Farah Farag

Social Media Content and Creative Manager at Visit Philadelphia
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Contact Information
us****@****om
(386) 825-5501
Location
Chester, Pennsylvania, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
  • Italian Professional working proficiency

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Jana Christensen

Farah is a consummate professional that provides Public House with an increasing client base, consistent performance, and a friendly face. She expertly advises interns and creates memorable events which makes her a valuable asset to the company.

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Credentials

  • Marketing Tools: Digital Marketing (2019)
    LinkedIn
    May, 2020
    - Nov, 2024

Experience

  • Visit Philadelphia
    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Social Media Content and Creative Manager
      • Mar 2022 - Present

      Work with the social media team in managing, writing, and co-producing content for VISIT PHILADELPHIA’s social properties (YouTube, Facebook Live, edited Facebook videos, Instagram Stories, and other video properties as they emerge) that strategically aligns with the organization’s goals. Work with the social media team in managing, writing, and co-producing content for VISIT PHILADELPHIA’s social properties (YouTube, Facebook Live, edited Facebook videos, Instagram Stories, and other video properties as they emerge) that strategically aligns with the organization’s goals.

  • Macerich
    • United States
    • Real Estate
    • 700 & Above Employee
    • Brand Development Manager- FASHION DISTRICT PHILADELPHIA
      • Oct 2021 - Apr 2022

      Responsible for maximizing the potential of all revenue generating activities at the property. Coordinate activation of all Brand Development revenue to include Specialty Leasing tenants, events, sponsorship and media. Serve tenants as a partner, advisor and consultant to ensure an outstanding brick & mortar experience. Collaborate with the Business Development and Leasing team to implement common area visual standards and will be responsible for all tenants adhering to those guidelines.Lead onsite coordination with retailers and include brand development, visual merchandising, marketing strategies and PR initiatives. Oversee and work closely with the Marketing team to ensure that there is a strategy in place for all specialty and permanent leasing tenant openings, providing creative solutions for success and sales for tenants from opening to ongoing operation. Additionally serve as the liaison between the management team and the tenants to provide consistent and constant communication between both parties. Show less

    • Marketing Coordinator- FASHION DISTRICT PHILADELPHIA
      • Aug 2019 - Oct 2021

      Work closely with the Marketing Director to create strategic local marketing plans that align with overall marketing objectives.Develop and implement marketing and event programs, including managing website/social media sites, execution of community based programs as well as provide retailer, community relations and visual merchandising support.Utilize market research to enhance, develop and implement marketing strategies to develop short and long term vision for the property. Work with assigned Marketing Director to successfully implement strategic property reviews, market research and other large-scale programs (i.e. décor purchase, redevelopment, etc.)Protect and build the PREIT brand by supporting and ensuring adherence to brand guidelines and visual merchandise standards including monitoring common area to ensure visual PREIT consumer messaging standards are met.Maintain, update and distribute property retailer and marketing promotional materials.Work with internal and external partners to support sales oriented programs and initiatives.Work in a collaborative and supportive manner with all divisions of the organization to achieve set goals that drive sales. Show less

  • PMTV - Producers Management Television
    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • PreSeason Production Assistant/Runner
      • Aug 2012 - Oct 2021

      Perform different duties at a PMTV account with The Philadelphia Eagles. Setup the field days prior to kickoff in order to assure smooth broadcasting. Coordinate with producers and film crew to make sure everyone is on the same agenda. Coordinate and setup flight times and pick up to assure all producers and talent arrive to broadcast on time. Provide help to any outside needs or crisis that might arise during setup and production. Perform different duties at a PMTV account with The Philadelphia Eagles. Setup the field days prior to kickoff in order to assure smooth broadcasting. Coordinate with producers and film crew to make sure everyone is on the same agenda. Coordinate and setup flight times and pick up to assure all producers and talent arrive to broadcast on time. Provide help to any outside needs or crisis that might arise during setup and production.

  • FOX SPORTS Australia
    • Australia
    • Broadcast Media Production and Distribution
    • 300 - 400 Employee
    • Production Assistant
      • Sep 2011 - Oct 2021

      Present during live-broadcasting of NFL Sunday games to assure that all tasks are done on time and run smoothly. Collaborate with the camera and sound team to ensure a proper and streamlined production. Communicate between the announcers and producers to assure stats and pictures are executed accurately throughout the game. Present during live-broadcasting of NFL Sunday games to assure that all tasks are done on time and run smoothly. Collaborate with the camera and sound team to ensure a proper and streamlined production. Communicate between the announcers and producers to assure stats and pictures are executed accurately throughout the game.

  • Self Employed
    • TBD- On Site
    • Freelance Production Assistant
      • Aug 2011 - Oct 2021

      Perform different duties, within the film and live broadcasting industry. Facilitate communication between associated departments and distribute scripts, paperwork, and film reels. Prepare the chosen site before filming or live-feed begins. Take charge of all administrative and organizational tasks in order to have a smooth production run. Help out with various on-site tasks including editing, shooting, transmitting, archiving and so on. Perform different duties, within the film and live broadcasting industry. Facilitate communication between associated departments and distribute scripts, paperwork, and film reels. Prepare the chosen site before filming or live-feed begins. Take charge of all administrative and organizational tasks in order to have a smooth production run. Help out with various on-site tasks including editing, shooting, transmitting, archiving and so on.

