Marketing & Communications

• Jun 2020 - Present

Marketing & Webshop Manager

• Sep 2018 - Sep 2019

During my time at LouLou Essentiels I was in charge of the project of implementing a brand new Shopify E-commerce platform. LouLou was running on a limited E-commerce platform, that didn't offer the flexibility and creativity we were looking for. I quickly initiated the project of moving towards a Shopify platform, and started implementation together with Brewwwers Digital Agency. After a few months, a brand new and beautiful website was released. One that wasn't only more user friendly to those working on it behind the scenes, but also improved the customer experience and allowed LouLou to optimize online sales and increase conversion. Other responsibilities: - All on- and offline communication (B2B&B2C) - Product and content on CMS - Management of a team of interns - Content creation - Campaign creation - Social media marketing - Email marketing - Events - Public Relations Show less

Online Content Manager

• Jun 2016 - Aug 2018

As Online Content Manager at marlies|dekkers I worked on creating an inspirational and user friendly experience to the customers of the marlies|dekkers website, that perfectly fit the brand story. I did this not only by making sure all promotions were running and product pages were looking flawless, but also by telling stories and providing inspirational content. Responsibilities included:- Execution and planning of online campaigns- The creation and management of online content- Product management- SEO- Management of the marlies|dekkers app- Working closely with the Marketing and Studio team to create strong campaigns with beautiful content. Show less

Customer Service and Content Coördinator

• Sep 2014 - May 2016

I was responsible for both the international B2B as the B2C customer service. This includes order management, stock supply and contact with our international B2B and B2C customers via phone and email. Besides Customer service I was assistant to the online visual merchandiser with content management, product management and setting up all on-site campaigns on a daily basis.

Graduation Assignment

• Feb 2013 - Jun 2014

Thesis on the subject online marketing at PorPora. PorPora is an online Dutch handbag brand that sells handmade Italian leather bags, situated in Voorburg, the Netherlands. To improve online communication towards customers, I conducted research on the online marketing possibilities. This research resulted in an online marketing communication strategy to establish PorPora on the Dutch market.

Junior Online Marketing Medewerker

• Sep 2013 - Jan 2014

Responsible for creating and implementing an online marketing strategy and daily sales activities.

PR Assistant

• Jun 2012 - Jul 2012

After returning to the Netherlands from my Minor on Swansea University, Wales, I returned to So PR to continue working as a PR assistant over the summer holidays. After returning to the Netherlands from my Minor on Swansea University, Wales, I returned to So PR to continue working as a PR assistant over the summer holidays.

PR internship

• Sep 2011 - Jan 2012

So PR is a fashion/beauty/lifestyle PR agency located in Amsterdam. During my internship my main tasks were writing press releases, handling clippings, attending meetings, helping organizing events, supporting the account manager, attending events and receiving clients. So PR is a fashion/beauty/lifestyle PR agency located in Amsterdam. During my internship my main tasks were writing press releases, handling clippings, attending meetings, helping organizing events, supporting the account manager, attending events and receiving clients.

Flexhulp keuken

• May 2009 - Jun 2011

Active in the kitchen and store of this facility during weekends and school holidays. Active in the kitchen and store of this facility during weekends and school holidays.

Sales

• Sep 2008 - Apr 2009

Haantje is a clothing store located in Naaldwijk. My tasks were selling clothing, advising customers and operating the cash register. Haantje is a clothing store located in Naaldwijk. My tasks were selling clothing, advising customers and operating the cash register.