Experience

upyield

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Senior Publisher Manager

  • Jan 2021 - Present

  Upyield is a next generation of performance marketing agency. We offer bespoke performance marketing, media buying, branding, affiliate program management & creative solutions. • Responsible to manage the relationship with new and current publishers, analyzing their online traffic to maximize ROI on each campaign (CPA, CPI, CPL, CPM) • Monitoring KPI metrics to improve performance and make strategic optimization decisions to increase revenues of digital campaigns • Managing the… Show more Upyield is a next generation of performance marketing agency. We offer bespoke performance marketing, media buying, branding, affiliate program management & creative solutions. • Responsible to manage the relationship with new and current publishers, analyzing their online traffic to maximize ROI on each campaign (CPA, CPI, CPL, CPM) • Monitoring KPI metrics to improve performance and make strategic optimization decisions to increase revenues of digital campaigns • Managing the relationship amongst Sales and Operational Teams to improve opportunities for new business • Identifying new business opportunities on trending practices Show less Upyield is a next generation of performance marketing agency. We offer bespoke performance marketing, media buying, branding, affiliate program management & creative solutions. • Responsible to manage the relationship with new and current publishers, analyzing their online traffic to maximize ROI on each campaign (CPA, CPI, CPL, CPM) • Monitoring KPI metrics to improve performance and make strategic optimization decisions to increase revenues of digital campaigns • Managing the… Show more Upyield is a next generation of performance marketing agency. We offer bespoke performance marketing, media buying, branding, affiliate program management & creative solutions. • Responsible to manage the relationship with new and current publishers, analyzing their online traffic to maximize ROI on each campaign (CPA, CPI, CPL, CPM) • Monitoring KPI metrics to improve performance and make strategic optimization decisions to increase revenues of digital campaigns • Managing the relationship amongst Sales and Operational Teams to improve opportunities for new business • Identifying new business opportunities on trending practices Show less



Media Elements®

• Germany
• Advertising Services
• 1 - 100 Employee

• Business Development Director - LATAM

  • Jul 2019 - Dec 2020

  Freenet Digital was part of Freenet Group, the largest independent telecommunications provider in Germany and was acquired by MGI Group in September 2020 • Responsible to close strategic partnerships in LATAM to expand the company footprint in the region • Leading the new business opportunities for the SaaS solutions in LATAM (vene is a customer-centric ad-tech marketing tool: cloud-based performance marketing software and fraud protection tool) • In charge to grow the Sureyield… Show more Freenet Digital was part of Freenet Group, the largest independent telecommunications provider in Germany and was acquired by MGI Group in September 2020 • Responsible to close strategic partnerships in LATAM to expand the company footprint in the region • Leading the new business opportunities for the SaaS solutions in LATAM (vene is a customer-centric ad-tech marketing tool: cloud-based performance marketing software and fraud protection tool) • In charge to grow the Sureyield (the Freenet Digital media agency) business in the region, connecting premium advertisers and publishers in CPC, CPM, RTB, CPI, CPL, CPA basis. Show less Freenet Digital was part of Freenet Group, the largest independent telecommunications provider in Germany and was acquired by MGI Group in September 2020 • Responsible to close strategic partnerships in LATAM to expand the company footprint in the region • Leading the new business opportunities for the SaaS solutions in LATAM (vene is a customer-centric ad-tech marketing tool: cloud-based performance marketing software and fraud protection tool) • In charge to grow the Sureyield… Show more Freenet Digital was part of Freenet Group, the largest independent telecommunications provider in Germany and was acquired by MGI Group in September 2020 • Responsible to close strategic partnerships in LATAM to expand the company footprint in the region • Leading the new business opportunities for the SaaS solutions in LATAM (vene is a customer-centric ad-tech marketing tool: cloud-based performance marketing software and fraud protection tool) • In charge to grow the Sureyield (the Freenet Digital media agency) business in the region, connecting premium advertisers and publishers in CPC, CPM, RTB, CPI, CPL, CPA basis. Show less



OnMobile Global Limited

• India
• Telecommunications
• 700 & Above Employee

• Business Development Director

  • Nov 2017 - Jul 2019

  Business Development Director – LATAM OnMobile is a global leader in mobile entertainment established in 74 countries. • Responsible to develop and implement growth opportunities in existing and new markets in Latino America • Managing the relationship with mobile carriers and content providers in Brazil, Argentina, Chile, Uruguay, Peru and Ecuador bringing new business and sales opportunities for mobile solution • Contract negotiations Business Development Director – LATAM OnMobile is a global leader in mobile entertainment established in 74 countries. • Responsible to develop and implement growth opportunities in existing and new markets in Latino America • Managing the relationship with mobile carriers and content providers in Brazil, Argentina, Chile, Uruguay, Peru and Ecuador bringing new business and sales opportunities for mobile solution • Contract negotiations



