Experience

TWIGA Communication Group

• Russian Federation
• Advertising Services
• 1 - 100 Employee

• Community Manager

  • Feb 2022 - Present



Woolstreet

• Moscow, Moscow City, Russia

• Ecommerce Specialist

  • Jul 2020 - Mar 2022

  • Implementation of the sales process through WildBerries and Instagram Shop. Doubled the sales. Organising weekly delivery to Wildberries warehouse. Managing product cards, working with reviews; Preparation of weekly and monthly reports of sales and product remnants. • Social Media Marketing – configuring targeted advertising in Ads Manager and Instagram. Creation of various marketing campaigns to get traffic to the website and increase conversion, which resulted in a 30% website traffic increase. Weekly analysis of the audience, CTR, CPC, A/B testing, creative testing to determine the optimal strategy to increase brand’s awareness and engagement. Analysis of the conversion on the website through Google Analytics, working with leads. • Development of long-term customers relations – implementation of the loyalty programme for clients. Pre- and post-sale support on product, logistics, returns. communication through Instagram and messengers. • Photoshoots organisation – finding a location, photographer and models. Creating content on iPhone for Instagram Stories and Reels. • Creation of a content plan after the photoshoot, copywriting for Instagram. Communication with influencers concerning the brand promotion, drafting the text for mailings. Show less



Promsvyazbank

• Russian Federation
• Banking
• 700 & Above Employee

• Intern

  • Jun 2019 - Aug 2019

  • Evaluation of the effectiveness of the regional and central offices (KPI system) • Analysis of the regulatory and administrative framework • Preparation of presentation materials • Evaluation of the effectiveness of the regional and central offices (KPI system) • Analysis of the regulatory and administrative framework • Preparation of presentation materials