Experience

Cadbury Nigeria PLC.

• Nigeria
• Food & Beverages
• 400 - 500 Employee

• Acting Territory Commercial Manager

  • Mar 2022 - Present

  Partner with the distributor to improve sales out of productsBuild from scratch a proactive strategy plan to improve on the performance of the wholesale and retail sales development manager Performance.Resell the repeatedly the vision of the organisation , Provide constantly effective monitoring, coaching and development consistently display profound leadership models.Became the preferred manager to handle distributors account with the bank and the company .Improve performance of the product in the market place by mix of strategic open and neghbourhood visit and observation.Reinvent the specific strategy plan on the sales operation process, delivery system and sales competitive pressure cost.Break monthly , Quarterly and Annual sales force target.Uncover multiple business opportunity in the given territory. Show less

• WHOLESALE DEVELOPMENT MANAGER

  • May 2021 - Mar 2022

  Responsibilities:I developed and maintained an efficient territorial coverage plan that is consistent with CN’s coverage objective, with assistance from direct reports.Effective management of assigned distributors.Had responsibility to achieve or exceed territorial sales quotas, established in consultation with my Manager and in turn, develop action plans for each major Distributor to achieve these objectives.Achieve full line distribution of all CN brands including new products.Utilized promotional programs, Market storm, P.O.P materials and other resources to achieve our sell-through objectives.Organize, lead, train, motivate and controlled my team in a manner that ensured on time achievement of sales objectives for my territory.Developed and maintained a list of each Key Distributor customers and allocated time and promotional resources where business impact is the greatest.Monthly business reviews of key Distributor Accounts to DSM through my TCM weekly.Developed and maintained up-to-date working knowledge of CN and competitive products, brand objectives and strategies and relevant company policies.Reported competitive activity and the impact on my company promotional programs on a regular basis.Ensure a monthly P & L customers business is carried out.Implement trade promotional programs effectively, thus extracting value for the business.Ensure Value Based Selling is adhered to in all transactions with customers. Show less

• ACTING TERRITORY COMMERCIAL MANAGER

  • Apr 2021 - May 2021

  Partner with the distributor to improve sales out of productsBuild from scratch a proactive strategy plan to improve on the performance of the wholesale and retail sales development manager Performance.Resell the repeatedly the vision of the organisation , Provide constantly effective monitoring, coaching and development consistently display profound leadership models.Became the preferred manager to handle distributors account with the bank and the company .Improve performance of the product in the market place by mix of strategic open and neghbourhood visit and observation.Reinvent the specific strategy plan on the sales operation process, delivery system and sales competitive pressure cost.Break monthly , Quarterly and Annual sales force target.Uncover multiple business opportunity in the given territory. Show less

• Wholesale Development Manager

  • Jun 2019 - Apr 2021

  Responsibilities:I developed and maintained an efficient territorial coverage plan that is consistent with CN’s coverage objective, with assistance from direct reports.Effective management of assigned distributors.Had responsibility to achieve or exceed territorial sales quotas, established in consultation with my Manager and in turn, develop action plans for each major Distributor to achieve these objectives.Achieve full line distribution of all CN brands including new products.Utilized promotional programs, Market storm, P.O.P materials and other resources to achieve our sell-through objectives.Organize, lead, train, motivate and controlled my team in a manner that ensured on time achievement of sales objectives for my territory.Developed and maintained a list of each Key Distributor customers and allocated time and promotional resources where business impact is the greatest.Monthly business reviews of key Distributor Accounts to DSM through my TCM weekly.Developed and maintained up-to-date working knowledge of CN and competitive products, brand objectives and strategies and relevant company policies.Reported competitive activity and the impact on my company promotional programs on a regular basis.Ensure a monthly P & L customers business is carried out.Implement trade promotional programs effectively, thus extracting value for the business.Ensure Value Based Selling is adhered to in all transactions with customers. Show less

• Wholesales Development Manager

  • Aug 2017 - Aug 2019

  To develope and maintain an efficient territorial coverage plan that is consistent with CN’s coverage objective, with assistance from direct reports. Effective management of assigned distributors. Had responsibility to achieve or exceed territorial sales quotas, established in consultation with my Manager and in turn, develop action plans for each major Distributor to achieve these objectives. Achieve full line distribution of all CN brands including new products. Utilized promotional programs, Market storm, P.O.P materials and other resources to achieve our sell-through objectives. Organize, lead, train, motivate and controlled my team in a manner that ensured on time achievement of sales objectives for my territory. Developed and maintained a list of each Key Distributor customers and allocated time and promotional resources where business impact is the greatest. Monthly business reviews of key Distributor Accounts to DSM through my TCM weekly. Developed and maintained up-to-date working knowledge of CN and competitive products, brand objectives and strategies and relevant company policies. Reported competitive activity and the impact on my company promotional programs on a regular basis. Ensure a monthly P & L customers business is carried out. Implement trade promotional programs effectively, thus extracting value for the business. Ensure Value Based Selling is adhe Show less

• Retail Development Manager

  • Jul 2015 - Jul 2017

  Sales performanceAchieve the sales and distribution targets within the regionAchieve the display target with the regionAchieve account plans within regionDevelop contingency plans to achieve target where shortfalls are occurring.Achieve the coverage plans for the relevant channels within the territoryDevelop route list and adhere to calling cyclesIdentify new potential outlets within the region and develop sales plans to address these outletsMaintain an ongoing awareness of the socio-economic and political factors, issues and indicators within the area and respond appropriately.Deliver the objectives within the sales planMonitor all sales activities, analyse and correct varianceTrack trade trends and competitor activities e.g. pricing, distribution, product promotions etc. Show less

• Distributor Sales manager

  • Nov 2011 - Jul 2015



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• Ibadan

• sales executie

  • Nov 2010 - Jun 2011