Experience

CMI Media Group

• United States
• Advertising Services
• 700 & Above Employee

• Media Planner

  • Jan 2023 - Present

• Associate Media Planner

  • Jun 2021 - Jan 2023



Downeast Cider House

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Sales Intern

  • Dec 2019 - Mar 2020



Essent Guaranty, Inc.

• United States
• Insurance
• 200 - 300 Employee

• Digital Marketing Coordinator

  • Jun 2019 - Aug 2019

  •Assisted in development of the social media content library to support field sales team. •Coordinated with creative agency to develop supporting creative for social posts. •Monitored marketing request queue from field sales team and transitioned requests to Workfront, Essent’s project management system. •Developed infographics through the use of Visme tool. •Created tutorial videos to support field sales team in understanding digital tools suite (Videolicious + Hearsay Social). •Served as User Acceptance Tester during website upgrade; analyzed site, identified bugs, created defect reports and completed regression after code updates. •Collaborated on a team of 7 to build 4 marketing campaign strategies to support: segmentation strategy, ABM strategy, adoption strategy and an internal employee campaign. Show less



Essent Guaranty, Inc.

• United States
• Insurance
• 200 - 300 Employee

• Marketing Intern

  • May 2018 - Aug 2018

  •Assisted in the design and execution of email communication materials and awards to support external and internal company campaigns. This included a 4-week summer promotional campaign that resulted in an increase of approximately 20% in engagement. •Worked cross-functionally with various departments including legal, finance and risk. •Planned and produced video content for a B2B audience, specifically a “how-to” for loan origination software. •Created data reports using Marketo on post-mortem campaign analytics such as the summer campaign and the 2018 ABM initiative. •Led the evaluation process to make a recommendation of non-profit to Essent executive management team. Created project plan, presented to senior management and executed the project - Summer 2018 Project H.O.M.E. Show less



La Salle College High School

• United States
• Religious Institutions
• 100 - 200 Employee

• Mutimedia Manager

  • Jun 2015 - May 2016

  Assisted Multimedia Director in creating content, video in particular. These videos were focused on the admissions department and recruiting future students. Assisted Multimedia Director in creating content, video in particular. These videos were focused on the admissions department and recruiting future students.