  • Spencer's
    • United States
    • Retail
    • 700 & Above Employee
    • Photo Studio Coordinator/Supervisor
      • Apr 2015 - Aug 2019

      * Critical thinking and problem-solving abilities to manage competing priorities among cross-functional teams to assure all work is completed on time. * Responsible for the coordination/scheduling of all projects and photography workflow, including off-site shoots (location and outside photographers). * Responsible for model casting and booking as well as scheduling other talent as needed, (hair, makeup, wardrobe stylist). * Responsible for maintaining the equipment and infrastructure needed to operate the studio. Includes prop shopping and replenishment of studio supplies. * Partnering with internal departments to ensure the accurate and timely delivery of product to studio for scheduled shoots. * Help streamline photography process while driving continuous improvement of image quality and branding standards. * Manage the process for accurate file naming, cropping, uploading and other image preparation and maintenance between studio and creative teams. * Ability to assist photographers as needed with styling, lighting setup and other studio requirements to complete projects in a timely manner. * Work with Senior Photographer to build a content library for all imagery. * Work collaboratively with all partners to drive and support team growth and success. Show less

  • NFL Films
    • Broadcast Media Production and Distribution
    • 300 - 400 Employee
    • Scheduling Coordinator
      • Apr 2014 - Jan 2015

      Work closely with Project Management and Footage Acquisition to ensure all projects are equipped with all necessary equipment, rooms, and staffing. Manage availabilities for rooms and schedulings. Create Work Orders through ScheduleAll to execute projects. Coordinate upcoming jobs from booking to billing.

    • Video Operations
      • Jan 2013 - Apr 2014

      Assist editors in projects including ingesting sources, synching media, and outputting, Expedite work-orders between departments, Maintain the video library while locating and distributing video sources and tape stock. Assist editors with any on-site issues.

  • NBCUniversal
    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Casting Associate for The Voice (Freelance)
      • Jan 2014 - Jan 2014

      Assisted casting producers in screening and choosing talent at Open Calls for upcoming seasons of The Voice. Help producers with their day to day needs including scheduling call backs and making sure talent enters and exits in an orderly fashion. Organized and filed dated audition folders. Assisted casting producers in screening and choosing talent at Open Calls for upcoming seasons of The Voice. Help producers with their day to day needs including scheduling call backs and making sure talent enters and exits in an orderly fashion. Organized and filed dated audition folders.

  • Public House Investments
    • Restaurants
    • 100 - 200 Employee
    • Event Coordinator
      • Feb 2011 - Jun 2011

      Play a critical role in growing and positioning Public House to its full potential. I am responsible for the growth, responsibilities, and scheduling of all in house bartenders, servers, and interns as sales personnel. I reach out to potential leads that will raise revenue and create long-term bonds and advocacy Play a critical role in growing and positioning Public House to its full potential. I am responsible for the growth, responsibilities, and scheduling of all in house bartenders, servers, and interns as sales personnel. I reach out to potential leads that will raise revenue and create long-term bonds and advocacy

  • VIP Talent Connect
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Talent Executive
      • Aug 2010 - Jan 2011

      Utilized strong problem solving skills to keep talent happy and fix potential problems. Managed Talent Scouts’ day by day training and advancement opportunities. Maintained highest sales during pay weeks by acting as event liaisons and presenting exceptional selling skills at point of purchase. Prepared all paperwork required to communicate requirements, track actual activity and generate follow up reports, invoices and other documents internally and for clients using Excel spreadsheets Utilized strong problem solving skills to keep talent happy and fix potential problems. Managed Talent Scouts’ day by day training and advancement opportunities. Maintained highest sales during pay weeks by acting as event liaisons and presenting exceptional selling skills at point of purchase. Prepared all paperwork required to communicate requirements, track actual activity and generate follow up reports, invoices and other documents internally and for clients using Excel spreadsheets

  • .
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Assistant Event Coordinator
      • Jul 2010 - Oct 2010

      Planned and Executed unique demographic and psychographic Speed Dating events. Created traffic and brand awareness by specializing in Internet marketing. Provided presence at event activities to ensure clients’ needs are met. Coordinated with caterers and vendors to make sure all events ran smoothly Planned and Executed unique demographic and psychographic Speed Dating events. Created traffic and brand awareness by specializing in Internet marketing. Provided presence at event activities to ensure clients’ needs are met. Coordinated with caterers and vendors to make sure all events ran smoothly

  • Premiere Sports and Entertainment
    • Promotional model and Event coordinator
      • Jun 2009 - May 2010

      Presented all weekly sales at meetings each week. Created brand awareness of product. Managed directly with Account Executives for each respective client. Identified opportunities for product placement (POS) and permanent marketing opportunities. Used tactics such as Gorilla Marketing to target demographics Presented all weekly sales at meetings each week. Created brand awareness of product. Managed directly with Account Executives for each respective client. Identified opportunities for product placement (POS) and permanent marketing opportunities. Used tactics such as Gorilla Marketing to target demographics

Education

  • Widener University
    Bachelor of Arts (B.A.), Public Relations with a minor in Broadcasting/film
    2006 - 2010
  • Paul VI
    2002 - 2006

Community

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