Everly Tran
Marketing Communications Executive at Hotel du Lac- Claim this Profile
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English Full professional proficiency
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Vietnamese Native or bilingual proficiency
Topline Score
Bio
Credentials
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Content Marketing
HubSpotFeb, 2023- Oct, 2024 -
Fundamental of digital marketing
GoogleNov, 2022- Oct, 2024 -
Google Analytics
GoogleNov, 2022- Oct, 2024 -
Hilton Honour Overview Training
HiltonJul, 2022- Oct, 2024
Experience
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Hotel du Lac
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France
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Hospitality
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1 - 100 Employee
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Marketing Communications Executive
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Dec 2022 - Present
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Hilton Hanoi Opera
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Vietnam
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Hospitality
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1 - 100 Employee
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Reservations Agent
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Jul 2022 - Nov 2022
● Processed 50 transactions daily, monitored, and analysed rooms inventory, boosting ADR up to 20%. ● Collaborated with the sales department, increasing 80% direct booking revenue by suggesting services such as dinner reservations, airport transfers and city tours. ● Processed customer inquiries and invoice payments and checked 100% of reservations entered daily to avoid errors. ● Collated reservations from faxes, telephone and emails and booking system, maintaining a 100% guest satisfaction rate. Show less
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Accor Plus
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Singapore
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Hospitality
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700 & Above Employee
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Social Media Executive
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Oct 2021 - Jun 2022
● Created and scheduled 24+ original social media posts weekly for 6 clients using Canva and Adobe Create Cloud Applications. ● Streamlined reporting of organic social media KPIs and metrics for 12 channels, saving 10 hours per week of manual reporting work. ● Liaised with influencers and key bloggers to extend public relations initiatives, yielding 22% ROI improvements. ● Created and scheduled 24+ original social media posts weekly for 6 clients using Canva and Adobe Create Cloud Applications. ● Streamlined reporting of organic social media KPIs and metrics for 12 channels, saving 10 hours per week of manual reporting work. ● Liaised with influencers and key bloggers to extend public relations initiatives, yielding 22% ROI improvements.
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Mandarin Oriental Hotel Group
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Hong Kong
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Hospitality
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700 & Above Employee
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Digital Marketing Intern
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Jun 2021 - Sep 2021
● Accelerated guest bookings of the “Stay package” by 40% through the implementation of new marketing strategies focus on online advertising and improving the hotel’s web presence, social media, and search engine optimisation ● Curated and produced two original monthly email newsletters, including copy, design and calls-to- action, increasing website traffic by 12% in 3 months ● Accelerated guest bookings of the “Stay package” by 40% through the implementation of new marketing strategies focus on online advertising and improving the hotel’s web presence, social media, and search engine optimisation ● Curated and produced two original monthly email newsletters, including copy, design and calls-to- action, increasing website traffic by 12% in 3 months
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Education
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Assumption University
Bachelor's degree, Hospitality Administration/Management