Experience

Kastner Budapest
• Hungary
• Advertising Services
• 1 - 100 Employee
• Account Director

  • Sep 2022 - Present


DOT

• Financial Services
• 100 - 200 Employee

• Senior Media Planner

  • Aug 2020 - Sep 2022

  - building complex digital campaigns - day-to-day client service - general administration - preparing and drafting contracts - managing the invoicing process (from tracking campaign completion to invoicing) - managing full-fledged influencer campaigns - campaign reporting, data analysis, creating and presenting postbuy reports - organizing and holding digital trainings - continuous tracking of running campaigns - preparing, managing, and presenting integrated strategies for tenders Show less



Team Red Budapest

• Integrated Media Planner

  • May 2019 - Dec 2019

  budget setting, and building extensive, integrated campaigns - day-to-day client service and continuous contact with media partners - campaign management and reporting (online and offline) - hosting regular status meetings - assisting in the preparation of weekly TV reports - preparing, managing, and presenting integrated strategies for tenders - creating long-term strategies based on the analysis of campaign recall data - coordinating the creative production of social media and OOH campaigns Show less



IPG Mediabrands

• United States
• Advertising Services
• 500 - 600 Employee

• • Mar 2018 - Mar 2019

  - extensive coordination of digital campaigns- liaising with digital specialist divisions- organizing digital trainings for the account teams- monitoring the digital media activity of competitors- reporting and audit management- developing process improvement solutions- pioneering ways to maximize clients’ involvement in digital campaigns- supporting account teams with creating long-term digital strategies for clients - preparing and managing integrated strategies for tenders Show less

• • Jun 2016 - Feb 2018

  - budget setting and building integrated campaigns- conducting internal presentations (digital news, conference summaries, etc.) - day-to-day client service and continuous contact with media partners- campaign management and reporting- preparing weekly TV reports- international coordination

• • Jan 2014 - Jun 2016

  - media buying (online and offline)- campaign management/monitoring- supporting the financial team’s work- preparing spot-lists- creating production plans and keeping tabs on creative submissions