Evelyn Wainewright
Founder & CEO at ENW Consulting- Claim this Profile
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Bio
Rhys Mohun
Evelyn became one of the most critical people in the management team's arsenal almost overnight. Evelyn supported c-level decisions with perfectly-organized business data on a weekly basis and was constantly exploring new concepts and pivots. She's expert in turning seriously overwhelming data into an "oh I get it" moment for people. Evelyn makes it look and feel so easy that for a while there I thought I could build a real-time marketing data dashboard myself. (I could not. She did it for me.) It's unfair that Evelyn can make any solution look dead-simple, come into work with a smile and a sharper wit than mine, and teach everybody something new each day. She even bakes. Come on. (Ask for chocolate banana.) It was a blast working with you Evelyn, stay in touch. :)
Rhys Mohun
Evelyn became one of the most critical people in the management team's arsenal almost overnight. Evelyn supported c-level decisions with perfectly-organized business data on a weekly basis and was constantly exploring new concepts and pivots. She's expert in turning seriously overwhelming data into an "oh I get it" moment for people. Evelyn makes it look and feel so easy that for a while there I thought I could build a real-time marketing data dashboard myself. (I could not. She did it for me.) It's unfair that Evelyn can make any solution look dead-simple, come into work with a smile and a sharper wit than mine, and teach everybody something new each day. She even bakes. Come on. (Ask for chocolate banana.) It was a blast working with you Evelyn, stay in touch. :)
Rhys Mohun
Evelyn became one of the most critical people in the management team's arsenal almost overnight. Evelyn supported c-level decisions with perfectly-organized business data on a weekly basis and was constantly exploring new concepts and pivots. She's expert in turning seriously overwhelming data into an "oh I get it" moment for people. Evelyn makes it look and feel so easy that for a while there I thought I could build a real-time marketing data dashboard myself. (I could not. She did it for me.) It's unfair that Evelyn can make any solution look dead-simple, come into work with a smile and a sharper wit than mine, and teach everybody something new each day. She even bakes. Come on. (Ask for chocolate banana.) It was a blast working with you Evelyn, stay in touch. :)
Rhys Mohun
Evelyn became one of the most critical people in the management team's arsenal almost overnight. Evelyn supported c-level decisions with perfectly-organized business data on a weekly basis and was constantly exploring new concepts and pivots. She's expert in turning seriously overwhelming data into an "oh I get it" moment for people. Evelyn makes it look and feel so easy that for a while there I thought I could build a real-time marketing data dashboard myself. (I could not. She did it for me.) It's unfair that Evelyn can make any solution look dead-simple, come into work with a smile and a sharper wit than mine, and teach everybody something new each day. She even bakes. Come on. (Ask for chocolate banana.) It was a blast working with you Evelyn, stay in touch. :)
Experience
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ENW Consulting
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IT Services and IT Consulting
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1 - 100 Employee
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Founder & CEO
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May 2021 - Present
As a fractional Head of Data / Analytics, Evelyn works with her clients to: - Develop their data strategy from architecture / implementation to team structure / hiring all with a focus on helping scale their businesses faster - Meet with executive teams to make sure the key insights from data are translated into actions / outcomes / strategies for their businesses - Conduct weekly 1-on-1s with their data team including coaching, mentoring, feedback, performance reviews Reach out to talk to Evelyn about building / scaling data teams, how to empower marketing teams to be data-driven (including coaching / training, tracking, tagging, attribution modelling, marketing mix modelling, experimentation frameworks, and strategic planning), how to choose the right data infrastructure, and how to build data literacy across an org.
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Opencare.com
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Canada
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Health, Wellness & Fitness
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1 - 100 Employee
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Advisor
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Jul 2021 - Present
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General Manager
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Jan 2021 - Jul 2021
Leading Marketing, Creative, and Data for the company (B2B and B2C) and owning the P&L along with Ops for Opencare's Patient Growth business line.
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Director, Data Science and Patient Growth
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Sep 2020 - Jan 2021
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Director Data Science
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Jan 2020 - Sep 2020
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Data Science Manager
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Jun 2019 - Dec 2019
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Data Scientist
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Apr 2019 - Jun 2019
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Coinsquare
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Canada
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Financial Services
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1 - 100 Employee
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Manager, Marketing and Automation
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Dec 2018 - Apr 2019
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Data Scientist
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Feb 2018 - Dec 2018
• Hired as first Data Scientist, actively involved in hiring and mentoring staff, including teaching coding, data warehousing, and analysis skills.• Prototyped initial data warehouse and improved the code for calculating revenue, reducing the time to run from three days per month to 15 minutes per year. • Created financial reporting system that identified 100+ distinct financial transactions across various fiat / crypto currencies and automatically generated financial statements in CAD.
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FundThrough
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Canada
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Financial Services
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1 - 100 Employee
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Data Scientist
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Nov 2016 - Nov 2017
• Developed models to evaluate and stress test our loan portfolio. • Developed R toolkit to streamline the feature selection and model evaluation process. Toolkit included running logistic regression, SVM, tree classifier and random forest classifier for class-imbalanced classification problems. Reduced time to test / iterate models from days to minutes. • Designed and implemented a neural network in Python for predicting missed payments. Previous position: Business Analytics Intern • Implemented a process funnel for strategic partnerships and managed the portfolio of approximately 35 corporate partnerships at various stages of the funnel. • Responsible for creating and maintaining reporting on KPIs
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Education
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Mount Allison University
Bachelor of Science (B.Sc.), Mathematics, First Class Honours -
University of Ottawa
Master of Science (M.Sc.), Mathematics - Quantum Cryptography
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