Experience

Technological and Higher Education Institute of Hong Kong 香港高等教育科技學院

• Hong Kong
• Education Management
• 1 - 100 Employee

• Programme leader

  • Sep 2022 - Present



The Technological and Higher Education Institute of Hong Kong

• IT Services and IT Consulting
• 1 - 100 Employee

• Assistant Professor

  • Jan 2020 - Present

• Teaching Fellow

  • Sep 2016 - May 2023

  Accomplished teaching fellow with proven ability to synthesize teaching and research into academic career Broadly based theoretical, practical and teaching experience with specialization in the following areas:• Performing high quality research work and analyses on the international business of textiles and clothing, retailing, sustainability and education• Teaching bachelor of Arts (Hons), higher diploma courses in fashion design and management, business, marketing, merchandising and dissertation (research) at the third and final year levels• Development of effective means to improve student learning outcomes • Teaching load of Semester 1 | Responsible for DFD4241, Fashion Business, DFD 4260, Fashion Marketing, DFD5391 Research Method, DFD 5492 Dissertation 1 under BA (Hons) in Fashion Design• Teaching load of Semester 2 | Responsible for DFD 5348 Sales and Persuasive Methodology and DFD 5495 Dissertation 2 providing supervision of 11 students (each semester) • Inviting guest speakers to share their professional experience with students• Guest speakers sharing session was organized for all modules. Practitioners from the fashion management field were invited to share their insight and career prospects in their professions. The retail operation director, buyer manager and marketing manager of several famous fashion brands, including H&M, ALDO, Adidas, Nike, Swire and G2000 were invited to deliver talks to the students Show less

• Researcher

  • Apr 2016 - Aug 2016

  • Managing “ Retail Gravity Model" funding project• Assisting project director to lead the team, organize and complete the project on time• Carrying out interviews with different parties in clothing industry to determine essential factors that will be part of the modeling• Consolidating and analyzing data for publication



Hong Kong Design Institute

• Part-Time Lecturer

  • Sep 2011 - May 2016

  Responsible for Final Integrated Projects 1 and 2 Instructed Principles of Fashion Marketing; Fashion Business Foundation and Principles of Fashion Marketing under Higher Diploma in Fashion & Textiles Responsible for Final Integrated Projects 1 and 2 Instructed Principles of Fashion Marketing; Fashion Business Foundation and Principles of Fashion Marketing under Higher Diploma in Fashion & Textiles



Clothing Industry Training Authority

• Research and Teaching

  • Aug 2014 - Nov 2015

  • Managing “Right-First-Time” Intimate Apparel Product Development System project • Assisting project director to lead the team, organize and complete the project on time • Carrying out interviews with different parties in the intimate apparel industry to determine essential information that will be part of knowledge database • Consolidating and analyzing data to examine crucial factors in RFT system • Preparing knowledge database, case study write ups, progress reports and meeting minutes • Providing progress presentation to the HKRITA, HKPolyU, internal top management and industry participants Show less



H&M

• Sweden
• Retail
• 700 & Above Employee

• Project Manager at H&M

  • Apr 2013 - May 2014

  Main responsibilities of Project manager Based on the academic perspective and econometric modeling for identifying our next potential production country to optimize the best price by offering fashion/quality goods to our customer in shorter lead time Project title To propose our next potential production country by econometric model – Gravity model Project Objective (1) To examine the trade pattern of major selling and production countries (2) To evaluate the underlying significant determinants that influence the business at the national, regional and global levels (3) To use the devised model to identify the major determinants underpinning our business at different levels, and their trade partners (4) To validate the suitability of the devised gravity model for explaining our business and potential production countries under restricted and liberalized trading environments (5) To examine the ways that the growth of potential production countries’ exports in order to predict new countries and investigate their recent economy development and trading environment Show less



