Evie Poitevent Sanders
Director of Innovation & Entrepreneurship at Greater New Orleans, Inc. – GNO, Inc.- Claim this Profile
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Bio
Credentials
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Women's Leadership Academy Certificate of Completion
Loyola University New OrleansMar, 2022- Nov, 2024 -
Goldman Sachs 10,000 Small Businesses Certificate of Entrepreneurship
Delgado Community CollegeJun, 2011- Nov, 2024
Experience
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Greater New Orleans, Inc. – GNO, Inc.
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United States
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Non-profit Organizations
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1 - 100 Employee
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Director of Innovation & Entrepreneurship
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Jan 2022 - Present
Connecting, facilitating, supporting, amplifying, promoting, and capacity-building within the Greater New Orleans high-growth startup ecosystem.
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Human Capital Manager - Business Development Team
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Jun 2017 - Jan 2022
Economic Development. Talent attraction. Talent retention. Quality of life. Employer connections & support. Higher ed connections & support. Business Development: Business attraction + Business retention & expansion.
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Feet First Shoes, Handbags & Accessories
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Greater New Orleans Area
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Small Business Entrepreneur
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Nov 2005 - Jul 2018
- Steered the ship of New Orleans’ #1 independent retail chain selling women’s shoes, accessories & local designer goods; voted “Best Local Shoe Store in New Orleans” nine years in a row (2009 - 2017) by Gambit Weekly readers. Oversaw all company advertising, marketing, branding, media relations, and PR initiatives. Since Fall 2005, led the charge in revamping the company image, merchandise mix, advertising strategy, and business model, thereby doubling company sales figures in five years. Planned and executed company growth initiatives with partners, including build out and opening of three new stores, a pop-up store in Lakeside Mall, a larger website, and social media channels. Identified and implemented expense cuts; revised buying strategy; negotiated terms with vendors; and trained sales staff on sales and high-impact customer service, yielding a 6% profit margin increase. Hired, trained, managed, and delegated responsibilities to a staff of 10 to 15 employees at a time, ensuring efficacy and productivity company wide. Attended markets nationwide to scope out brands, open new accounts, reinforce current vendor relationships, and buy seasonal merchandise, staying within budget. Oversaw all Feet First community community outreach and charitable giving initiatives, including donating to 40+ charities and hosting numerous in-store fundraisers, drives, and special events.
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USA WEEKEND Magazine, Spirituality & Health Magazine & Various Magazines / Websites
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New York, Washiongton, D.C. & New Orleans
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Freelance Writer & Editor
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Sep 1999 - Nov 2010
Freelanced for dozens of editors, producing cover stories, full page features, articles, side bars, research, reporting, website content and more for numerous printed publications. Regularly conducted substantive copy editing for several publications, as per AP Style and Chicago Manual style. Publications included USA WEEKEND, Spirituality & Health, More, Food & Wine, Nickelodeon Kids, Baby Talk, and many more. Freelanced for dozens of editors, producing cover stories, full page features, articles, side bars, research, reporting, website content and more for numerous printed publications. Regularly conducted substantive copy editing for several publications, as per AP Style and Chicago Manual style. Publications included USA WEEKEND, Spirituality & Health, More, Food & Wine, Nickelodeon Kids, Baby Talk, and many more.
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AOL
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United States
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Software Development
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700 & Above Employee
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National Features Editor, Digital City
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Aug 2000 - Sep 2001
Wrote, researched, and edited entertainment and event venue reports for top 60 cities; wrote and programmed daily homepages and weekly section pages for 250 small markets. Managed and edited six freelancers, ensuring sound editorial quality while meeting deadlines. Wrote, researched, and edited entertainment and event venue reports for top 60 cities; wrote and programmed daily homepages and weekly section pages for 250 small markets. Managed and edited six freelancers, ensuring sound editorial quality while meeting deadlines.
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USA WEEKEND Magazine
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Washington D.C. Metro Area
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Reporter / Researcher
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Jun 1999 - Aug 2000
Acted as page editor during editor's leave of absence; commended by management for producing special issues. Leveraged key relationships with editors, regularly gaining opportunities to write and edit stories and interviews; create headlines and page layouts; and provide additional copy and research on deadline. Acted as page editor during editor's leave of absence; commended by management for producing special issues. Leveraged key relationships with editors, regularly gaining opportunities to write and edit stories and interviews; create headlines and page layouts; and provide additional copy and research on deadline.
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USA TODAY
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United States
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Newspaper Publishing
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700 & Above Employee
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National News Assistant, News Section
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Feb 1998 - Jun 1999
Researched, reported, and wrote for national news staff -- including several Pulitzer prize-winning journalists -- on breaking and long-term hard news stories. Gained opportunity to redesign, write, and program Intranet newsletter to disseminate in-house news. Promoted within Gannett to Researcher/Reporter at USA WEEKEND after receiving special recognition for coverage of 1998 elections; Columbine tragedy (on location); and Clinton-Lewinsky scandal. Researched, reported, and wrote for national news staff -- including several Pulitzer prize-winning journalists -- on breaking and long-term hard news stories. Gained opportunity to redesign, write, and program Intranet newsletter to disseminate in-house news. Promoted within Gannett to Researcher/Reporter at USA WEEKEND after receiving special recognition for coverage of 1998 elections; Columbine tragedy (on location); and Clinton-Lewinsky scandal.
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Washingtonian Magazine
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Paid Editorial Intern
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Oct 1997 - Feb 1998
Learned the key fundamentals of good journalism and related ethics. Wrote six features; conducted deadline and long-term research for staff; and fact checked every book. Learned the key fundamentals of good journalism and related ethics. Wrote six features; conducted deadline and long-term research for staff; and fact checked every book.
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Pirate's Alley Faulkner Society
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Greater New Orleans Area
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Assistant Conference Director / Editorial Associate
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Jun 1997 - Oct 1997
Co-organized 100-faculty member writer’s conference honoring William Faulkner’s 100th birthday; oversaw conference logistics, including travel and accommodations; supervised panel discussions, workshops, literary lunches, classical music concert, theater performance, and book market. Co-constructed multi-media marketing campaign: participated in live TV news interview; interfaced with radio stations featuring conference highlights and reports; wrote copy for mass mailings and press releases; co-wrote, designed, and edited conference programs, invitations, and tickets. Co-edited and wrote book reviews for society’s literary journal, Double Dealer Redux, producing largest issue to date.
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Education
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1993 - 1997
University of Virginia
Bachelor's Degrees, English & French -
2011 - 2011
Delgado Community College
Goldman Sachs 10,000 Small Businesses Certificate of Entrepreneurship, Entrepreneurship/Entrepreneurial Studies -
1996 - 1996
Vanderbilt University
Study Abroad Program, Aix-en-Provence, France, French Language and Literature -
1980 - 1993
Isidore Newman School
HS Diploma, K-12
Community
