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James Holcombe

Evan is a dedicated and dynamic teammate. He's as adept at conducting user research as he is closing a sale. Evan was instrumental in growing Zeel's B2B product into a multi-million dollar business. I would be thrilled to work with him on any future projects.

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Experience

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Founder & Managing Partner
      • Oct 2021 - Present

      Investing in early stage crypto projects at the frontiers of Web3 Infrastructure, Play-to-Own Gaming, and IP Collaboration. Read my latest writing @ https://evanmaclin.substack.com/ Investing in early stage crypto projects at the frontiers of Web3 Infrastructure, Play-to-Own Gaming, and IP Collaboration. Read my latest writing @ https://evanmaclin.substack.com/

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Product Manager, Digital Assets
      • Sep 2021 - Feb 2022

      • Delivered business cases and product roadmap for digital asset opportunities (buy/sell/hold, remittance, and internal treasury) • Launched an educational crypto content series (Spanish & English) for WT's 5M+ users • Delivered business cases and product roadmap for digital asset opportunities (buy/sell/hold, remittance, and internal treasury) • Launched an educational crypto content series (Spanish & English) for WT's 5M+ users

    • Norway
    • Design Services
    • 1 - 100 Employee
    • Product & GTM Manager, Integrations
      • Nov 2019 - Sep 2021

      • Set product and GTM strategy for B2B BNPL solution • Built empathy with B2B clients through user interviews and white-glove integration assistance • Shipped plug-and-play app extensions for BigCommerce, Magento, and Shopify, along with pre and post-checkout features that significantly boosted end-customer engagement and partner satisfaction. • Optimized API documentation to enable self-service integrations. • Impact: Integrated B2B clients grew from <10 to 150+ and generated $1M+ in revenue.

    • Germany
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Product Manager, B2B
      • Jul 2018 - Nov 2019

      Head of B2B Products (Zeel Spa, Zeel At Work)• Shipped 5 major new features for the Zeel@Work admin portal, empowering 100+ admins to view and manage their event schedule without any manual support from Zeel’s Account Managers (saving each of Zeel's AMs 5-8 hrs of weekly manual work) and boosting client NPS from 55 to 80.• Conducted competitive analysis and championed key new features including end user calendar integration (shipped) and admin dashboards and reports (user tested, designed, and scoped) in pursuit of feature parity• Introduced bi-weekly product update calls and written reports for internal stakeholders to promote visibility into product roadmap, lifting internal stakeholder NPS from 45 to 75 in 3 months

    • Senior Business Development Manager, Western U.S.
      • Jul 2016 - Jul 2018

      • Built $2M+ ARR portfolio of accounts for B2B verticals, Zeel Spa and Zeel Concierge • Worked closely with CEO on fundraising and other special projects• Represented Zeel during a live TV promo on Good Day LA• Recruited and trained new members of the Account Management and Client Success Management teams

    • Business Development Manager, Southwest
      • Aug 2015 - Jul 2016

      • Launched 5 new markets across CA, AZ, and NV, recruiting and onboarding providers while building strategic local relationships and selling Zeel@Work contracts nationwide • Vetted new B2B verticals, Zeel Spa and Zeel Concierge, and built initial client portfolio in the region

    • Operations & Community Associate
      • Jul 2014 - Aug 2015

      • 10th member of the team • Thrived wearing many hats from selling Zeel@Work, deploying Facebook ad campaigns, vetting potential new verticals, and on-boarding providers, to covering 1-2 late-night customer service shifts each week

    • United States
    • Non-profit Organizations
    • 100 - 200 Employee
    • Venture For America Fellow, Class of 2014
      • May 2014 - Jun 2016

      VFA is a program for young, talented grads to spend two years in the trenches of a start-up with the goal that graduates will become socialized and mobilized as entrepreneurs moving forward VFA is a program for young, talented grads to spend two years in the trenches of a start-up with the goal that graduates will become socialized and mobilized as entrepreneurs moving forward

    • United States
    • IT Services and IT Consulting
    • Co-Founder
      • Jan 2013 - Sep 2014

      OneTapp aimed to create a modern, private, and hyperlocal yellow pages for your mobile device, allowing you to exchange contacts and other information quicker and easier than ever before. I conducted user research, wrote user stories, designed wireframes, managed a team of developers in Pakistan, and launched the app on campus reaching 1,000+ users. OneTapp aimed to create a modern, private, and hyperlocal yellow pages for your mobile device, allowing you to exchange contacts and other information quicker and easier than ever before. I conducted user research, wrote user stories, designed wireframes, managed a team of developers in Pakistan, and launched the app on campus reaching 1,000+ users.

    • United States
    • Financial Services
    • 700 & Above Employee
    • Investment Banking Summer Analyst
      • Jun 2013 - Aug 2013

      Financial Institutions Group Financial Institutions Group

    • Investment Banking Summer Analyst
      • May 2012 - Aug 2012

      Technology, Media, and Telecom Group Technology, Media, and Telecom Group

    • United States
    • Investment Management
    • Intern
      • May 2011 - Aug 2011

Education

  • Cornell University
    Bachelor of Science (BS), Applied Economics & Management
    2010 - 2014

Community

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