Eva Krognes
Mentor at Newchip Accelerator- Claim this Profile
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English Native or bilingual proficiency
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French Native or bilingual proficiency
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Norwegian Limited working proficiency
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Portuguese Elementary proficiency
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German Limited working proficiency
Topline Score
Bio
Credentials
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Pitching to Investors
LinkedInApr, 2022- Nov, 2024 -
Venture Deals Spring 2022 Class
Kauffman Fellows & TechStarsMar, 2022- Nov, 2024 -
Advanced Product Marketing
LinkedInFeb, 2022- Nov, 2024
Experience
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Newchip Accelerator
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United States
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Venture Capital and Private Equity Principals
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100 - 200 Employee
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Mentor
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Feb 2022 - Present
Recruited to provide strategic advice to early stage B2C and e-commerce startups and compensated in stock. Providing 1 on 1 coaching to 2-3 startups per cohort to advise on product-market fit, idea validation, DTC marketing and branding, growth strategy, e-commerce strategy, pitching, and pitch decks.Newchip is the #1 online accelerator program with global reach, $9B portfolio value, $100M portfolio acquisitions, and 1,500 portfolio companies. Recruited to provide strategic advice to early stage B2C and e-commerce startups and compensated in stock. Providing 1 on 1 coaching to 2-3 startups per cohort to advise on product-market fit, idea validation, DTC marketing and branding, growth strategy, e-commerce strategy, pitching, and pitch decks.Newchip is the #1 online accelerator program with global reach, $9B portfolio value, $100M portfolio acquisitions, and 1,500 portfolio companies.
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Amazon
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United States
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Software Development
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700 & Above Employee
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Founder at Kenza LLC
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Jul 2021 - Present
Launched an e-commerce business through Amazon FBA. Performed extensive product and market research, financial modeling, and risk analysis to private label a competitive product. Vetted suppliers and negotiated a 10% lower final invoice, placed a first bulk order of 450 units, and arranged international shipping. Established a Go To Market plan and marketing strategy, including keyword optimization, SEO, and product promotion via Pay Per Click advertising and social media influencers to ensure a successful product launch.
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GOpure Pod
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United States
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Manufacturing
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Influencer Relations and Ambassador Program Intern
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Apr 2021 - Oct 2021
Spearheaded the framing of GOpure’s ambassador program. Created an ambassador application, strategized the sourcing of potential ambassadors and influencers in multiple target segments, and built a mockup ambassadors page for their website. Also optimized social media marketing channels by formulating future content strategy on Instagram and TikTok. Spearheaded the framing of GOpure’s ambassador program. Created an ambassador application, strategized the sourcing of potential ambassadors and influencers in multiple target segments, and built a mockup ambassadors page for their website. Also optimized social media marketing channels by formulating future content strategy on Instagram and TikTok.
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Co-Founder / 2021 Scheinfeld Competition Winner / NVC Competition Semi-Finalist
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Jan 2021 - Jun 2021
Won 2nd place in the 2021 Scheinfeld Business Plan Competition. WTR Pearl is an innovative portable water filtration device that can be placed in any container, saves time, features a sleek minimalist design, remineralizes water, and provides better filtration than leading pitchers due to its continual filtration system. Fully developed the business concept and produced a pitch deck, a business model canvas, a CAD prototype, and a revenue forecast. Won 2nd place in the 2021 Scheinfeld Business Plan Competition. WTR Pearl is an innovative portable water filtration device that can be placed in any container, saves time, features a sleek minimalist design, remineralizes water, and provides better filtration than leading pitchers due to its continual filtration system. Fully developed the business concept and produced a pitch deck, a business model canvas, a CAD prototype, and a revenue forecast.
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Co-Founder / NVC Competition Semi-Finalist
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Dec 2019 - Jun 2020
Fully developed the business concept for a grocery list making service that incorporates integration of online recipes, grocery delivery, and sustainability analysis that allows users to save money, time, and the environment. Was selected to compete in the UCSB New Venture Competition, an 8 month educational experience, and succeeded to the semi-finals. Fully developed the business concept for a grocery list making service that incorporates integration of online recipes, grocery delivery, and sustainability analysis that allows users to save money, time, and the environment. Was selected to compete in the UCSB New Venture Competition, an 8 month educational experience, and succeeded to the semi-finals.
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UC Santa Barbara
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Higher Education
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700 & Above Employee
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Community Volunteer Foundation - Board Member
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Sep 2019 - Jun 2020
Managed reviewing project applications, interviewing, and considering funding for service-based projects that fostered greater awareness regarding social, educational, and environmental issues. Interviewed and granted funding for two projects. Managed reviewing project applications, interviewing, and considering funding for service-based projects that fostered greater awareness regarding social, educational, and environmental issues. Interviewed and granted funding for two projects.
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Athleta
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United States
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Apparel & Fashion
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700 & Above Employee
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Sales Associate
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Jun 2019 - Sep 2019
Handled customer interactions with a positive attitude. Advised customers during their shopping, handled returns, kept track of inventory, trained new sales associates, set up in-store fitness events, and showed up at 5AM to assist in restructuring the store for new collections. Handled customer interactions with a positive attitude. Advised customers during their shopping, handled returns, kept track of inventory, trained new sales associates, set up in-store fitness events, and showed up at 5AM to assist in restructuring the store for new collections.
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Education
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UC Santa Barbara
Bachelor of Science - BS, Biopsychology -
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UC Santa Barbara
Technology Management Certificate -
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Stanford University
2018 Young Women's Leadership Summit -
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Lycée Français de San Francisco
Dual Diploma: French Scientific Baccalaureate with High Honors & US High School Diploma
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