Eva Vieyra Osmand

Director of Marketing at Listenwise
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles, California, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Professional working proficiency
  • Portuguese Elementary proficiency

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Bio

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Experience

    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Director of Marketing
      • Sep 2023 - Present

      - Directs Listenwise's editorial calendar, social media, and website- Creates educational content (blogs, toolkits, webinars, case studies) on complex topics as well as short-form content (landing pages, social media posts, etc.)- Directs the implementation of strategy across social media- Uses data analytics to drive content generation and distribution decisions- Optimizes content assets and tracks SEO performance- Researches and identifies core stories and strategic topics for editorial content to boost engagement with target audiences- Manages contractors for multi-media production of content assets Show less

    • Senior Content Marketing Manager
      • Jan 2022 - Sep 2023

    • United States
    • Design
    • 1 - 100 Employee
    • Director of Content
      • Jun 2021 - Jan 2022

      - Responsible for driving all facets of marketing content strategy and execution. - Acts as "editor-in-chief" for KBAA collateral and assets used to drive wide range of marketing initiatives and sales engagements- Initiates, develops, and supports artist relationships with company- Establishes workflow for requesting, creating, editing, publishing and retiring content- Manages third-party resources including copy writers, graphic designers, photographers, videographers, etc.- Drafts video scripts and conduct interviews for film shoots- Manages the documentation process of high visibility projects from initial production to final photography- Collaborate with internal and external subject matter experts to produce relevant content that articulates KBAA's benefits and meets the needs of both key stakeholders and our audience(s)- Works on all creative and branding initiatives to ensure a consistent message across channels- Collaborates to execute strategies for various campaigns including nurture, content syndication, and one-off initiatives- Develops and implement a social content strategy- In partnership with sales and art consultants, identify and create content needed for all phases of the project lifecycle Show less

    • Content Marketing Manager
      • Jul 2019 - Jun 2021

    • United States
    • Philanthropic Fundraising Services
    • 1 - 100 Employee
    • Education and Public Programs Manager
      • Sep 2015 - Jul 2019

      - Pioneer interactive public programming, including workshops, film screenings, lectures, and family weekends, for Annenberg Space for Photography, increasing foot traffic by 7500+ while amplifying audience inclusion and diversity- Develop engaging, rigorous curriculums for teachers to prepare students for exhibition tours featuring topics ranging from photography to climate change to refugee crises, resulting in a 300% increase of school tours in three years- Launch new programs from the ground up, with responsibility for sourcing and booking creative talent, writing and negotiating contracts, processing accounting and invoices, and overseeing event planning and executions- Serve as primary point of contact for all inquiries regarding public programs, school tours, and learning initiatives, and act as representative and spokesperson for the Foundation at events, meetings, and conferences- Report to General Manager of Annenberg Space for Photography, and manage direct reports, cultivating a collaborative and transparent team culture dedicated to pushing creative boundaries and driving results- Partner with GM to optimize annual budget, expertly allocating resources to reach margins and off-set costs- Establish foundational best practices and train Guest Services team in delivering exceptional guest experiences during family programming, workshops, exhibitions, and events- Evaluate, adapt, and continually refine programs by utilizing quantitative and qualitative assessments- Work closely with Marketing, delivering persuasive presentations that clearly communicate the value and messaging behind programs to ensure impactful social, digital, web, and traditional advertising- Stay abreast of latest cultural trends and research Show less

    • Education Coordinator/Staff Supervisor
      • Aug 2013 - Sep 2015

    • United States
    • Museums, Historical Sites, and Zoos
    • 100 - 200 Employee
    • Gallery Educator & Gallery Staff Supervisor
      • Jun 2010 - Aug 2013

      - Directed gallery operations, training 20-member staff in adopting museum expectations and standards for cultural programming, security, and guest experiences to create a safe, family-friendly atmosphere for all exhibitions and events at Skirball Cultural Center, including Noah’s Ark and Sunset Concerts - Bolstered engagement and outreach with local schools and the community by piloting new school tours program - Utilizing teaching background to develop creative, learning-based activities for children in pre-K through 6th grade that offered a multicultural experience and complimented exhibition themes - Developed measurable rubrics and tools enabling teachers to assess effectiveness of outreach programs and tours - Participated in staff development training with professional artists and educators to learn and integrate music performances, puppetry, storytelling, theater, and movement/dance/pantomime into programming Show less

    • United States
    • Education Administration Programs
    • 500 - 600 Employee
    • Student Teacher, Teaching Assistant
      • Dec 2008 - May 2010

      - Facilitated high-impact learning for elementary school students in kindergarten through 5th grade at Will Rogers Learning Community and Grant Elementary School - Designed and implemented lessons across subjects including Language Arts, Math, Art, Social Studies, and Science - Supported teachers in achieving curriculum goals, assessing student development, and hosting parent-teacher conferences - Facilitated high-impact learning for elementary school students in kindergarten through 5th grade at Will Rogers Learning Community and Grant Elementary School - Designed and implemented lessons across subjects including Language Arts, Math, Art, Social Studies, and Science - Supported teachers in achieving curriculum goals, assessing student development, and hosting parent-teacher conferences

Education

  • University of Leicester
    Master's Degree, Museum Education: Learning and Visitor Studies
    2011 - 2013
  • California State University-Northridge
    California Teaching Credential, Elementary Education
    2008 - 2010
  • University of California, Irvine
    Literary Journalism, Journalism, Spanish Language
    2003 - 2007

Community

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