H&M

• Sweden
• Retail
• 700 & Above Employee

• Business Controller

  • Jan 2012 - Feb 2013

  Main responsibilities of Business Controller Responsible for analysis of the production office goals, price, lead time, quality, cost efficiency and capacity in order to fulfill company overall goals: growth and profitability. Control Process (1) Season Summary & Goals Set goals, with the team for results and methods Season evaluation and result analysis per PO department Supplier Relationship Management (SRM) analysis per suppliers Capacity bottleneck identification (2) Quotation Identify big deal quotation Follow up quotation methods and result Evaluate capacity distribution Communicate result prognosis based on quotations and capacity distribution (3) In Season Follow-Up Follow up result per department Follow up capacity – placed vs. ground season, plan and CoC status Placement of volume orders and supplier concentration Delivery accuracy follow-up and evaluate efficiency Since being a business controller is an informal PO department leader therefore need to cooperate with department manager and PO control manager in order to manage and motivate the department towards the goal. We have strong cooperation with product manager, seniors and merchandisers so as to ensure goals. Through analysis we have responsible to proactively communicate internally and externally (supplier) about the current situation, possibilities and threats ahead. Last but not least, together with PO control manager we have to secure and develop processes, methods and tools to make overall improvement in the PO. Show less



Win Hanverky Ltd

• Canada
• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing Executive/ buyer

  • Jan 2011 - Jan 2012

  Marketing Team (1) Yearly above-the-line (ATL) and below-the-line (BTL) promotionYearly planning and design activities e.g. derive strategy & propose to the directorDesign content, scale and hold meeting with related partiesPromotion execution, liaise with concerned parties and detail mechanismHold tee design and visual merchandising competition of “World Cup” in 2010 with Hong Kong Polytechnic University, Bachelor of Arts (Hons) and Higher diploma students of Fashion & Textile Marketing & MerchandisingDevelop joint promotion with travel agents (World Cup package), football fans club & other association, e.g. Soccer SevenShopping mall (Langham Place, iSQUARE, GCP) promotion follow-upFollow-up all ATL and BTL promotion issue and responseDiscussing with operation team and buying team for better promotion ideasPrepare post-event/promotion evaluation(2) Shop opening promotion & other promotion campaignStore Opening (iSQUARE)/renovation (Langham Place) /sales booth (T.W. Citistore) communication channel with landlord, contractor and brandFind out suitable promotion tools, for example, signage, POP in storePOP & other promotional material layout designPrepare shop VM schedule and liaise with brand, Adidas, Nike, Puma, Converse, etc.Premium sourcing and arrange with vendorContact brand for sponsorship Competitor promotion monitoring and suggest the strategy to compete with them Preparation and presentation of promotion analysis report and weekly report of marketing team in the weekly and board meeting(3) Yearly budgeting & advertising scheduleYearly budgeting estimation and propose to managementLiaise with magazine for media placement with East Touch, Milk and etc. (4) VIP recruitment & other issueDesign VIP recruitment schedule and promotion method Show less

• Management Trainee

  • Jan 2010 - Jan 2011

  Rotating job duties in business development, marketing, buying and operation team in sportswear/fashionable casual wear industry in Hong Kong and Mainland China, includes Shanghai, Beijing, Nanjing and Guangzhou. Being the management trainee in 2010, I proposed the (MT) management trainee programme to the director in order to recruit the undergraduate, higher degree students of Fashion & Textile Marketing & Merchandising in Hong Kong Polytechnic University and Fashion & Textiles Merchandising students in Hong Kong Design Institute. During the process, I was responsible to design content and execute the training with related parties. Show less



The Hong Kong Polytechnic University

• Hong Kong
• Higher Education
• 700 & Above Employee

• Research Assistant

  • Jul 2009 - Dec 2009

  Main responsibilities of Research Assistant Performed a research work at a substantial measure of responsibility with minimum supervision, during the period we have published two academic papers Main responsibilities of Research Assistant Performed a research work at a substantial measure of responsibility with minimum supervision, during the period we have published two academic papers