Product Management Consultant

• Feb 2016 - Present

I work with early-stage start-ups, growth-stage companies, and established enterprises to shape their product strategy and improve their product management. To this day, I engaged in B2C and B2B contexts for web, mobile, and platform products across various industries. I do regular 1:1 mentoring sessions with individuals who want to become product managers or work in a junior role. I also offer coaching opportunities for product leadership positions. Most of my work happens remotely because this is not my full-time job. But I am available for onsite workshops and training. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Upskilling product management teams and individuals • Defining and streamlining product development processes • Developing product vision, strategy, and roadmap • Creating cross-functional team collaboration and alignment • Introducing continuous product discovery and user research • Establishing experimentation frameworks and setting up product analytics • Guiding MVP definition and product launch • Shaping the transition to a product-led organization • Leading agile transformation • Supporting digital transformation • Facilitating design sprints 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Interim Head of Product & Design

• Jan 2023 - Present

Strategic Product Advisor

• Nov 2022 - Present

I support the founders of an EdTech startup in creating a product value creation plan and evaluating and refining their product. I have been involved in the hiring of the first product-related roles and set up the MVP's agile development process, including a user research function. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Facilitating workshops to develop product vision, strategy, and roadmap • Providing knowledge about technical standards and requirements in the Edtech sector • Ensuring that all product risks have been addressed successfully • Defining the initial MVP and the success criteria for the product launch • Establishing a go-to-market strategy and plan • Evaluating the quality and logic of the product • Identifying missing capabilities in the team • Connecting the founding team with helpful professionals in the Edtech space • Individual coaching of the founders 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Head of Product

• Sep 2021 - Dec 2022

I was responsible for managing Zenjob's core HR tech product with a double-digit million annual revenue and developing an all-in-one platform for internal tools and the company's first external API gateway. I led, scaled, and developed a team of product managers and business analysts. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Co-defined the business strategy together with the executive team • Developed an inspiring product vision, strategy, and outcome-based roadmap • Owned and managed the transition to a product-led organization • Created an efficient team topology to reduce dependencies and ensure empowerment • Guided the product teams in setting up a user research function and regular usability testing • Initiated the setup of a global data strategy for Zenjob's two-sided marketplace • Introduced a scalable experimentation framework and advocated for regular split and A/B testing • Facilitated the definition of a north-star metric and KPI tree for the whole company • Led multiple initiatives regarding the internationalization of the company's B2B product • Owned the development of a calibrated framework for the product management hiring process • Coached and mentored all team members and created individual career development plans • Spearheaded organizational key initiatives, e. g. the introduction of OKRs and an internal communication strategy • Maintained and entered strategic partnerships to grow the product's reach and revenue 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Enabled 2X year-over-year growth by transforming the B2B product into a digital self-service model • Increased customer satisfaction and Net-Promoter-Score by over 30% • Reduced internal costs by over 20% by automating repetitive tasks and processes • Created a visiontype as part of due diligence, leading to a 50M$ funding round • Included all stakeholders and product team members in discovery which increased employee engagement and happiness by 25% Show less

Head of Digital Language Products

• Jul 2020 - Aug 2021

I managed the highest-selling digital product portfolio of Germany's leading education company, with a triple-digit million annual revenue, and led the governance board for the digital transformation of the core business. My teams launched some of the company's most successful digital products.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Product Lead Mobile Apps

• Jun 2019 - Jul 2020

I oversaw the development and management of Cornelsen's 10+ mobile EdTech tools, created and aligned the company's mobile product strategy, and introduced a new and universal subscription-based business model with a free trial to enable product-led growth.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Product Lead B2C Platform

• Aug 2017 - Jun 2019

I created the digital product vision and strategy for one of the company's sub-divisions, led teams through the ideation and development of an innovative 0-1 product, and convinced executives to provide the necessary resources.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Product Management Lead

• Jan 2014 - Dec 2017

I was in charge of establishing and launching a new product portfolio, creating the necessary teams from scratch, and leading them from ideation to launch and beyond. I played a key role in the company's digital transformation by being responsible for several internal products and serving as a trusted advisor to executive management.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Lead Product Manager

• Sep 2011 - Dec 2013

I managed a portfolio of small, medium, and large product initiatives united under a clear product strategy and acted as a product management evangelist to build awareness and understanding of product development processes within the company.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Product Strategy Lead

• Apr 2018 - Dec 2018

I developed, owned, and drove strategic plans for the digital platform Coding Kids, created a business model and online marketing strategy, and defined the product's market positioning and value proposition. This was a part-time engagement in addition to my full-time job at Cornelsen. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor I developed, owned, and drove strategic plans for the digital platform Coding Kids, created a business model and online marketing strategy, and defined the product's market positioning and value proposition. This was a part-time engagement in addition to my full-time job at Cornelsen. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Freelance Product Manager

• Jan 2016 - May 2017

I worked on several projects for international clients, where I led key initiatives, drove product discovery and delivery, and defined success metrics and KPIs. I covered conversion, retention, and product growth, among others, and worked on platforms, integrations, and data products. These were temporary engagements in addition to my full-time job at Cornelsen. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Strategic Design and Research Consultant

• Jun 2008 - Nov 2011

I partnered with different NGOs and the federal ministry of education and research to collect organizational insights and translate them into actionable solutions. I audited companies, designed surveys, planned other research activities, and delivered suggestions on how these institutions could be improved. These were temporary engagements in addition to my full-time job at German Youth Institute. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Senior Data Analyst

• Dec 2009 - Apr 2011

For one of Europe's largest research institutes, I conducted several nationwide studies, created the overarching research strategy for the company's most lucrative project, contributed to its strategic goals and direction, and aligned internal and external research teams.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Senior Researcher and Service Designer

• Apr 2007 - Nov 2009

I designed several education services and successfully trained over 600 professionals. I published four books and more than ten articles, organized an international conference, and secured a single-digit million funding for one of the company's projects.I worked in this full-time role during my university studies.𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor Show less

Project Manager

• Nov 2004 - Sep 2006

During my time at the Red Cross, I contributed to the concept, plan, and set up of new education facilities, was responsible for resource and capacity management, and prepared, supervised, and ensured the ISO 9001 quality management certification. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor During my time at the Red Cross, I contributed to the concept, plan, and set up of new education facilities, was responsible for resource and capacity management, and prepared, supervised, and ensured the ISO 9001 quality management certification. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor

Program Manager DVD & Games

• Aug 1999 - Sep 2001

I joined amazon when they were new in Germany and was one of their first employees. I was responsible for writing reviews, entering and updating product data, and structuring the brand-new music section. Soon I earned the responsibility to co-lead the setup of new departments for DVDs and games. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor I joined amazon when they were new in Germany and was one of their first employees. I was responsible for writing reviews, entering and updating product data, and structuring the brand-new music section. Soon I earned the responsibility to co-lead the setup of new departments for DVDs and games. 𝗞𝗲𝘆 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀 • Lorem ipsum dolor • Lorem ipsum dolor 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀 • Lorem ipsum dolor • Lorem ipsum dolor