Fan Zhang
Channel Marketing Manager at Ajinomoto Foods Europe- Claim this Profile
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English Native or bilingual proficiency
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Mandarin Native or bilingual proficiency
Topline Score
Bio
Experience
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Ajinomoto, Frozen Foods Europe
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France
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Food and Beverage Services
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100 - 200 Employee
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Channel Marketing Manager
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Feb 2019 - Present
1. Channel manager of Asian retail channel across 7 European countries. Design and activate global promotions across key Asian supermarket chains. 2. Key support of commercial teams across Europe. 3. Key contributor in marketing activities in Japanese foodservice channel across Europe. 4. Management and optimisation of sales' tool platforms. 5. Assisting in the development and implementation of company's CRM system. 6. Co-ordination of agencies. 7. Marketing budget management. Show less
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Brand Activation Manager
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Apr 2018 - Feb 2019
1. Project leader in the brand ownership transition. 2. Business developments and action marketing activities in Japanese foodservice channel. 3. Planing and managements of marketing activities in UK's Asian retail channel.4. Project leader in international trade shows events. 5. Management of brand ambassadors.
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Loon Fung Ltd.
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United Kingdom
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Retail
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1 - 100 Employee
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Marketing Assistant
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Oct 2016 - Apr 2018
1. Assisting in the formulation of 2016 commercial calendar. Design and management of commercial calendar in 2017 and 2018. Co-creator of Loon Fung promotions mechanism. 2. Project leader of 2017 Middle Autumn Festival promotion and achieving one of the highest moon cake sales in company's history. 3. Project leader in marketing activities for new store opening event. 4. Planning and activation of social media and direct sales materials. 5. Evaluation of sales and marketing performances through Microsoft BI. 6. Design and production of all POS and internal publications. 7. Communication and managements of agency and business partners. 8. Optimisation of in-store experience. 9. Sales of company's advertising spaces. Show less
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Sotheby's Institute of Art
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United States
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Higher Education
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100 - 200 Employee
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Contract Event Coordinator
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Oct 2016 - Oct 2016
1. Event coordinator and representative of Sotheby's Institute of Art 2. Co-ordination of oversea students 3. Managements and co-ordinations of sub contractor and business partners 1. Event coordinator and representative of Sotheby's Institute of Art 2. Co-ordination of oversea students 3. Managements and co-ordinations of sub contractor and business partners
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Peking Chef
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United States
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Restaurants
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1 - 100 Employee
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General Manager
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Sep 2012 - Mar 2016
1. Store manager of family business 2. Voted the best local Chinese restaurant by regional Guardian newspaper 2013 - 2015. 1. Store manager of family business 2. Voted the best local Chinese restaurant by regional Guardian newspaper 2013 - 2015.
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Ogilvy
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United States
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Advertising Services
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700 & Above Employee
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Senior Account Executive
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Feb 2010 - Jul 2012
Key Accounts: Infiniti Motor Co Ltd. ----------------------------------------------- 1. Planing and animation of projects and events 2. Client relationship development 3. Media relationship building 4. Translations of brand's materials 5. Weekly reports & clippings 6. New business developments Key Accounts: Infiniti Motor Co Ltd. ----------------------------------------------- 1. Planing and animation of projects and events 2. Client relationship development 3. Media relationship building 4. Translations of brand's materials 5. Weekly reports & clippings 6. New business developments
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O&R Communication Group
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Advertising Services
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1 - 100 Employee
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Account Manager
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Aug 2008 - Jan 2010
Key Accounts: Audi, Volkswagen, Mercedes Benz ---------------------------------------------------------------- 1. Project and events specialist 3. Management and co-ordinations of sub contractors and business partners 4. VIP reception 5. Translations of brands' materials 6. Business Development Key Accounts: Audi, Volkswagen, Mercedes Benz ---------------------------------------------------------------- 1. Project and events specialist 3. Management and co-ordinations of sub contractors and business partners 4. VIP reception 5. Translations of brands' materials 6. Business Development
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HOO HING HOLDINGS LIMITED
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United Kingdom
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Wholesale
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1 - 100 Employee
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Marketing Coordinator
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2007 - 2008
1. Marketing campaign planning and animation 2. Project leader of international trade exhibitions (Anuga) 3. Team leader in supplying Asian grocery items to Tesco 4. Management of international suppliers on packaging design 5. Logistic managements 6. Advertisement design and media purchases 1. Marketing campaign planning and animation 2. Project leader of international trade exhibitions (Anuga) 3. Team leader in supplying Asian grocery items to Tesco 4. Management of international suppliers on packaging design 5. Logistic managements 6. Advertisement design and media purchases
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Education
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University of the Arts London
FDA, Marketing & Advertising -
Southampton Solent University
Bachelor’s Degree, Animation & Illustration