Faith Muthoka
Media Relations Specialist - Africa at Reelanalytics- Claim this Profile
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English Full professional proficiency
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Kiswahili Professional working proficiency
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Kamba Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Mercy Ondieki
She is a passionate volunteer worker.
Penninah Nyenze
Faith is very committed when it comes to volunteering and charity work projects. I am inspired by her can-do attitude and constantly working towards bettering the lives of vulnerable and less fortunate in our society.
Mercy Ondieki
She is a passionate volunteer worker.
Penninah Nyenze
Faith is very committed when it comes to volunteering and charity work projects. I am inspired by her can-do attitude and constantly working towards bettering the lives of vulnerable and less fortunate in our society.
Mercy Ondieki
She is a passionate volunteer worker.
Penninah Nyenze
Faith is very committed when it comes to volunteering and charity work projects. I am inspired by her can-do attitude and constantly working towards bettering the lives of vulnerable and less fortunate in our society.
Mercy Ondieki
She is a passionate volunteer worker.
Penninah Nyenze
Faith is very committed when it comes to volunteering and charity work projects. I am inspired by her can-do attitude and constantly working towards bettering the lives of vulnerable and less fortunate in our society.
Credentials
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Certified Sexual Gender-based Violence Instructer
Federation of International Gender and Human Rights (FIGHR)Aug, 2021- Nov, 2024 -
Certified Maternal Care Advocate
Federation of International Gender and Human Rights (FIGHR)Dec, 2020- Nov, 2024 -
HarvardX on edX Certificate - Child Protection: Children's Rights in Theory and Practice
Harvard UniversityMay, 2019- Nov, 2024 -
Marketers Mentorship Programme
The Marketing Society of KenyaMar, 2018- Nov, 2024
Experience
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Reelanalytics
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Kenya
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Advertising Services
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1 - 100 Employee
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Media Relations Specialist - Africa
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Jul 2020 - Present
• Managing media house accounts in Kenya, Uganda and Cameroon. • Preparing media evaluation reports for Kenya, Uganda, and Tanzania. • Monitoring media trends across the region to identify and communicate back to the organization for consideration in the overall media approach strategy. • Provision and implementation of strategic media relations plans. • Propose ideas proactively for media research that stimulate interest in the organization's research product. • Cultivate and enhance collaborative working relationships within the media industry. • Understand various industry trends and be part of the client research journey by guiding best practices for go-to-market decisions and product and service research surveys. • Prepare presentations and pitch media house clients on using ReelAnalytics data tools and processes. • Train and manage media house clients using the ReelAnalytics reconciliation tool and method. • Assist internal production and technical teams with sourcing relevant media assets crucial to proper work performance: rate cards and client ads on radio and television. • Be the key information personnel who assists the Production Unit with timely and up-to-date information on trends and industry happenings, e.g., new stations, media events, etc. Show less
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Reelforge Media Intelligence
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Kenya
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Advertising Services
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1 - 100 Employee
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Media Relations Specialist - East Africa
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May 2019 - Jun 2020
• Engage in professional networking to maintain strong relationships with communications and media professionals to drive partnerships • Managing media house accounts by resolving any media house-related concerns.• Preparing media evaluation reports for Kenya, Uganda and Tanzania• Monitoring media trends across the region to provide and implement strategic media relations plans• Offer internal and external training on Reelforge products
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Media Buyer
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Dec 2017 - Apr 2019
• Implementation of media plan on time and within budget.• Negotiate with media owners for rates, positioning, and compensation of missed or incorrect flighting of adverts.• Managing & implementing booking instructions.• Media monitoring and sorting out clients’ queries.• Notification of unavailable spots/ positions and looking for suitable alternatives.• Develop, evaluate and recommend new/ innovative opportunities that arise from time to time in TV, Print, Outdoor, Radio, Cinema, and any other communication channels that exist or don’t exist.• Competitive context within which brands operate, from SOV to pricing and distribution.• Key contact and coordination with media houses.• Invoicing of clients and coordination with the Finance Department to ensure billing happens correctly and promptly.• Handle all administration related to the transactions with the media owners.• Building and maintaining client relationships. Show less
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Quality Control Executive
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May 2014 - Dec 2017
• Planning, developing, and implementing strategies that ensure client reports are accurate and timely.• Liaising with and answering queries from media traffic personnel, media agencies, and individual organization representatives. • Managing assigned agency accounts. • Creating user accounts for new clients and updating information on the older ones.• Ensuring good performance/holding refresher courses for analysts assigned to me.• Maintaining Media Relationships.• Liaising with Client Service to ensure all Client’s inquiries and needs are met. Show less
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Media Analyst
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May 2012 - Apr 2014
• Analyzing content for print media.• Monitoring assigned stations effectively.• Handle all quality check duties on assigned stations.• Review queries when required.• Provide a weekly station report.• Reporting discrepancies on assigned stations.
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Clip Frame
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Nairobi, Kenya
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Public Relations Intern
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Apr 2010 - Jul 2010
• Building, maintaining, and managing the reputation of the clients. • Establishing and maintaining goodwill and understanding between the company and its public. • Monitoring publicity and researching to find out the concerns and expectations of the company's stakeholders. • Building, maintaining, and managing the reputation of the clients. • Establishing and maintaining goodwill and understanding between the company and its public. • Monitoring publicity and researching to find out the concerns and expectations of the company's stakeholders.
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Education
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Kenya Methodist University
Bachelor of Arts - BA, Communication, Journalism, and Related Programs -
2021 - 2021
Federation of International Gender and Human Rights
Certificate, Diplomatic Fellowship (Sexual/Gender Based Violence) -
Federation of International Gender and Human Rights
Certificate,, Diplomatic Fellowship (Human Rights Advocacy) -
2020 - 2020
Federation of International Gender and Human Rights
Certificate, Diplomatic Fellowship (Regulatory Policy for Maternal Care Crisis)
Community
