Experience

FanServ

• Advertising Services
• 1 - 100 Employee

• CEO

  • Nov 2014 - Present

  Monetizing fan engagement is both an obstacle and opportunity for right's holders, publishers and developers. FanServ is a premium ad network designed to bring the right fan to the most fitting sponsor through the highly targeted mobile sports publisher platform. Monetizing fan engagement is both an obstacle and opportunity for right's holders, publishers and developers. FanServ is a premium ad network designed to bring the right fan to the most fitting sponsor through the highly targeted mobile sports publisher platform.



B3Connect

• Spectator Sports

• Managing Partner | Co-founder

  • Aug 2009 - Present

  Creating new revenue streams for NHL teams through content driven team branded mobile applications for the emerging Smartphone audience. Creating new revenue streams for NHL teams through content driven team branded mobile applications for the emerging Smartphone audience.



bfreed

• Advertising Services

• Founder and CEO

  • Mar 2005 - Sep 2012

  Founded with the idea everyone should have the opportunity to reach their goals in the digital marketing, "bfreed" is a persuasive suggestion encouraging marketers, agencies, and talent to put aside the reasons for saying "no" and bfreed to take action. Founded with the idea everyone should have the opportunity to reach their goals in the digital marketing, "bfreed" is a persuasive suggestion encouraging marketers, agencies, and talent to put aside the reasons for saying "no" and bfreed to take action.



Siltanen & Partners Advertising

• Advertising Services
• 1 - 100 Employee

• Digital Director

  • Aug 2008 - Oct 2010

  Brand development, banner ad production, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Strategic consulting, including business plan & sales strategy development. Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions. Brand development, banner ad production, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. Strategic consulting, including business plan & sales strategy development. Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.



iCrossing

• United States
• Advertising Services
• 200 - 300 Employee

• Strategy Director, MazdaUSA.com

  • Mar 2005 - Aug 2008

  A professional services organization focused on developing strategically driven, creative and technological solutions, with a high priority on delivering fully integrated marketing and communication programs for the automotive, financial services and healthcare industries. A professional services organization focused on developing strategically driven, creative and technological solutions, with a high priority on delivering fully integrated marketing and communication programs for the automotive, financial services and healthcare industries.



Matrix Consultants

• Advertising Services
• 1 - 100 Employee

• Account Director

  • Aug 2000 - Mar 2005

  A full-service agency, Matrix is an award winning organization providing marketing, creative, and technology services to a variety of clients in the automotive and action sports industries. A full-service agency, Matrix is an award winning organization providing marketing, creative, and technology services to a variety of clients in the automotive and action sports industries.