Experience

Het Sieraad
• Recreational Facilities
• 1 - 100 Employee
• Head of Marketing and Communications

  • Jan 2023 - Present

Lovelee
• Netherlands
• Musicians
• Marketing Communications Manager

  • Mar 2022 - Feb 2023


THE TAG FACTORY

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing and Communications Manager

  • Mar 2020 - 2022

  Creating and analyzing marketing content and data posted on all company platforms to grow the firm's online presence. Produce strong email campaigns for marketing while generating sale leads for potential product buyers. Communicate and establish long-term relationships with existing and new clients or customers, in addition understand customer satisfaction of products purchased. Creating and analyzing marketing content and data posted on all company platforms to grow the firm's online presence. Produce strong email campaigns for marketing while generating sale leads for potential product buyers. Communicate and establish long-term relationships with existing and new clients or customers, in addition understand customer satisfaction of products purchased.



Gemeente Amsterdam, stadsdeel Zuidoost

• Netherlands
• Non-profit Organizations
• 100 - 200 Employee

• Student Consultant

  • Oct 2020 - Nov 2020

  ZuidOost Gemeente The client’s needs consisted of realizing a new cycling route in Zuidoost with a national & international target market, to tackle overpopulation in the city centre of Amsterdam. As a team leader tasks entailed creating a timeline plan of attack for the national market segmentation, monitoring progress, and developing the implementation plan to reach the target market, while providing reasons why they are beneficial customers to target. ZuidOost Gemeente The client’s needs consisted of realizing a new cycling route in Zuidoost with a national & international target market, to tackle overpopulation in the city centre of Amsterdam. As a team leader tasks entailed creating a timeline plan of attack for the national market segmentation, monitoring progress, and developing the implementation plan to reach the target market, while providing reasons why they are beneficial customers to target.



AI-Captain

• Netherlands
• Software Development

• Student Consultant

  • Feb 2020 - Mar 2020

  For this project the founder required a fully realized marketing strategy for and one video advertisement concept with an example. Faith took on a leadership role in the approach towards the project. Strengths consisted of market research and segmentation using strategic analysis frameworks (KPIs, Value creation & analysis, Digital Audit, Product Analysis) to highlight the competitive advantage and potential clients & consumers of the AI product. For this project the founder required a fully realized marketing strategy for and one video advertisement concept with an example. Faith took on a leadership role in the approach towards the project. Strengths consisted of market research and segmentation using strategic analysis frameworks (KPIs, Value creation & analysis, Digital Audit, Product Analysis) to highlight the competitive advantage and potential clients & consumers of the AI product.



Inner Dimensions NL

• Netherlands
• Entertainment Providers

• Founder

  • Dec 2019 - Mar 2020

  It was important to establish a business model on how the company would shift from a non-profit seeking entity to a profit generating business. As an entrepreneur it is essential to have a business developer mindset. Tasks performed were event concept creation, marketing strategy creation, budget maintenance and social media platform managing for the company, single handedly. It was important to establish a business model on how the company would shift from a non-profit seeking entity to a profit generating business. As an entrepreneur it is essential to have a business developer mindset. Tasks performed were event concept creation, marketing strategy creation, budget maintenance and social media platform managing for the company, single handedly.



Nachtlab

• Netherlands
• Musicians

• Social Media Marketing Intern

  • Apr 2018 - Dec 2019

  Everyday tasks were setting up the Facebook Live- Streams Required to formulate marketing strategies for the radio, and implement these strategies into the processes. Furthermore, problem-solving and discovering new ways to reach a bigger audience. In addition, understand and analyse social media platform analytics to evaluate growth. While learning how DJ equipment works and the softwares that come with streaming such as Encoder and Restream. Now, everyday tasks include team management, sustainable event organisation and industry waste management research. Show less



NewTechKids

• Netherlands
• Education Administration Programs

• Student Consultant

  • Nov 2018 - Dec 2018

  Task was to advise the company shareholder with a solid strategy on how to market themselves within the Dutch market, but most importantly how to be successful in it. The client’s need was to aid in focusing the company target market and bettering the company’s digital presence. Faith established a new target market to aid in generating continuous guaranteed B2C & B2B customers and overcome major competitors. In addition, she produced an overall market strategy with stronger and persuasive value propositions. Show less