Experience

SuryanFM

• India
• Entertainment Providers
• 1 - 100 Employee

• Manager - Strategy & Consumer Insights

  • Nov 2022 - Present

  Tamil Nadu, India • Audience Management: o To ensure constant engagement with listeners helping the stations gauge the pulse of the listenership. o Track and analyse long-term listenership patterns through an agency to identify trends to help grow the station. o Use of SFC as well as other data sources to have a 360-degree view of the genre. o Macro/ Micro Analysis as per business requirement. o Track closure of action based on report with relevant stakeholders and carry out… Show more • Audience Management: o To ensure constant engagement with listeners helping the stations gauge the pulse of the listenership. o Track and analyse long-term listenership patterns through an agency to identify trends to help grow the station. o Use of SFC as well as other data sources to have a 360-degree view of the genre. o Macro/ Micro Analysis as per business requirement. o Track closure of action based on report with relevant stakeholders and carry out post-evaluation • Content Strategy: o To ensure the content teams are in sync with the current consumer. o Competition mapping of radio and monitoring other media. o Help Music Manager in developing optimal Scheduling, Inventory Break Strategies. • Marketing Communications: o Constant sharing of Audience Insights inputs into Overall Brand Strategy. o Inputs into Media Planning/Buying, Market Prioritization, Communication Strategy (On-Air/Off-Air) for sustenance as well as impact properties throughout the year • Sales Support: o Sales revenue increase/ development. o Analyse top and key spenders marketwise and medium wise. o Simplified MIS data to sales for a better understanding.  Revenue  Market Share Analysis  Adex Report o Provide data points to sales on non-radio spenders and their spending pattern. o Clear watch on new clients emerging in markets and their spending pattern.

• Marketing Manager

  • Jun 2021 - Present

  Chennai

• Station Incharge and Producer

  • Dec 2017 - Jun 2021

  Salem, Tamil Nadu, India 1. Suryan FM (Sun Network)Pvt Ltd., Station Incharge – Dec 2017 - Till Date Responsibilities: (Station Incharge and Producer ) • Responsible for End to End functioning of Salem FM Station • Handling the team contains of 21 members in various divisions. • Dealing with Sales update on Daily, weekly and Monthly basis • Prepare Monthly and Quarterly NFCT NTR plans • Profit and Loss Account Management • Revenue Management to the station and Collections towards… Show more 1. Suryan FM (Sun Network)Pvt Ltd., Station Incharge – Dec 2017 - Till Date Responsibilities: (Station Incharge and Producer ) • Responsible for End to End functioning of Salem FM Station • Handling the team contains of 21 members in various divisions. • Dealing with Sales update on Daily, weekly and Monthly basis • Prepare Monthly and Quarterly NFCT NTR plans • Profit and Loss Account Management • Revenue Management to the station and Collections towards the same • Team management and focus on timely delivery adhering to quality standards • Design and execute innovative solutions to achieve business objectives AWARDS & ACHEIVEMENTS FROM SURYAN FM: • Best Station head for the newly launched station • Best contributor for the society from Mughil Rotary Club • First Female station head leading all women RJ station in south India



VSA GROUP OF INSTITUTIONS

• Head of Department / ECE

  • Jan 2014 - Nov 2017

  Salem Area, India Dynamic Instructor and thoughtful leader focused students with a rigorous and challenging education along with confidence, tools, skills required to build and advanced towards a framework of Success. Job satisfaction will always be an overriding importance in my career. * Dynamic professional with more than 3Years experience as educator * An effective communicator with inter personal, sharp analytical Skills * Ability to deal with people diplomatically * Published two papers… Show more Dynamic Instructor and thoughtful leader focused students with a rigorous and challenging education along with confidence, tools, skills required to build and advanced towards a framework of Success. Job satisfaction will always be an overriding importance in my career. * Dynamic professional with more than 3Years experience as educator * An effective communicator with inter personal, sharp analytical Skills * Ability to deal with people diplomatically * Published two papers in International Journal this year * Published Text Book for Charulatha Publications, VI Sem CSE - ANNA UNIVERSITY Syllabus * Published three questions banks for AnnaUniversity regulations in Charulatha Publications * Good problem solving skills * Good leadership skills * Actively engaged in training facilities & Workshops organized in College * Exposure on MATLAB,XILINX,TANNER, NS2 & LABVIEW Job Role: * Leading academic works in ECE discipline * To promote the interest and reputation of the department * To develop coherent departmental research strategies * To allocate teaching and administrative duties * To develop interdisciplinary activities with other departments * To ensure effective and efficient communication within the department

• Assistant Professor

  • Jan 2011 - Dec 2013

  VSA GROUP OF INSTITUTIONS * Actively assisting the good professional practice, standards & quality of education to students * Teaching activities include classroom instruction, directing projects, assisting with student research and internships * Setting examination papers, co-ordinating marking schemes and moderating examinations * Pursue scholarly research and publication, and/or professional practice in the area of teaching emphasis



Evergreen Enterprises

• United States
• Wholesale
• 300 - 400 Employee

• Technical Advisor

  • Jan 2015 - May 2016

  Chennai Area, India