Experience

Mindvalley

• Malaysia
• E-Learning Providers
• 300 - 400 Employee

• Product Marketing Specialist

  • Sep 2020 - Present

  Responsible for managing product funnels and various stakeholders in ensuring the funnels stay updated, and have the highest conversions possible. Next to that the market positioning and creation of funnels from scratch. Responsible for managing product funnels and various stakeholders in ensuring the funnels stay updated, and have the highest conversions possible. Next to that the market positioning and creation of funnels from scratch.



AIESEC UK

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Country Director of Marketing, The United Kingdom

  • Aug 2019 - Jul 2020

  National Vice President and Head of Marketing in the United Kingdom head office of a global NGO. Main Responsibilities: - Developing and implementing national marketing strategies both for physical and digital channels. - Developing a market research project for all the 15 local chapters of AIESEC in the United Kingdom. - Creating communication and content marketing strategies for national social media channels (Facebook, Instagram). - Optimisation of the Paid Media strategy for our national virtual channels (Facebook Ads and Google Ads). - Managing a diverse virtual content creation team with individuals residing in countries such as India, Morocco, Tunisia and Colombia. Show less



AIESEC's International Congress

• Malaysia
• Non-profit Organizations
• 1 - 100 Employee

• Event Broadcasting Team Leader

  • Jun 2019 - Jul 2019

  Part of the media team of AIESEC's International Congress, a conference bringing together all the country presidents and vice-presidents of the national offices of AIESEC from over 120 countries worldwide. Part of a diverse event showcasing team, comprised of members from 8 nationalities with different backgrounds (photographers, videographers and social media managers). Main Responsibilities: - Managing live broadcasting of a 9 days-long conference on social media. - Creating and implementing the live video content plan. - Managing the live stream content team. Show less



AIESEC en Perú

• Peru
• Non-profit Organizations
• 200 - 300 Employee

• Country Director of B2C Marketing

  • Aug 2018 - Jul 2019

  National head of Marketing for Youth in the Peru head office of a global NGO. Main Responsibilities: - Developing and implementing national marketing strategies both for physical and digital channels. - Training over 100 volunteers in Peru's best university campuses in physical marketing, on-campus promotion, customer flow management, market research and content creation. - Creating communication and content marketing strategies for national social media channels (Facebook and Instagram). - Developing email marketing and email lead nurturing campaigns. Achievements: - Overall growth achieved in AIESEC Peru’s three exchange programme sales compared to the previous year. - Reaching the biggest amount of sign-ups for our exchange programs in one month (+2 800 people attracted to participate in our exchange programs) - Increase in all social media channels reach and followers compared to the previous year (National Instagram page reaching 10 000 followers, growing 100% in a year). - Delivered over 100 hours of training to AIESEC volunteers at three national and one Regional conference (held in Argentina). - Co-hosted the first “Train the Marketers” - content marketing training event - in Peru. Show less



AIESEC

• Canada
• Non-profit Organizations
• 700 & Above Employee

• Global Graphic Designer

  • Aug 2017 - May 2018

  In charge of the creation of graphic pieces of content for the global social media pages of 'Youth 4 Global Goals' an initiative created by AIESEC that aims to bring together a community of youth to create Awareness and Understanding on the UN's Sustainable Development Goals to mobilise more young people to take action.Main Achievements:- Creation of over 200 graphic pieces of content.- Creation of the most viral Facebook post in the history of AIESEC in social media, with over 14 000 reactions and reaching over 2.4 million people. Show less

• Event Videographer

  • Jan 2018 - Feb 2018

  Part of the media team of AIESEC's International Presidents’ Meeting 2018, comprised of members from 7 nationalities with different backgrounds (photographers, videographers and social media managers).Responsibilities and Achievements:- Filming and Production of 3 daily closing conference videos (3-minutes-long videos that summarize the main events of the agenda for the day).- Filming and production of the event's host presentation video.- Production of the opening video for the 'Youth 4 Global Goals' brand, based on the UN's Sustainable Development Goals.- Support in the generation of graphic content (posts design). Show less



CIMA S.A.C.

• Chiclayo, Lambayeque, Peru

• Marketing Assistant

  • Mar 2016 - Aug 2016

  First Marketing Assistant for the CIMA Education Consortium, composed by the Private School (Kindergarten, Elementary School and High School), the Military Formation School and the Pre-University Academy. Main Activities: - Managing the graphic content in the social media channels of the consortium's 3 divisions. - Generating photographic material for every relevant event the consortium would organize or take part in. - Designing physical promotion material for different campaigns related to each stakeholder. Show less



Agroindustrias T&B

• Chiclayo, Lambayeque, Peru

• Quality Control Assistant

  • Aug 2015 - Dec 2015

  Working as a trainee in the Quality Control area of a various-grain processing company. Some of the main activities developed were: - Supervision of the activities involved in the quality control process for the cereal production line and the re-processing grain line. - Weekly taking samples of each one of the production batches, to determine the purity level of the product, and registration of them. Working as a trainee in the Quality Control area of a various-grain processing company. Some of the main activities developed were: - Supervision of the activities involved in the quality control process for the cereal production line and the re-processing grain line. - Weekly taking samples of each one of the production batches, to determine the purity level of the product, and registration of them.