Fagner Lordello
Marketing and Content Creator at Agenda C- Claim this Profile
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English Native or bilingual proficiency
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Portuguese Native or bilingual proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Credentials
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Hybrid Project Management: Do What Works
LinkedInJan, 2022- Nov, 2024 -
Bachelor Degree of Social Communication with emphasis in Publicity & Advertising
Unijorge -
Certificate IV in Project Management - BSB41513
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Experience
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Agenda C
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Australia
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Public Relations and Communications Services
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1 - 100 Employee
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Marketing and Content Creator
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Feb 2022 - Present
Responsibilities / Deliverables:• Focus on Content Marketing• Creating Video Assets and Graphics• Whitepapers and Reports• Customers' branding management • Solo representative of Web3 and Blockchain, educating customers on the adoption of NFT Projects Responsibilities / Deliverables:• Focus on Content Marketing• Creating Video Assets and Graphics• Whitepapers and Reports• Customers' branding management • Solo representative of Web3 and Blockchain, educating customers on the adoption of NFT Projects
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PeopleBrowsr
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Associate
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Jul 2015 - Dec 2021
Working across all aspects of Non-fungible Tokens (NFTs) project delivery, from onboarding new clients right through to all aspects of customer experience (UX & UI), project management and use cases for revenue opportunities.Key Achievements:• In November 2021, 8 videos I produced were advertised in Times Square, NYC• Commenced relationship with and onboarded a new NFT client that is Fortune 500. They became our biggest client• 3 major products launched: NFT.Kred (NFT Whitelabel Platform), Link.Kred (Linktree-like), Empire.Kred (Influence gaming)Responsibilities/Deliverables:• NFT Project Manager, guiding clients through the NFT lifecycle from design concept through to customer outreach• Link.Kred Product Manager, coordinating GTM strategies and product messaging• Empire.Kred Product Manager, launching new site, game features and community updates• Digital Marketing Strategy, focused on Content, Social Media, Email and Affiliate Marketing• Video Production, Design of Whitepapers and Social Media Posts• Platform Quality Assurance – UI/UX Testing• Competitors research and features improvements
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Uvision Australia
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Australia
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Education Administration Programs
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Marketing and Advertising Manager
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Aug 2013 - Jun 2015
Working as the single Marketer, uplifting and delivering all aspects of Marketing and branding for the company.Key Achievement:• Through my work in increasing brand exposure and awareness I helped grow the company 300% in 12 monthsResponsibilities/Deliverables:• Produced new Brand Guidelines & Marketing collateral, including website redesign, new logo and visual identity• End-to-end production of advertising content• Creating and executing marketing campaigns for major events• Social Media Manager including strategies, promotions and increasing engagement• Partner liaison to build relations and increase sales
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ABC International Services PTY LTD
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Australia
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Education Administration Programs
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1 - 100 Employee
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Marketing Manager
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Aug 2012 - May 2013
Working as the single Marketer, uplifting and delivering all aspects of Marketing and branding for the company.Key Achievement:• Whilst at ABC my first print advert I created in Australia was published in a magazine circulated in 80 countriesResponsibilities/Deliverables:• Redesign of company website & Branding & Marketing material• Social Media Manager including strategies, advertisement creation and promotions• Partner liaison to build relations and increase sales
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Marketing Intern
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Feb 2012 - Aug 2012
I was studying at this college when I came to Australia and I offered the college my services to help them build their online presence which previously didn’t exist.Responsibilities/Deliverables:• Social Media Manager including strategies, advertisement creation and promotions to increase engagement with students• Photographer – Staff profiles, events• Dealing with student enquiries• Developed partner relationship to be able to offer our students discounts in local businesses. E.g Gyms
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Bahia Comunicação
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Brazil
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Advertising Services
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1 - 100 Employee
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Copywriter
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Jun 2011 - Nov 2011
Responsibilities/Deliverables:• Created copy for advertisement campaigns, working across several at any one time. Including major clients like Coca Cola and Politicians• Working across campaign concept, slogans, titles, creative text, production and proof reading Responsibilities/Deliverables:• Created copy for advertisement campaigns, working across several at any one time. Including major clients like Coca Cola and Politicians• Working across campaign concept, slogans, titles, creative text, production and proof reading
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Education
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Unijorge
Bachelor Degree of Social Communication with emphasis in Publicity & Advertising, Advertising