Fareedah Mustapha

Group Head, Corporate Services at GMart Alliance
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos State, Nigeria, NG

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Bio

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Credentials

  • Digital Marketing 101
    Simplilearn
    Jun, 2022
    - Nov, 2024
  • LinkedIn Content and Creative Design
    LinkedIn
    Aug, 2022
    - Nov, 2024
  • Digital Marketing
    HubSpot Academy
    Aug, 2022
    - Nov, 2024
  • Content Marketing Fundamentals
    Semrush
    Aug, 2022
    - Nov, 2024

Experience

    • Nigeria
    • Travel Arrangements
    • 1 - 100 Employee
    • Group Head, Corporate Services
      • Feb 2023 - Present

      As the Group Head of Branding and Corporate Services, I drive brand excellence for our group company - GMart Alliance and its subsidiaries - Travoofy, Internopay & Peak Capitals across diverse industries, including travel and tourism (Travoofy), financial technology (Internopay), and money service business (Peak Capitals). My focus lies in creating informative, educational, and quirky content that not only captures the essence of our brand but also generates revenue and fosters growth for the company.I am actively involved in curating strategies and spearheading campaigns to ensure our brand remains relevant in the ever-evolving market. By staying ahead of industry trends and consumer preferences, I help shape the company's direction, enabling us to seize new opportunities and maintain a competitive edge.In addition to my brand management responsibilities, I also play a vital role in internal communications within the organization. I believe in fostering a cohesive and engaged workforce, and as such, I ensure that my team excels in their respective roles, providing guidance, support, and opportunities for professional growth.Furthermore, I actively contribute to various HR functions within the organization, leveraging my expertise in talent acquisition, employee development, and performance management to build a high-performing team that drives our collective success.With a passion for driving brand excellence, implementing innovative strategies, and cultivating a thriving work environment, I am dedicated to propelling our organization to new heights and making a positive impact within the industries we operate in. Show less

    • Head Branding & Corporate Communications
      • Jun 2021 - May 2023

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Digital Content Creator
      • Jun 2020 - Present

    • Digital Content Creator
      • Jun 2020 - Present

    • Transportation/Trucking/Railroad
    • 700 & Above Employee
    • Youth Corps Member
      • Feb 2019 - Jan 2020

  • Tabik Express
    • Lagos, Nigeria
    • Administrative Assistant
      • May 2018 - Jan 2019

Education

  • University of Ilorin
    Bachelor's degree, Botany/Plant Biology
    2014 - 2018

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