Facundo Lagger
Analytics Lead at Rabinovici + Associates- Claim this Profile
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Bio
Isaac B.
I have had the pleasure to work as a partner with Facu at GrandVision while doing some key processes of migration to the organization, including the migration from UA to the GA4, and of the company booking system to its newest version. At every meeting and activity, Facu demonstrated enormous commitment to deadlines and details... Not to count his amazing charisma as a team member and communicator. If we had a technical challenge or something that we may never have dealt with before, he was always very encouraging so we could get it done!! He is a true partner, a very skilled data analyst, and a team member you can always count on. Anyone that may have him on the team will be very lucky and as thankful as I'm, for sure. =)
Isaac B.
I have had the pleasure to work as a partner with Facu at GrandVision while doing some key processes of migration to the organization, including the migration from UA to the GA4, and of the company booking system to its newest version. At every meeting and activity, Facu demonstrated enormous commitment to deadlines and details... Not to count his amazing charisma as a team member and communicator. If we had a technical challenge or something that we may never have dealt with before, he was always very encouraging so we could get it done!! He is a true partner, a very skilled data analyst, and a team member you can always count on. Anyone that may have him on the team will be very lucky and as thankful as I'm, for sure. =)
Isaac B.
I have had the pleasure to work as a partner with Facu at GrandVision while doing some key processes of migration to the organization, including the migration from UA to the GA4, and of the company booking system to its newest version. At every meeting and activity, Facu demonstrated enormous commitment to deadlines and details... Not to count his amazing charisma as a team member and communicator. If we had a technical challenge or something that we may never have dealt with before, he was always very encouraging so we could get it done!! He is a true partner, a very skilled data analyst, and a team member you can always count on. Anyone that may have him on the team will be very lucky and as thankful as I'm, for sure. =)
Isaac B.
I have had the pleasure to work as a partner with Facu at GrandVision while doing some key processes of migration to the organization, including the migration from UA to the GA4, and of the company booking system to its newest version. At every meeting and activity, Facu demonstrated enormous commitment to deadlines and details... Not to count his amazing charisma as a team member and communicator. If we had a technical challenge or something that we may never have dealt with before, he was always very encouraging so we could get it done!! He is a true partner, a very skilled data analyst, and a team member you can always count on. Anyone that may have him on the team will be very lucky and as thankful as I'm, for sure. =)
Experience
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RAB2B | Rabinovici + Associates
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United States
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Advertising Services
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100 - 200 Employee
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Analytics Lead
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Jan 2023 - Present
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Analytics Town
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Argentina
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Business Consulting and Services
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1 - 100 Employee
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Digital Analytics Team Leader
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Sep 2022 - Jan 2023
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Digital Analytics Specialist
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Jul 2021 - Sep 2022
- Plan, design, and implement tagging strategies. - Determine and measure KPIs for product and UX teams. - Execute analysis to obtain insights and propose product improvements. - Educate organizations in the data-driven culture.
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Naranja X
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Argentina
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Financial Services
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700 & Above Employee
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Senior Marketing Analytics Specialist
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Feb 2019 - Jul 2021
Responsible for measuring the behavior of users in various digital products of the Naranja X ecosystem (Tienda Naranja, Quiero, Promociones Naranja, Naranja Viajes). Definition of objectives for the various fronts that make up the marketing teams (SEO, SEM, email, CRO) and data support to help identify opportunities for improvement in each of the channels. Responsible for measuring the behavior of users in various digital products of the Naranja X ecosystem (Tienda Naranja, Quiero, Promociones Naranja, Naranja Viajes). Definition of objectives for the various fronts that make up the marketing teams (SEO, SEM, email, CRO) and data support to help identify opportunities for improvement in each of the channels.
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Capabilia
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E-learning
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1 - 100 Employee
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Growth Cruncher
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Mar 2018 - Jan 2019
Coordination of the digital media team for Barça Innovation Hub and Capabilia.Definition of objectives, strategies, monitoring, testing, evaluation and reporting of digital channels: Social Media and CRM / Mailing.E-Commerce platform management and optimization.Planning and execution of campaigns in Paid Media: SEM and Facebook Ads.
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Social Media Strategist
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Mar 2017 - Mar 2018
Responsible for creating and managing the social media content plan for Capabilia, Barca Innovation Hub and Arte de Vivir Academy.Generation of reports and analysis of key indicators.
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Apex America
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Argentina
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Outsourcing and Offshoring Consulting
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700 & Above Employee
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Social Media Manager
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Oct 2016 - Mar 2017
Planning and execution of social media strategies. Design and execution of graphic pieces. Writing and moderation for RRSS. Planning and execution of social media strategies. Design and execution of graphic pieces. Writing and moderation for RRSS.
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Education
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2011 - 2014
Universidad Empresarial 'Siglo 21'
Advertising Bachelor`sDegree, Advertising -
2018 -
Acámica
Data Science -
2014 - 2014
Universidad Rey Juan Carlos
Exchange Program, Advertising -
2006 - 2008
Academa de Ingles Santa Clara de Asis
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