Eve Tyler

Fundraising & Marketing Copywriter at Avalon Consulting Group
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Location
Oakland, California, United States, US

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Molly Metzig

Eve was a vital member of the writing team at Trilogy, where I brought her on as a seasonal hire in 2022. She developed strong working relationships with multiple project managers and skillfully wrote about a range of subjects (including wonky ones) in a variety of voices. I so appreciate the enthusiasm, optimism, and talent she brought to our team and would happily work with her again!

Simon Jenkins

I worked with Eve at Tug. She was a pleasure to work with. She has a very creative mind and would play in a big role in the creative development of a campaign. Her biggest strength was being able to comprehend a brief and create some fantastic written content. She was very good at collaborating with the creative team to produce some exceptional work. Eve is a massive asset to any team.

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Experience

    • United States
    • Fundraising
    • 1 - 100 Employee
    • Fundraising & Marketing Copywriter
      • Jul 2023 - Present
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Seasonal Email Writer
      • Jun 2022 - Nov 2022

      Worked full-time to plan, draft, and edit emails and landing pages for Trilogy's clients during the 2022 midterm elections, including Senate Majority Leader Chuck Schumer, Representative Dean Phillips (MN-03), Yes on Proposition 31 (CA), and the Cherokee Nation Supported the paid media team by QAing ads for Facebook and Instagram Assisted in ad scripts and research Worked full-time to plan, draft, and edit emails and landing pages for Trilogy's clients during the 2022 midterm elections, including Senate Majority Leader Chuck Schumer, Representative Dean Phillips (MN-03), Yes on Proposition 31 (CA), and the Cherokee Nation Supported the paid media team by QAing ads for Facebook and Instagram Assisted in ad scripts and research

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Freelance Writer
      • Mar 2021 - May 2022

      Worked with the Patronage team to support their client NextGen Policy, a California-based progressive policy nonprofit, with email writing, email calendar planning, and website copy Worked with the Patronage team to support their client NextGen Policy, a California-based progressive policy nonprofit, with email writing, email calendar planning, and website copy

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Content Strategist
      • Oct 2020 - May 2022

      Worked with the Creative Team as a full-time employee writing fundraising and advocacy emails for various progressive organizations and candidates during the 2020 election cycle, including Voto Latino, Marijuana Policy Project, Somos PAC, and the Florida State Parks Foundation Transitioned to a contractor after the election to continue providing copy and support Worked with the Creative Team as a full-time employee writing fundraising and advocacy emails for various progressive organizations and candidates during the 2020 election cycle, including Voto Latino, Marijuana Policy Project, Somos PAC, and the Florida State Parks Foundation Transitioned to a contractor after the election to continue providing copy and support

    • United States
    • Public Policy Offices
    • 1 - 100 Employee
    • Freelance Writer
      • May 2020 - Feb 2022

      Worked with Crowdskout (now Helm) to launch Inseparable, a mental health advocacy nonprofit, and develop their online voice Wrote a mix of website copy, emails, and social media posts for Facebook, Instagram, and Twitter Worked with Crowdskout (now Helm) to launch Inseparable, a mental health advocacy nonprofit, and develop their online voice Wrote a mix of website copy, emails, and social media posts for Facebook, Instagram, and Twitter

    • Political Organizations
    • 1 - 100 Employee
    • Lead Creative Writer
      • Jul 2019 - Mar 2020

      Wrote, edited, and brainstormed copy for a variety of digital needs for the campaign, including emails, web copy, ad copy, landing pages, and video scripts Encouraged action online (and offline) with event RSVPs, volunteer sign-ups, online donations, merch purchases, and petitions to keep the email list healthy and engaged Translated lengthy policy documents into web-friendly landing pages Developed Tom Steyer 2020's style and tone of voice guide for the entire digital team, including the various voices/senders for the email program, best practices for political grammar, and how we wrote about the central pillars of the campaign with compassion and inclusivity. Helped hire additional staff writers by sorting applications, crafting the writing test we asked of potential applicants, and conducting initial interviews on Zoom, via phone, and in person. Collaborated with our communications, policy, research, and creative teams to make sure digital copy reflected overall campaign goals Show less

    • Creative Writer
      • Apr 2018 - Jul 2019

      Wrote digital copy to grow Need to Impeach's email list with petition sign-ups, event RSVPs, educational content about impeachment, and other online actions Wrote and edited for a wide variety of digital copy needs, including video scripts for social videos, landing pages, and website copy Supported campaign-wide programs -- like the GOTV notecard program to encourage turnout in the 2018 midterm election -- with engaging copy Worked with digital, communications, and research teams on rapid-response content around breaking news out of the Trump administration Regularly participated in brainstorms to find creative ways to message and educate about impeachment, and collaborated across departments to bring those ideas to life Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Contract Copywriter
      • Feb 2018 - Apr 2018

      Crafted compelling copy and helped develop a content strategy to reflect client's new site launch Crafted compelling copy and helped develop a content strategy to reflect client's new site launch

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Copywriter/SEO Content Executive
      • Sep 2014 - Aug 2017

      Delighted clients with creative copy including landing page copy, blog posts, articles, research/copy for infographics, press releases, briefing templates and social media copy Partnered to develop and implement content strategies across a diverse range of UK-based and international clients such as LogMeIn, Jamie’s Italian, The Richman Group and Tech21 Designed and produced copy to support SEO campaigns, including meta descriptions, page titles and keyword optimization Developed an average of 10 blog posts across 2-3 campaigns per month Helped organize and promote Tug Life, Tug’s annual digital marketing conference Managed relationships with bloggers, writers and social influencers for client campaigns Show less

    • Social Media and Copy Writing Intern
      • Apr 2014 - Jul 2014

      Crafted a mix of creative and company content on company blog using Market Samurai software for SEO Drafted press releases Drafted eBook on branding for company series titled 'Elevate' Crafted a mix of creative and company content on company blog using Market Samurai software for SEO Drafted press releases Drafted eBook on branding for company series titled 'Elevate'

    • Professional Training and Coaching
    • Administrative Assistant
      • Jun 2011 - Sep 2013

      Shift office records from paper to electronic Create Excel spreadsheets of seminar feedback data Contribute to general office organization Shift office records from paper to electronic Create Excel spreadsheets of seminar feedback data Contribute to general office organization

    • United States
    • Environmental Services
    • 100 - 200 Employee
    • Assistant to the Director of Development
      • Jun 2010 - Aug 2013

      Re-organized donor filing system Worked with Raiser's Edge software to keep constituent profiles up to date Provided support with compiling donor mailings and other donor events Re-organized donor filing system Worked with Raiser's Edge software to keep constituent profiles up to date Provided support with compiling donor mailings and other donor events

    • Student Operations Assistant
      • Sep 2012 - Jun 2013

      Provided peer advising to students planning for study abroad programs Managed program information sessions with students and professors Kept program web pages up to date with correct dates and URLs Participated in information sessions as a program alumni Provided peer advising to students planning for study abroad programs Managed program information sessions with students and professors Kept program web pages up to date with correct dates and URLs Participated in information sessions as a program alumni

Education

  • Goldsmiths College, U. of London
    Master of Arts (M.A.), Creative and Life Writing
    2013 - 2014
  • UC Davis
    Bachelor of Arts (B.A.), English Language and Literature, General
    2009 - 2013
  • University of York
    English Literature (British and Commonwealth)
    2012 - 2012

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