Eva Minkov

Managing Partner at Novexpharma
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Contact Information
Location
ZA
Languages
  • English Native or bilingual proficiency
  • Bulgarian Native or bilingual proficiency
  • Russian Limited working proficiency

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Lucille Gauthier-Robert

I worked with Eva for 2 years at Mundipharma South Africa to launch the OTC portfolio. Eva has demonstrated incredible leadership capabilities to make this a success. Her knowledge of the pharmaceutical industry and her network in South Africa has been a major help. Eva has been successful in setting up and running a business. She has strong values like honesty, commitment, consistency and innovation. She is very reliable and offers you opportunities to express yourself as a member of her team. She trusts you and makes you feel part of the team and the company.

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Credentials

  • Chartered Marketer UK
    CIM | The Chartered Institute of Marketing
    Jan, 2008
    - Oct, 2024
  • LLB
    University of South Africa/Universiteit van Suid-Afrika

Experience

    • South Africa
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Managing Partner
      • Apr 2018 - Present

      Providing expert consulting services in alliance management, business development and go2market strategies for healthcare products internationally. Portfolio, contract and team management. Start-ups in the field of healthcare has been in the core of the business and accelerating growth for existing portfolios of client products. Providing expert consulting services in alliance management, business development and go2market strategies for healthcare products internationally. Portfolio, contract and team management. Start-ups in the field of healthcare has been in the core of the business and accelerating growth for existing portfolios of client products.

    • United States
    • Mental Health Care
    • 1 - 100 Employee
    • Board Member
      • Oct 2020 - Present

      Empowering family-first integrated care, we work closely with parents, caregivers, health care providers, researchers and other healthcare stakeholders to design evidence driven digital solutions that support health outcomes for children and their families. Empowering family-first integrated care, we work closely with parents, caregivers, health care providers, researchers and other healthcare stakeholders to design evidence driven digital solutions that support health outcomes for children and their families.

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • General Manager
      • Oct 2016 - Mar 2018

      general manager/managing director. Creates and communicates the organization’s vision and mission and leads the team in strategy development, execution and performance. Drives the organization’s strategic plan, with focus on people, customers and key priorities. Introduced continuous improvement processes, efficiency, innovation, culture of accountability and building key relationships with industry/market thought leaders, organizations, and institutions. Achieving alignment to leverage on cross divisional and cross functional competencies and build value based corporate culture and identity. Full responsibility of the P&L and performance for both indirect and direct sales channels. Show less

    • General Manager
      • Aug 2008 - Sep 2016

      Established and set up full infrastructure and commercial operation for Mundipharma in South Africa. Mundipharma belongs to a group of independent associated companies. South Africa was the first AIC to be established in Africa. To date I have lead the company to 50th in IMS ranking in SA and having top 4 brands in the respective market. This achievement driven by growth due to sound strategies, market development and solid commercial foundation that I set up for the business with turnover doubling every year. In 2014 successfully repatriating, re-branding and relaunching a licensee portfolio to establish a new, more diverse OTC/Rx business. I have the necessary entrepreneurial skills and the ability to think independently and to build solid foundation and sustainable future for the business through new business development, talent development, process improvement and staying focused on the imperatives, values and vision for the business. Full responsibility for setting and achieving of budgets for sales revenue, costs and expenditure, and capital investment and recruitment. In addition to the above had responsibility for compliance, recruitment, training, new business and tender and regional commercial responsibility for neighbouring countries. Show less

    • India
    • Mining
    • 1 - 100 Employee
    • HEAD OF MARKETING & STRATEGY, NBD MANAGER
      • May 2007 - Jul 2008
    • United States
    • Book and Periodical Publishing
    • Marketing Manager/Acting BUM
      • Mar 2006 - Feb 2007

      Oversaw the Primary Care operation at Abbott in 3 different therapeutic areas - anti-infective, metabolic and cardio-vascular. Full accountability, responsibility and reporting to the company's managing director and managing a team of 4 senior managers. Oversaw the Primary Care operation at Abbott in 3 different therapeutic areas - anti-infective, metabolic and cardio-vascular. Full accountability, responsibility and reporting to the company's managing director and managing a team of 4 senior managers.

    • South Africa
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Senior Brand Manager
      • Aug 2002 - Feb 2006

      Proficiently managed a R 216 million portfolio of 10 promoted products and 20 non-promotes and delivering overall 30% growth year on year for 3 consecutive years in a declining market. Awarded Best Portfolio Campaign 2005 by senior management for the innovation, passion and creative of all key promoted brands in the portfolio. Successfully initiated the Anaesthetic and Pain advisory panels to ensure critical feedback on campaigns, new product launches, and identification of new product opportunities Initially developed successfully new pricing and marketing strategy for Myprodol ( the company's flagship brand) to ensure improved reimbursement and commercial results. As part of LCM develop and launch LOE strategy for Myprodol, involving second brand strategy and strategy to optimize brand equity and minimize impact of generics. Initiated and maintained full project responsibility for an integrated consumer awareness campaign via the Pain website – www.painrelief.co.za. A successful internal and external launch in 2004 had a rapid impact on sales (40%) and was awarded best campaign by management. The latter used as a benchmark and adopted as a strategy by others in the industry. Show less

    • Netherlands
    • Pharmaceutical Manufacturing
    • Product Specialist
      • Jan 2000 - Jul 2002

Education

  • University of South Africa/Universiteit van Suid-Afrika
    Bachelor of Laws (LLB), Law
    2015 - 2020
  • Chartered Institute of Marketing
    Post-Graduate Diploma UK, Marketing
    2006 - 2007
  • IMM
    Bachelor’s Degree, Advertising and PR management
    2005 - 2006
  • IMM
    Bachelor’s Degree, Business Administration and Management, General
    2002 - 2005
  • University of V Tarnovo
    Diploma - English Phylology, English Language and Literature, General
    1988 - 1990
  • M Maleeva Nursing College
    Degree in General Nursing, Nursing
    1986 - 1988

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