Experience

Mediktor

• Spain
• Wellness and Fitness Services
• 1 - 100 Employee

• Marketing & Communications Lead

  • Feb 2020 - Present



Almirall

• Spain
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Digital Marketing

  • Jan 2019 - Feb 2020



Boehringer Ingelheim

• Germany
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Digital Marketing - Omnichannel

  • May 2018 - Dec 2018

  - Support the implementation, monitoring and execution of Digital Marketing and Omnichannel strategy for Boehringer Ingelheim.- Creation and analysis of the Digital Customer journey for BI strategyc products.- Coordination with agencies for creation, development and implementations of Boehringer Ingelhemim Apps, websites and digital solutions.- Support on the development and analysis of new Digital channels to create an impact on patients.- Marketing Campaigns flows, analysis to get insights and create or modify strategies.Edetailing materials in coordination with de different BI brand teams and emailing marketing strategy for HCP.- Benchmarking, reports and tools optimizations.



Novartis

• Switzerland
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Digital Marketing Trainee

  • Jun 2017 - May 2018

  - Support the Digital marketing strategy in coordination with the different Novartis Brands teams and franchises.- Support Novartis brands and disease area teams in decision-making, monitoring and execution of the digital and marketing tasks and activities.- Support the Digital Business partner and brand teams to develop clear follow up procedures allowing monitoring and evaluating the success of the strategy.- Edetailing design and implementation support of the iPad based promotional materials and emailing strategy for HCP.- Project management support in cooperation with brand teams and Digital business partner for the creation of briefings for Novartis apps, websites and Digital solutions.- Coordination with agencies for the execution, creation, development and implementations of Apps, website and social media channels.- Data analysis with Google Analytics of Novartis digital Assets.- Digital solutions Training sessions and materials for REPS (Sales Representatives).- Benchmarking, reports and tools optimizations.



Monster Energy

• United States
• Food and Beverage Services
• 700 & Above Employee

• Marketing Communications Specialist

  • Oct 2013 - Feb 2016

  - Marketing and communications strategy - Design, development, implementation and monitoring of Monster branding. - Marketing strategy execution for the distribution and commercialization of Monster Energy products.- Logistical support for events, brand activations and product launches.- Product and Branding training for Sales representatives and wholesalers.- Campaign reports and final results.- PR Strategies, Design and creations of events- Customer journey development and strategy planning.- Coordination and execution of graphic material for campaigns - Adobe Photoshop, Indesign and Illustrator.- Trade marketing and Merchandising- Market research, Benchmarking and analysis.- Social Media strategy implementation