Experience

IRANFMCG

• Iran
• IT Services and IT Consulting
• 1 - 100 Employee

• CEO

  • Aug 2016 - Present

  Vision: We aim to become Iran’s leading FMCG network by modernizing the Iranian supermarket industry through our state-of-the-art technologies, passing on the benefits of our know-how to our customers and shop owners in an environmentally friendly and economically viable way. Mission: Our aim is to challenge traditional norms through cultural development and the professionalization of the Iranian FMCG sector allowing shoppers to shop economically and conveniently while providing world-class marketing data analysis and advisory services to our customers Some project: • Design the structure and business model of integrating valid online platforms with store cash register software and online logistics platforms in the Iranian market • Design and development of RFP and project management of cash register software with practical and distinctive features in the Iranian market • Market research and design the model and structure of smart ordering system (SOS; automatic and intelligent ordering from store to supplier) in the traditional retail market and suppliers of goods through the software platform (application and website) • Design a B2B credit card system template for retail businesses according to the needs of all stakeholders (retailers, suppliers, banks, electronic payment companies, franchisors) • Design the structure of new payment and settlement models (QR-code Payment, payment system based on instant sharing, wallet, etc.) in the retail industry and how to implement it in store cash register software Show less



YaranDaryan

• Iran
• Retail
• 1 - 100 Employee

• Vice President

  • May 2011 - Present

  • Cooperate to create intuitive interactions and experiences in business negotiations • Design the required system, structure, franchise disclosure document (FDD) and processes in retail franchise • Set up and develop the distribution system of branches • Cooperate to create intuitive interactions and experiences in business negotiations • Design the required system, structure, franchise disclosure document (FDD) and processes in retail franchise • Set up and develop the distribution system of branches



dokan.ir

• Iran
• Retail
• 1 - 100 Employee

• Founder & Board Member

  • Aug 2016 - Sep 2018

  Dokan is an exciting e-commerce company involved in the Iranian FMCG sector with a significant growth potential. It aims to bring the benefits of advanced IT technologies to a very traditional sector of Iran enabling shopkeepers to increase profitability and simplifying the purchasing process for customers. It is an e-commerce business with a difference as it has successfully secured financial investments from one of the most reputable private equity firms in the country, Turquoise partners. Dokan is an exciting e-commerce company involved in the Iranian FMCG sector with a significant growth potential. It aims to bring the benefits of advanced IT technologies to a very traditional sector of Iran enabling shopkeepers to increase profitability and simplifying the purchasing process for customers. It is an e-commerce business with a difference as it has successfully secured financial investments from one of the most reputable private equity firms in the country, Turquoise partners.



YARAN DARYANIK Market Research and Retail Studies

• Founder & Board member

  • Sep 2013 - Jun 2016

  • Analysis of over 40,000,000 invoices/year in FMCG sector • Analysis of sales data over 200.000.000 SKU/year • Following Purchase Pattern of consumers in different branches, districts or even towns & cities. • Extracting more than 40 different types of reports • Design the necessary infrastructure and project management to create Big Data in FMCG • Develop and implement the marketing and advertising campaign for the Danish brand in fruity juice; “Sun Top” to re-enter the Iranian market • Designer and project manager of BTL campaign (merchandising, sampling, POSM) of the brands such as: Takdaneh, Coca-Cola, Henkel, Cheetoz, P&G,... Show less



Arya Design Marketing & Advertising Company,

• Business Developer and Marketing Manager

  • 2007 - 2013

  • Producer and project manager of 184 episodes of production program in “Jam-e Jam” television channel (2010) • Consultant of visual identification project of Al-Kowsar TV channel and Channel Two of IRAN broadcasting (2011) • Advisor of the executive director of the short animation named "All the winters that I have not seen" in the field of art (2011) • Member of the Advertising Staff of the International Exhibition of Agricultural Industries, Food, Machinery and Related Industries, Advertiser and Publisher of the book Agrofood IRAN 2007-2012 • Define brand identity (in brands such as: Sawashi; specific washing material, Cacami; Eshtrodel, Kimdi; kids’ toy) • Packaging advisor of brands such as: Iran Air (Airline), Dayti (Dairy Products), Cacami (Eshtrodel), Mamatin (Whole Grains), Tasty (Spice and Flour) • Advertising, Marketing and Sales advisor of companies and brands such as Ziba (Home Plastic Sets and Containers), Paakban (Dairy Products), Khazarshir (Dairy Industry), Sawashi ,Tasty, IRAN Airline Catering Show less



Pooyesh Part Simin

• R&D Senior Expert

  • 2005 - 2007

  • Design the “Organizational Performance Management Model” through review and analysis of BSC, EFQM, Malcolm Baldrige models, quality indicators, financial indicators and productivity • Analyze the necessary infrastructure to formulate and implement strategies in the automotive industry • Multi-period internal and process auditor, ISOTS 2000 system • Project manager in price analysis of the common platform plan of some Logan (L90) car parts, Peugeot 206, Samand (IranKhodro), Pride (Saipa) Show less