Ewa Łydkowska

Marketing Manager at Vastint Poland
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Contact Information
Location
PL
Languages
  • English Full professional proficiency
  • Spanish Elementary proficiency

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Piotr Stachowicz, EMBA,PMP

It has been a great pleasure and success to have Ewa Łydkowska attending the PMI PC Warsaw Branch seminar and talking about project management topic: „Budowa autostrady A1 Gdańsk-Toruń. Her presentation was exciting and even most important, of great value to the audience. She delivers important and interesting message in an entertaining and professional way, showing her great depth of knowledge and experience in project management. The feedback we received from our members was extremely positive. Piotr Stachowicz, PMI Warsaw Branch CEO

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Experience

    • Poland
    • Real Estate
    • 1 - 100 Employee
    • Marketing Manager
      • Feb 2012 - Present

      Management of corporate communication and marketing activities aimed at building brand awareness of the company (Vastint Poland) and supporting successful commercialisation of the real estate projects (Business Garden, Gdynia Waterfront, Brama Portowa) Successfully executed campaigns: ▪ Actively developed and executed the the Vastint Group rebranding program in Europe (elaborated communication strategy, developed Corporate Identification System and local advertisement campaign, coordinated production of printing materials and stationery) ▪ Revamped publishing and multimedia materials (developed the conceptual backbone, wrote the texts, and managed the process of designing the brochures and leaflets, prepared presentations in the Power Point, and supervised the process of creating other multimedia tools, including animations and Augmented Reality). ▪ Organized promotional events (opening of Business Garden Warsawa and Brama Portowa, cornerstone of Business Garden Poznań, the first shovel of Business Garden Wrocław)

    • Poland
    • Truck Transportation
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2005 - Feb 2012

      Management and coordination of Public Affairs and promotion aimed at building brand awareness of the concessionary (Gdańsk Transport Company) and the motorway A1 (AmberOne) Selected responsibilities and successfully executed campaigns: ▪ Developed the promotion strategy dedicated to the A1 Motorway and evaluated by the Ministry of Infrastructure ▪ Undertook and supported local initiatives under the CSR line of action, in particular projects and campaigns aimed at promoting traffic safety (campaign Kulturalna Jazda, the AmberOne Ciclovia active mobility picnic) and the tourist attractions of the region (distinction awarded by the Marshal of the Pomeranian Voivodeship for promotion of the region’s cultural heritage) ▪ Executed long-standing information campaign focused on the regional and local governments as well as with the communes lying within the Project impact zone ▪ Performed and supervised quantitative and qualitative researches (conducted customer satisfaction poll – focus groups, close cooperation with PBS DGA market research agency - established methodology and questionnaires used for the marketing communication research)

    • Netherlands
    • Real Estate
    • PR & Public Affairs Manager
      • Mar 1999 - Aug 2005

      Management of activities in the area of public relations, aimed at building a positive corporate image of the company (ING Real Estate) and its investment projects (Holland Park, Zlote Tarasy, Parkowe Wzgorze) Successfully performed campaigns: ▪ Managed crisis situation (developed and executed the communication strategy, once the building permit for the Zlote Tarasy had been deferred) ▪ Prepared and facilitated participation in trade fairs (arranged the stand, promoted Złote Tarasy at the international MIPIM and MAPIC real property trade fairs in France) as well as other conferences and trade congresses ▪ Selected and coordinated sponsored projects (cooperation with the Modern Art Centre, Zachęta, National Museum in Warsaw) ▪ Cooperated in the area of public relations with the ING Group members in Poland (member of the ING Art Foundation board, member of the ING Marketing Platform, active participant in planning and executing joint projects, image-building campaigns, organizing the world TOP 100 of the ING Group conference in Warsaw)

    • Property Manager
      • Sep 1990 - Dec 1997

      Commercial and residential real estate management Commercial and residential real estate management

Education

  • University of Gdansk
    Master, Marketing
    2008 - 2010
  • Baruch College, The City University of New York
    Marketing/Marketing Management, General, Certification
    1996 - 1997

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