Farrah Assem
Senior Digital Marketing Executive at EFG Hermes- Claim this Profile
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Bio
Credentials
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Digital Marketing Fundamentals Certified Badge
Nexford UniversityJul, 2020- Nov, 2024
Experience
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EFG Holding
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Egypt
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Financial Services
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700 & Above Employee
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Senior Digital Marketing Executive
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Mar 2022 - Present
The below scope includes some of the main responsibilities I handle at EFG Hermes Holding: - Handle Social Media Assets for EFG Hermes' corporate page and its subsidiaries like (valU, EFG Hermes One Egypt and Kenya, Vortex Energy) on Facebook, LinkedIn, Twitter, YouTube, and Instagram.-Moderation for EFG Hermes' official Facebook and Twitter pages along with all the content posted.FB: https://www.facebook.com/EFGHermesTwitter: https://twitter.com/home-Handle the main Facebook group for EFG Hermes' Employees globally to keep our employees engaged and updated with all the office activations and campaigns.-Handle EFG Hermes' corporate website and blog and create the content needed with the relevant spokespeople along with uploading the content via the website's CMS (www.efghermes.com blog.efghermes.com)- Responsible along with my team members for the preparation of all EFG Hermes' Press Releases and their exposure and distribution to the media -Arranging TV/Radio/Face to Face or virtual interviews and commentaries with top tier media like Forbes, Financial Times, Bloomberg, CNBC Arabia/Africa, AlArabiya..etc.) to ensure that all subsidiaries' business updates and news are covered globally across all media entities and platforms.-Aligning boosting with social media agencies to enhance performance and exposure of our corporate pages to make sure they reach the right target audience at the right time.-Ensuring that all our authorized spokespeople at EFG Hermes are always in touch with the media through us and ensure all data shared across both parties is timely, well moderated, carefully revised, and 100% accurate. Show less
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Communications Executive
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Mar 2020 - Mar 2022
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Freelance
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Cairo, Egypt
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Voiceover Artist
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Jan 2017 - Present
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Valu
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Egypt
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Financial Services
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400 - 500 Employee
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Digital Marketing Specialist
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May 2019 - May 2021
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Influence Communications
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Egypt
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Social Media Executive
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Aug 2017 - May 2019
Handling national and international clients' accounts in terms of content creation, digital strategic planning, moderation and analysis reports. Handling national and international clients' accounts in terms of content creation, digital strategic planning, moderation and analysis reports.
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Education
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Cairo University
Bachelor's degree, Mass Communication/Media Studies -
Nexford University