Digital Marketer

• Jun 2022 - Present

• Planning and executing digital marketing strategies- SEO/SEM, email drips, social media and display advertising campaigns. • Brainstorming new and creative growth strategies with growth team. • Identifying trends and insights, and optimising spend & performance based on the insights. • Writing weekly blog posts, using SEO keywords to maximise site traffic. • Maintaining and tracking Customer Relationship Management(CRM) using Hubspot to ensure better customer experience and higher productivity. • Designing, building and maintaining social media presence. •Achieved 70% increase in follower-ship and engagement in 7 months • Brainstorming social media content ideas with design team. • Hosting webinars and Twitter spaces to create brand awareness and engage audience. • Communicating brand story through all digital marketing content and publications. • Conducting simple keyword research and use SEO guidelines to increase web traffic • Writing e-books to educate prospects about our products & services, as well as to provide them with valuable information to ensure business success. Show less

Social Media Manager

• Sep 2021 - Sep 2022

• Developed, managed & implemented effective social media strategies • Accrued a 75% increase in follower growth rate on Instagram page within the space of 2 months • Took creative photos of products for display on social media pages • Designed graphic content for social media pages, making use of Canva and Inshot • Managed and oversaw all social media content • Defined most important social media KPIs • Drafted memos for events and promos • Tracked & monitored metrics to evaluate user experience and online performance. Show less

Public Relations Intern/ NYSC

• Nov 2020 - Oct 2021

• Participated in press conferences and promotional activities, working with PR and production managers to market and promote products and services. • Initiated market research studies and analysing the findings. • Created and designed content for the Lagos State’s official social media pages using Canva and Adobe Photoshop to improve social media presence. • Accrued a 35% increase in organic traffic on the Instagram page with my designed content • Built, implemented and updated effective SEO strategies to boost online presence, reach and social media growth. Show less

Ambassador

• Jan 2019 - Oct 2021

Social Media/Content creator

• Sep 2020 - Nov 2020

• Created content for blogs and social media pages to increase engagement and channel growth. • Wrote blog stories for affiliate companies which were published on the websites • Achieved a 45% increase in page content relevance, and branding to attain search engine optimization goals. • Monitored online presence of company's brand to engage with users and strengthen customer relationships. • Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeably. Show less

Intern/ Social Media handler/ Public Relations

• Oct 2018 - Jan 2019

internship • Achieved 65% increase in social media engagements by creating contents and posting on all platforms daily • Represented the organisation at press conferences, trainings and outreaches • Designed and produced daily social media contents and monthly newsletters • Maintained expert-level skills in digital platforms such as internship • Achieved 65% increase in social media engagements by creating contents and posting on all platforms daily • Represented the organisation at press conferences, trainings and outreaches • Designed and produced daily social media contents and monthly newsletters • Maintained expert-level skills in digital platforms such as