He is a fantastic human being and a great friend to have. My very best wishes will always remain with him.
Credentials
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Fundamentals of Digital Marketing
Google Digital GarageApr, 2023- Oct, 2024 -
Up & Running with Power BI
Bithut LimitedMar, 2023- Oct, 2024 -
Brand Management: Aligning Business, Brand and Behaviour
University of LondonApr, 2020- Oct, 2024 -
Internal Audit Technique on ISO 9001:2015
RM Consultancy ServicesMay, 2017- Oct, 2024
Experience
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Square Toiletries Limited
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Bangladesh
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Manufacturing
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1 - 100 Employee
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Sr. Manager, Marketing
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Jan 2020 - Present
Reporting to Head of Marketing Responsible for Improving the business of Hair Care, Personal Wash, Baby Care, Home Care and Hygiene category by new product placement strategy, identifying market gap for existing ones, transforming care line center to a business generating one and executing consumer-centric engagements. Including overall marketing budget control and leading environment-friendly initiatives of the marketing department. Reporting to Head of Marketing Responsible for Improving the business of Hair Care, Personal Wash, Baby Care, Home Care and Hygiene category by new product placement strategy, identifying market gap for existing ones, transforming care line center to a business generating one and executing consumer-centric engagements. Including overall marketing budget control and leading environment-friendly initiatives of the marketing department.
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Manager, Marketing
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Jan 2017 - Dec 2019
Reporting to Head of Marketing Responsible for increasing Market Share & introducing new product/SKU for Hair Care Business. Lead the initiatives for new product placement, market gap reduction and manage alternative sales channels to penetrate rural market and RMG sector. Keeping control over Marketing budget that includes Sponsorship Events, Trade Marketing and OOH investment as well.
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Assistant Manager, Trade Marketing, Events and Outdoor
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Jan 2013 - Dec 2016
Reporting to Head of Marketing Responsible for developing Trade Marketing strategies for trade scheme and exposure for trade channels to achieve brand wise business objectives while controlling allocated budget. Hold also responsible for ensuring BTL plan execution, implement Sales Automation process and collaboration with NGO for rural market penetration
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Sr. Executive, Trade Marketing, Events and Outdoor
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Jul 2009 - Dec 2012
Reporting to Head of Marketing Responsible for developing Trade Marketing strategies for trade scheme and exposure for trade channels to achieve brand wise business objectives. Ensure timely deployment of all planned BTL and OOH initiatives in consultation with Brand managers. Also lead the Sale Promotion Girl team for promote products and offer at Households.
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GrameenPhone
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1 - 100 Employee
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Deputy Manager, Regional Trade Marketing & Retail Channel Management
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Mar 2009 - Jun 2009
Reporting to Regional Sales HeadResponsible for all regional Ground Level Activities, Channel Profiling, Merchandising Activities and Training to Vendor, Brand Promoters, Trade Marketing Merchandisers and Distribution Field Force. Supporting different regional business segment to execute campaigns and channel partner development initiatives.
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Officer, Regional Trade Marketing
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Dec 2006 - Feb 2009
Reporting to Regional Sales HeadResponsible for execution of campaigns, merchandising plans and trade engagement activities of retail channel. Generate relevant standard report periodically.
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Microcel
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Colombia
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Mechanical Or Industrial Engineering
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1 - 100 Employee
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Executive, Marketing
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May 2006 - Nov 2006
Reporting to Managing Director Responsible to plan for business proposals for technological products along with research & plan for new and existing product line. Reporting to Managing Director Responsible to plan for business proposals for technological products along with research & plan for new and existing product line.
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Education
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2011 - 2012
IBA
Master of Business Administration (Executive Program), Marketing -
2002 - 2006
North South University
Bachelor of Business Administration (B.B.A.), Marketing & International Business
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