Eva Hurtado
Senior Product Manager at zooplus- Claim this Profile
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English Full professional proficiency
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French Limited working proficiency
Topline Score
Bio
Lula F.
Eva is one of the most proactive and talented producers I have worked with. She's enthusiastic and knows exactly what is required in every stage of the production process. And most of all, she's kind and her attitude is the best possible, which makes really easy to work with her.
Jose Ramon Alvarez
Eva, es una profesional en todo el sentido de la palabra, capacitada perfectamente como productora y con un back de cuentas que le permite entender los proyectos desde los 2 ángulos obteniendo como resultado una producción con un enfoque mas amplio y por ende un resultado superior.
Lula F.
Eva is one of the most proactive and talented producers I have worked with. She's enthusiastic and knows exactly what is required in every stage of the production process. And most of all, she's kind and her attitude is the best possible, which makes really easy to work with her.
Jose Ramon Alvarez
Eva, es una profesional en todo el sentido de la palabra, capacitada perfectamente como productora y con un back de cuentas que le permite entender los proyectos desde los 2 ángulos obteniendo como resultado una producción con un enfoque mas amplio y por ende un resultado superior.
Lula F.
Eva is one of the most proactive and talented producers I have worked with. She's enthusiastic and knows exactly what is required in every stage of the production process. And most of all, she's kind and her attitude is the best possible, which makes really easy to work with her.
Jose Ramon Alvarez
Eva, es una profesional en todo el sentido de la palabra, capacitada perfectamente como productora y con un back de cuentas que le permite entender los proyectos desde los 2 ángulos obteniendo como resultado una producción con un enfoque mas amplio y por ende un resultado superior.
Lula F.
Eva is one of the most proactive and talented producers I have worked with. She's enthusiastic and knows exactly what is required in every stage of the production process. And most of all, she's kind and her attitude is the best possible, which makes really easy to work with her.
Jose Ramon Alvarez
Eva, es una profesional en todo el sentido de la palabra, capacitada perfectamente como productora y con un back de cuentas que le permite entender los proyectos desde los 2 ángulos obteniendo como resultado una producción con un enfoque mas amplio y por ende un resultado superior.
Credentials
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Certified Scrum Product Owner (CSPO)
EIGP, Escuela Internacional de Gestión de ProyectosNov, 2019- Nov, 2024 -
Selling on the Amazon Marketplace
LinkedInJul, 2018- Nov, 2024 -
Social Media Marketing: Social CRM
LinkedInJul, 2018- Nov, 2024 -
Google AdWords Essential Training (2017)
LinkedInJun, 2018- Nov, 2024 -
Google Analytics Essential Training
LinkedInJun, 2018- Nov, 2024 -
Shopify Essential Training
LinkedInJun, 2018- Nov, 2024
Experience
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zooplus
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Germany
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Retail
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700 & Above Employee
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Senior Product Manager
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Jun 2019 - Present
Product strategy & development, working mainly in 3 products: a recommendations engine based on data mining and machine learning, a personalised search engine and customer journey personalisation. Defining product vision and successful roadmaps to provide the strategic direction of the products, always with the main goals to offer users a more relevant a personalised experience in our webpages, increasing engagement and maximizing sales and revenue. Working closely with UX designers/researchers, data scientists, engineers and business stakeholders creating products with incomes above 150 mil. euros a year. Show less
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Amazon
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United States
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Software Development
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700 & Above Employee
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Campaign & Creative Manager
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Aug 2018 - May 2019
Managing the execution of digital campaigns ensuring high quality creative, excellent Amazon users ‘experience and excellent advertiser business experience. Managing the execution of digital campaigns ensuring high quality creative, excellent Amazon users ‘experience and excellent advertiser business experience.
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FEED/DEPT®
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United Kingdom
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Advertising Services
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100 - 200 Employee
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Lead Digital Project Manager
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Mar 2014 - Jul 2018
Managing and supervising digital projects working mainly for Ebay developing the expansion strategy in the GEO market: South America, Russia and ROW (some countries of Europe, Asia and Africa). Proven track record of leading successful projects and teams across 11 times zones and offices locations in Manchester, London, Madrid, Mexico D.F, Moscow and San Francisco. Responsible for brand management and development ensuring brand consistency and relevancy to each country, cultural, and business requirement. Strategic planning to achieve short and long term objectives. Show less
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Makerble
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United Kingdom
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Project Manager
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Nov 2013 - Mar 2014
Establishing the implementation of fully integrated digital marketing plans: email marketing campaigns, SEO, PPC, link building, Social Media. Establishing the implementation of fully integrated digital marketing plans: email marketing campaigns, SEO, PPC, link building, Social Media.
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GUTENBERG
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France
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Advertising Services
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300 - 400 Employee
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Freelance Project Manager
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Jul 2013 - Nov 2013
Managing the production of different advertising formats like TV spots, video features and flash-based interactive formats, radio, 3D, 2D, etc. for Hasbro. Managing the production of different advertising formats like TV spots, video features and flash-based interactive formats, radio, 3D, 2D, etc. for Hasbro.
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Contrapunto BBDO
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Spain
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Advertising Services
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1 - 100 Employee
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Project Manager
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Sep 2007 - Oct 2012
Developing several online and offline projects for clients such as P&G, International Amnesty, WWF, Mercedes Benz, Pepsi, Toysrus, Hp, Groupama, Jazztel, etc. Serving as the main client point of contact on projects, defining vision, clarifying strategic requirements and managing expectations. Estimating timescales and resource requirements for the successful completion of each project to its agreed terms of reference. Developing several online and offline projects for clients such as P&G, International Amnesty, WWF, Mercedes Benz, Pepsi, Toysrus, Hp, Groupama, Jazztel, etc. Serving as the main client point of contact on projects, defining vision, clarifying strategic requirements and managing expectations. Estimating timescales and resource requirements for the successful completion of each project to its agreed terms of reference.
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Ogilvy
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United States
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Advertising Services
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700 & Above Employee
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Account executive
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Feb 2007 - Aug 2007
Responsible for the organization and production of events and press conference for clients such as Sony, Aena (Airport Management), Cepsa (Petrol Station), Madrid Creatividad (Education). Defining client requirements and project parameters and guide teams in the developing and delivery of campaign strategy. Responsible for the organization and production of events and press conference for clients such as Sony, Aena (Airport Management), Cepsa (Petrol Station), Madrid Creatividad (Education). Defining client requirements and project parameters and guide teams in the developing and delivery of campaign strategy.
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Education
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2012 - 2013
Innovation & Entrepreneurship Business School
Digital Marketing and Social Networks -
2019 - 2019
Etrain London
Ecommerce Specialist -
2002 - 2007
Rey Juan Carlos University
Degree in Advertising and Public Relations -
2000 - 2002
Ruiz Liñares Professional School
Sales and Marketing Management Superior Technician
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