FS Security

• Brazil
• Information Technology & Services
• 1 - 100 Employee

• Commercial Director

  • Apr 2017 - Oct 2017

  FS is the leading provider of value-added services (digital security, cloud service, insurance, mobile learning and interactivity) for mobile carriers and retailers in Brazil and Latin America, with more than 36M customers. • Managing the commercial team responsible for new business development for mobile carriers • Leading the implementation and ongoing operations and Mobile Applications of value-added services • Contract negotiations • Relationship with high level… Show more FS is the leading provider of value-added services (digital security, cloud service, insurance, mobile learning and interactivity) for mobile carriers and retailers in Brazil and Latin America, with more than 36M customers. • Managing the commercial team responsible for new business development for mobile carriers • Leading the implementation and ongoing operations and Mobile Applications of value-added services • Contract negotiations • Relationship with high level executives • Sales channels development for user acquisition to all FS major products Show less FS is the leading provider of value-added services (digital security, cloud service, insurance, mobile learning and interactivity) for mobile carriers and retailers in Brazil and Latin America, with more than 36M customers. • Managing the commercial team responsible for new business development for mobile carriers • Leading the implementation and ongoing operations and Mobile Applications of value-added services • Contract negotiations • Relationship with high level… Show more FS is the leading provider of value-added services (digital security, cloud service, insurance, mobile learning and interactivity) for mobile carriers and retailers in Brazil and Latin America, with more than 36M customers. • Managing the commercial team responsible for new business development for mobile carriers • Leading the implementation and ongoing operations and Mobile Applications of value-added services • Contract negotiations • Relationship with high level executives • Sales channels development for user acquisition to all FS major products Show less



TIMWETECH

• Portugal
• Information Technology & Services
• 300 - 400 Employee

• Sales and Marketing Director

  • Dec 2015 - Apr 2017

  TimWe is a global provider of mobile engagement solutions established in 80 countries. • Managed Cross Operator Team to deliver Value Added Services (Games, Digital Media, SMS) • Represented TIM in the development of Mobile Ecossystem Forum (MEF) Code of Practice with Claro, Vivo, and Oi. • Assisted content providers and social networks to increase VAS revenue TimWe is a global provider of mobile engagement solutions established in 80 countries. • Managed Cross Operator Team to deliver Value Added Services (Games, Digital Media, SMS) • Represented TIM in the development of Mobile Ecossystem Forum (MEF) Code of Practice with Claro, Vivo, and Oi. • Assisted content providers and social networks to increase VAS revenue



PayPal

• United States
• Software Development
• 700 & Above Employee

• Mobile Business Development Manager - LATAM

  • Sep 2012 - Nov 2015

  Responsible for PayPal's Latin America Mobile • Lead the PayPal mobile strategy for in-store payment solution (PayPal Check-in product) • Manage partnerships of major Brazilian POS partners • Responsible for partnership with ecommerce platform to mobilize their solution • In charge of strategic alliances with key mobile APPs disruptors who have a need for a payout solution • Manage partnerships and relationships with LATAM MNOs Responsible for PayPal's Latin America Mobile • Lead the PayPal mobile strategy for in-store payment solution (PayPal Check-in product) • Manage partnerships of major Brazilian POS partners • Responsible for partnership with ecommerce platform to mobilize their solution • In charge of strategic alliances with key mobile APPs disruptors who have a need for a payout solution • Manage partnerships and relationships with LATAM MNOs



TIM Brasil

• Brazil
• Telecommunications
• 700 & Above Employee

• Manager - VAS Cross Operator

  • Apr 2009 - Aug 2012

  TIM Brazil is a subsidiary of TIM and is the second largest mobile carrier in Brazil. • Managed Cross Operator Team to deliver Value Added Services (Games, Digital Media, SMS) • Represented TIM in the development of Mobile Entertainment Forum (MEF) Conduct Terms with Claro, Vivo, and Oi. • Assisted content providers and social networks to increase VAS revenue TIM Brazil is a subsidiary of TIM and is the second largest mobile carrier in Brazil. • Managed Cross Operator Team to deliver Value Added Services (Games, Digital Media, SMS) • Represented TIM in the development of Mobile Entertainment Forum (MEF) Conduct Terms with Claro, Vivo, and Oi. • Assisted content providers and social networks to increase VAS revenue



PMovil

• Argentina

• Regional Marketing Manager

  • Sep 2005 - Sep 2008

  • Managed of operations in Uruguay, Paraguay and Bolívia • Responsible for the direct contact with mobile operators • Developed of a marketing proposal and implementation • Managed of operations in Uruguay, Paraguay and Bolívia • Responsible for the direct contact with mobile operators • Developed of a marketing proposal and implementation



SupportComm

• Brazil
• Telecommunications
• 1 - 100 Employee

• Marketing Analyst

  • Apr 2001 - Mar 2005

  • Managed of marketing products to WAP gateways: Claro, Brasil Telecom, Telemig and Amazônia Celular • Managed of marketing products to WAP gateways: Claro, Brasil Telecom, Telemig and Amazônia Celular